Libraries are leveraging Web 2.0 tools and principles to build a new model of outreach. Library 2.0 includes a new wave of promotion, marketing, and collaboration to reach library users in their place of work or play. Users are gaining a sense of ownership in their information experience as they contribute to the web presence of the library. Hear tips and best practices from library leaders who have made this transition successfully.

1. OHIONET 2007
Annual Membership Meeting
A l M b hi M ti
November 15, 2007
November 15, 2007
Web 2.0 Tools: Outreach and Community Building
Chad Boeninger, Ohio University; Janet Ingraham Dwyer, Outreach Coordinator,
Worthington Libraries; Brian Gray, Librarian, Engineering, Math & Statistics, Case
Western Reserve University; Melissa Higgs‐Horwell, Curriculum Integration
y gg g
Coordinator, South Central Ohio Computer Association
Libraries are leveraging Web 2.0 tools and principles to build a new model of
Libraries are leveraging Web 2.0 tools and principles to build a new model of
outreach. Library 2.0 includes a new wave of promotion, marketing, and
collaboration to reach library users in their place of work or play. Users are
gaining a sense of ownership in their information experience as they contribute
g g p p y
to the web presence of the library. Hear tips and best practices from library
leaders who have made this transition successfully.

2. Web 2 0 Tools
Web 2.0 Tools
Outreach and Community Building
Outreach and Community Building
Beyond the Public Library Walls
Janet Ingraham Dwyer, Worthington Libraries
jingraham@worthingtonlibraries.org
OHIONET Annual Meeting
November 15, 2007

5. 1
Remember that once you post information online,
Remember that once you post information online,
you can’t take it back. Even if you delete
the information from a site, older versions
the information from a site older versions
exist on other people’s computers.
Remember you will apply for a job one day.
From Cleveland Heights – University
Heights presentation on “10 good
things about MySpace and 5 ways to
be safer”

6. Look who has a MySpace page!
Look who has a MySpace page!
From Cleveland Heights – University
Heights presentation on 10 good
Heights presentation on “10 good
things about MySpace and 5 ways to
be safer”

9. From Pew Internet & American Life
Project, Teens, Libraries and Web 2
Project Teens Libraries and Web 2

10. From National School Boards
Foundation,
CREATING & CONNECTING:
CREATING & CONNECTING:
Research and Guidelines on
Online Social — and
Educational — Networking

34. W b20T l
Web 2.0 Tools
Outreach and Community Building
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Beyond the Public Library Walls
Janet Ingraham Dwyer, Worthington Libraries
jingraham@worthingtonlibraries.org
OHIONET Annual Meeting
OHIONET A l M ti
November 15, 2007

35. W b 2.0 Tools: O t
Web 2 0 T l Outreach h
and Community Building
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Brian C. Gray
Case Western Reserve University
Kelvin Smith Library
Head of Reference & Engineering Librarian
OHIONET November 15, 2007

36. Do you recognize
RSS?

37. KSL RSS Feeds

49. Ask-a-Librarian
Services

51. Second Life

53. CWRU Promotes
Dorms

54. SL Conferences

55. Meetings in SL

59. Contact Information
Brian C Gray Head of Reference &
C. Gray,
Engineering Librarian
Case Western Reserve University, Kelvin
Smith Library
bcg8@case.edu
g@
(216) 368-8685
http://blog.case.edu/bcg8/
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http://www.squidoo.com/library2point0/
http://www.slideshare.net/bcg8
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60. Ohio University Libraries
My Favorite Free Apps for Library
Outreach
Chad F. Boeninger
OHIONET Annual Membership Meeting
November 15, 2007

61. Ohio University Libraries
http://audacity.sourceforge.net/

62. Ohio University Libraries

63. Ohio University Libraries
http://www.debugmode.com/wink/

64. Ohio University Libraries

65. Ohio University Libraries

66. Ohio University Libraries
The Process
• Record video with
Camcorder
• Capture screen video
with CamStudio
• Edit with Windows
Media Maker or
iMovie
• Upload to YouTube

67. Ohio University Libraries
Records screen
movements to AVI
format
Also converts AVI to
Flash (.swf)
Linear recording
process
http://www.camstudio.org/

68. Ohio University Libraries
http://www.pidgin.im/
http://www.meebo.com

69. Ohio University Libraries
http://www.kbpublisher.com/

70. Ohio University Libraries

71. Ohio University Libraries

72. Ohio University Libraries
http://www.php.brickhost.com/

73. Ohio University Libraries
Questions??