SlideShare a Scribd company logo
1 of 24
V1.0.5_EN
www.VSCplatform.com
2
www.VSCplatform.com
The Enterprise Solution for your Membership,
Loyalty and Transactional Cards on smartphones
3
www.VSCplatform.com
Offering consumers a
Virtual Card experience
similar to the plastic
card they are familiar
with.
Managing your
membership and loyalty
strategies encompassing
digital and B&M
channels.
4
www.VSCplatform.com
 Loyalty
 Brand Awareness
 Identification
 Transactions
 New Marketing Strategies
 Eliminate plastic, handling &
mailing costs
 Increase Customer Service,
Communication & Interaction
PlasticCard
Take everything a plastic card has to offer and add
interaction and customer service
+
SECURE &
MANAGEABLE
INTEGRATE &
PERSONALIZE
GROW YOUR
BUSINESS
CLEAR
ADVANTAGES
6
www.VSCplatform.com
No personal data is stored
on the Virtual Card. Only
visible IDs and an
encrypted Hash
Issued through an
authorization process
(similar to Plastic Card)
Management Console
Records all Virtual Cards,
status and activities
CENTRAL MANAGEMENT AND CONTROL
CECENTERPRISE
SYSTEM
7
www.VSCplatform.com
Control each Virtual Card.
Issue, Suspend, Reactivate,
Revoke.
Device level control (manage
each Virtual Card in a specific
Smartphone device)
Obtain aggregated and
detailed statistics of your
clients
8
www.VSCplatform.com
Visual validation:
dynamic objects help
Service Operator
validate the card
Card Issuing & Validation
according to business rules.
Validation prior use or transaction
activated.
A QRCode or Barcode can be used to trigger an
automatic transaction (or via NFC).
Allows for additional security
systems (user photo, security PIN),
depending on the business model
needs
Encrypted Hash allows
tight control and
transaction validation to
device level
Configurable to enterprise
authentication system
ADAPTABLE TO YOUR SECURITY NEEDS
INTEGRATE &
PERSONALIZE
GROW YOUR
BUSINESS
CLEAR
ADVANTAGES
SECURE &
MANAGEABLE
10
www.VSCplatform.com
INTEGRATE WITH YOUR ENTERPRISE SYSTEMS
 With CRM and
Authentication systems
 With Call-Center, Billing,
Payment systems
 With your Loyalty systems
 With CMS systems
 With User Account/Home
Banking systems
 With Affiliation Programs
11
www.VSCplatform.com
 Not allowing the Virtual Card to be
simultaneously issued in more than
one Smartphone (or a certain
number),
 Automatic revalidation and update
 Enforce use of a security PIN for
transactions,
 Expiration on a certain date
 Add user photo
 …
CONFIGURE IT TO YOUR BUSINESS RULES
CEC
BusinessRules
12
www.VSCplatform.com
INTEGRATE IT WITH OTHER PAYMENT AND
WALLET SYSTEMS
Apple makes available a
wallet for third party
virtual cards to connect.
The VSC Platform is able
to integrate and take
advantage of the iOS
wallet features.
VISA payWave system is in
trial mode. In the future a
Virtual Card can use a
VISA virtual card to make
a purchase.
You will be able to use the
VSC Platform to integrate
with VISA and other
payment systems
Android Wallet is, still, a
closed environment.
Windows 8 Wallet, in the
current form, works just
as memory (photo style)
for third party traditional
cards.
(SOME EXAMPLES)
13
www.VSCplatform.com
The Smartphone is everywhere the
consumer goes. Encompass
eCommerce, B&M Stores, Social
Media Channels and generate more
sales.
Its not just an App. The Virtual Card is
able to operate with B&M point-of-
sale (human operators or machines).
Use the digital to trigger sales on
B&M and vice-versa.
CONNECT ALL CHANNELS
14
www.VSCplatform.com
ACTIVATE TRANSACTIONS IN ALL CHANNELS
 Visual
Validation
 QRCode / Barcode
reading
 Reverse reading
(Virtual Card reads PoS
QRCode/ Barcode ID)
 Manual initiation
 NFC
INTEGRATE &
PERSONALIZE
CLEAR
ADVANTAGES
SECURE &
MANAGEABLE
GROW YOUR
BUSINESS
16
www.VSCplatform.com
GROW YOUR BUSINESS
Do much more than plastic can do
 The App supports multiple Virtual
Cards in a Digital Wallet.
 Take advantage of the digital
economics. Create temporary cards,
niche cards, etc
 Automatically upgrade your clients
Virtual Cards (from Silver to Gold to
Platinum, etc) at no cost
 Freemium models (offer one, sell the
others in the wallet )
 …
17
www.VSCplatform.com
Do much more than plastic can do
 Configurable options menu on the
«Back» of the Virtual Card
 Provide a wealth of services and
information to your customers
 Public information and Account
Information (the Virtual Card belongs
to a specific customer)
 Explore push-notifications, geo-
localized offers, special deals,
customized to a specific customer
 Sell additional services and products
GROW YOUR BUSINESS
18
www.VSCplatform.com
CREATE INNOVATIVE MARKETING STRATEGIES
Example: Create a
Facebook Friend Card that
certifies and rewards
clients that «Like» and
follow your corporate
Facebook page.
Offer them in-store
discounts, special offers,
etc.
INTEGRATE &
PERSONALIZE
SECURE &
MANAGEABLE
GROW YOUR
BUSINESS
CLEAR
ADVANTAGES
20
www.VSCplatform.com
1. Reach your customers on Smartphones,
increase your digital footprint
2. Off-line usable, always available
3. Provide a better service, increase your revenue
4. Get custom Apps for your Brand (it’s not inside
a third party Wallet)
5. You are in control; the Apps, the business
model, the infrastructure, the communication
6. Simple to use (like a plastic card)
7. Secure and centrally managed
8. Ecofriendly (like eBilling)
9. Reduce your costs (plastic, handling & mailing
costs)
10. Be proactive, take advantage of alerts, push
notifications, geo-localized offers, etc
CLEAR ADVANTAGES
21
www.VSCplatform.com
CEC MANAGEMENT CONSOLE
• Integration API
• Virtual Cards Database
• Block, suspend and reactivate Virtual
Cards
• Detailed Reporting
• Virtual Card Activity Logging
• Push Notifications (optional)
• Geo-targeting of Customers (optional)
GENERAL FEATURES
• Cross-platform
• Scalable & Secure Platform
• Low-cost
• Adaptable to business & brand
• Centrally Managed
• Transaction capable
• Fast deploy of new Virtual Cards
• Cloud or on-premises installable
FEATURE LIST
22
www.VSCplatform.com
SMARTPHONE APPS
• Branded Virtual Card «front»
• Branded icon App
• Configurable «back» menu options
• Off-line usable
• Numeric/ Barcode/ QRCode ID Card
Number
• Reverse QRCode / Barcode reading
(optional)
• Integration with authentication system
• Automatic Revalidation
• Expiration Date
• Wallet Function (optional)
• NFC support (optional)
• PIN Function (optional)
• Card Mode
• Client Mode (optional)
• Automatic Upgrade/Downgrade Cards - from
«Silver» to «Gold», etc (optional)
• Take Photo function (optional)
• Development of special services in native
code (optional)
FEATURE LIST
23
www.VSCplatform.com
AVAILABLE ON
1
2
3
24
www.VSCplatform.com
Thank You!
For more information please contact:
Basant Sanwal
bsanwal@innovagency.com
+91 93 11 33 25 00

More Related Content

What's hot

Top 10 trends in Payments 2013 whitepaper
Top 10 trends in Payments 2013 whitepaperTop 10 trends in Payments 2013 whitepaper
Top 10 trends in Payments 2013 whitepaperIgnasi Martín Morales
 
Will Mobile Payments Future be on your wrist ? EFMA Mobile Banking Advisory C...
Will Mobile Payments Future be on your wrist ? EFMA Mobile Banking Advisory C...Will Mobile Payments Future be on your wrist ? EFMA Mobile Banking Advisory C...
Will Mobile Payments Future be on your wrist ? EFMA Mobile Banking Advisory C...Saint Germain Consulting
 
Mindshare 10 x10 trends for 2010 and 2011
Mindshare 10 x10 trends for 2010 and 2011Mindshare 10 x10 trends for 2010 and 2011
Mindshare 10 x10 trends for 2010 and 2011Mindshare Ireland
 
Scs the value of digital receipts
Scs   the value of digital receiptsScs   the value of digital receipts
Scs the value of digital receiptsBrianna Moriarty
 
Multi channel-retailing
Multi channel-retailingMulti channel-retailing
Multi channel-retailinggmartocchio
 
Research part 1 context & market study
Research part 1   context & market studyResearch part 1   context & market study
Research part 1 context & market studyMayank Chauhan
 
Efma distribution summit 2015 physical channels - how wearables can both im...
Efma distribution summit 2015   physical channels - how wearables can both im...Efma distribution summit 2015   physical channels - how wearables can both im...
Efma distribution summit 2015 physical channels - how wearables can both im...YVON MOYSAN
 
eTail France 2015
 eTail France 2015 eTail France 2015
eTail France 2015YVON MOYSAN
 

What's hot (11)

Top 10 trends in Payments 2013 whitepaper
Top 10 trends in Payments 2013 whitepaperTop 10 trends in Payments 2013 whitepaper
Top 10 trends in Payments 2013 whitepaper
 
Will Mobile Payments Future be on your wrist ? EFMA Mobile Banking Advisory C...
Will Mobile Payments Future be on your wrist ? EFMA Mobile Banking Advisory C...Will Mobile Payments Future be on your wrist ? EFMA Mobile Banking Advisory C...
Will Mobile Payments Future be on your wrist ? EFMA Mobile Banking Advisory C...
 
Mc17
Mc17Mc17
Mc17
 
Mindshare 10 x10 trends for 2010 and 2011
Mindshare 10 x10 trends for 2010 and 2011Mindshare 10 x10 trends for 2010 and 2011
Mindshare 10 x10 trends for 2010 and 2011
 
Scs the value of digital receipts
Scs   the value of digital receiptsScs   the value of digital receipts
Scs the value of digital receipts
 
Star Cloud Services
Star Cloud ServicesStar Cloud Services
Star Cloud Services
 
Multi channel-retailing
Multi channel-retailingMulti channel-retailing
Multi channel-retailing
 
Research part 1 context & market study
Research part 1   context & market studyResearch part 1   context & market study
Research part 1 context & market study
 
Efma distribution summit 2015 physical channels - how wearables can both im...
Efma distribution summit 2015   physical channels - how wearables can both im...Efma distribution summit 2015   physical channels - how wearables can both im...
Efma distribution summit 2015 physical channels - how wearables can both im...
 
US Top 100 Retail Companies (2017 data)
US Top 100 Retail Companies (2017 data)US Top 100 Retail Companies (2017 data)
US Top 100 Retail Companies (2017 data)
 
eTail France 2015
 eTail France 2015 eTail France 2015
eTail France 2015
 

Viewers also liked

Proposal for "Implementation and evaluation of Space Time Alarm Clock"
Proposal for "Implementation and evaluation of Space Time Alarm Clock"Proposal for "Implementation and evaluation of Space Time Alarm Clock"
Proposal for "Implementation and evaluation of Space Time Alarm Clock"Adrian C. Prelipcean
 
Reverse engineering presentation - Digital Alarm Clock
Reverse engineering presentation - Digital Alarm ClockReverse engineering presentation - Digital Alarm Clock
Reverse engineering presentation - Digital Alarm ClockDylan Menezes
 
Building an alarm clock with node.js
Building an alarm clock with node.jsBuilding an alarm clock with node.js
Building an alarm clock with node.jsFelix Geisendörfer
 
Case solution of Clocky the Run way Alarm clock - Shubham parsekar
Case solution of Clocky the Run way Alarm clock - Shubham parsekarCase solution of Clocky the Run way Alarm clock - Shubham parsekar
Case solution of Clocky the Run way Alarm clock - Shubham parsekarShubham Parsekar
 
Mobikwik - Mobile App Store for India
Mobikwik - Mobile App Store for IndiaMobikwik - Mobile App Store for India
Mobikwik - Mobile App Store for IndiaMobiKwik
 
The Ultimate Guide to Waking Up In The Morning
The Ultimate Guide to Waking Up In The MorningThe Ultimate Guide to Waking Up In The Morning
The Ultimate Guide to Waking Up In The MorningStinson
 
Pressure Sensored Alarm Clock
Pressure Sensored Alarm ClockPressure Sensored Alarm Clock
Pressure Sensored Alarm ClockNusrat Jahan
 

Viewers also liked (10)

Rfid Blocker Wallet
Rfid Blocker WalletRfid Blocker Wallet
Rfid Blocker Wallet
 
Laptop table
Laptop tableLaptop table
Laptop table
 
Proposal for "Implementation and evaluation of Space Time Alarm Clock"
Proposal for "Implementation and evaluation of Space Time Alarm Clock"Proposal for "Implementation and evaluation of Space Time Alarm Clock"
Proposal for "Implementation and evaluation of Space Time Alarm Clock"
 
Reverse engineering presentation - Digital Alarm Clock
Reverse engineering presentation - Digital Alarm ClockReverse engineering presentation - Digital Alarm Clock
Reverse engineering presentation - Digital Alarm Clock
 
Building an alarm clock with node.js
Building an alarm clock with node.jsBuilding an alarm clock with node.js
Building an alarm clock with node.js
 
Case solution of Clocky the Run way Alarm clock - Shubham parsekar
Case solution of Clocky the Run way Alarm clock - Shubham parsekarCase solution of Clocky the Run way Alarm clock - Shubham parsekar
Case solution of Clocky the Run way Alarm clock - Shubham parsekar
 
Mobikwik - Mobile App Store for India
Mobikwik - Mobile App Store for IndiaMobikwik - Mobile App Store for India
Mobikwik - Mobile App Store for India
 
Ecash and ewallet
Ecash and ewalletEcash and ewallet
Ecash and ewallet
 
The Ultimate Guide to Waking Up In The Morning
The Ultimate Guide to Waking Up In The MorningThe Ultimate Guide to Waking Up In The Morning
The Ultimate Guide to Waking Up In The Morning
 
Pressure Sensored Alarm Clock
Pressure Sensored Alarm ClockPressure Sensored Alarm Clock
Pressure Sensored Alarm Clock
 

Similar to Win customers through award winning marketing solutions

Digital Omnichannel Customer Acquisition
Digital Omnichannel Customer AcquisitionDigital Omnichannel Customer Acquisition
Digital Omnichannel Customer AcquisitionIntercon Systems
 
In what ways have smart phones that incorporate wireless technologie.docx
In what ways have smart phones that incorporate wireless technologie.docxIn what ways have smart phones that incorporate wireless technologie.docx
In what ways have smart phones that incorporate wireless technologie.docxvickeryr87
 
The Mobile Point of Sale Revolution
The Mobile Point of Sale RevolutionThe Mobile Point of Sale Revolution
The Mobile Point of Sale RevolutionScandit
 
Payment trends 2016
Payment trends 2016Payment trends 2016
Payment trends 2016kay_sjc
 
Mobiz 17 value modules
Mobiz 17 value modulesMobiz 17 value modules
Mobiz 17 value modulesMobiz Apps
 
Mobiz Apps17 Value Modules
Mobiz Apps17 Value ModulesMobiz Apps17 Value Modules
Mobiz Apps17 Value ModulesMobiz Apps
 
Mobiz 17 Strategy Business Apps Development
Mobiz 17 Strategy Business Apps DevelopmentMobiz 17 Strategy Business Apps Development
Mobiz 17 Strategy Business Apps DevelopmentWall Dariz
 
Fireworks Loyalty Cloud 2020
Fireworks Loyalty Cloud 2020Fireworks Loyalty Cloud 2020
Fireworks Loyalty Cloud 2020Yanzer Lee
 
Digital Wallet App Development Guide 2023.pdf
Digital Wallet App Development Guide 2023.pdfDigital Wallet App Development Guide 2023.pdf
Digital Wallet App Development Guide 2023.pdfSuccessiveDigital
 
Initio digital innovation Digest 14 march 2019
Initio digital innovation Digest 14 march 2019Initio digital innovation Digest 14 march 2019
Initio digital innovation Digest 14 march 2019Initio
 
General MatchMove Pitch Deck
General MatchMove Pitch DeckGeneral MatchMove Pitch Deck
General MatchMove Pitch DeckHai Giang
 
General MatchMove Pitch Deck
General MatchMove Pitch DeckGeneral MatchMove Pitch Deck
General MatchMove Pitch DeckHai Giang
 
How do Online Payments Function with Digital Wallets.pdf
How do Online Payments Function with Digital Wallets.pdfHow do Online Payments Function with Digital Wallets.pdf
How do Online Payments Function with Digital Wallets.pdfNikunj Gundaniya
 
SCS - The Value of Digital Receipts
SCS - The Value of Digital ReceiptsSCS - The Value of Digital Receipts
SCS - The Value of Digital ReceiptsChristine Duffy
 
Increase your value proposition...
Increase your value proposition...Increase your value proposition...
Increase your value proposition...Christine Duffy
 

Similar to Win customers through award winning marketing solutions (20)

Digital Omnichannel Customer Acquisition
Digital Omnichannel Customer AcquisitionDigital Omnichannel Customer Acquisition
Digital Omnichannel Customer Acquisition
 
In what ways have smart phones that incorporate wireless technologie.docx
In what ways have smart phones that incorporate wireless technologie.docxIn what ways have smart phones that incorporate wireless technologie.docx
In what ways have smart phones that incorporate wireless technologie.docx
 
The Mobile Point of Sale Revolution
The Mobile Point of Sale RevolutionThe Mobile Point of Sale Revolution
The Mobile Point of Sale Revolution
 
Payment trends 2016
Payment trends 2016Payment trends 2016
Payment trends 2016
 
Financial technology
Financial technologyFinancial technology
Financial technology
 
Debunking Apple Passbook
Debunking Apple PassbookDebunking Apple Passbook
Debunking Apple Passbook
 
Make Gifts Mobile
Make Gifts MobileMake Gifts Mobile
Make Gifts Mobile
 
Finovate solutions
Finovate solutions Finovate solutions
Finovate solutions
 
Mobiz 17 value modules
Mobiz 17 value modulesMobiz 17 value modules
Mobiz 17 value modules
 
Mobiz Apps17 Value Modules
Mobiz Apps17 Value ModulesMobiz Apps17 Value Modules
Mobiz Apps17 Value Modules
 
Mobiz 17 Strategy Business Apps Development
Mobiz 17 Strategy Business Apps DevelopmentMobiz 17 Strategy Business Apps Development
Mobiz 17 Strategy Business Apps Development
 
Fireworks Loyalty Cloud 2020
Fireworks Loyalty Cloud 2020Fireworks Loyalty Cloud 2020
Fireworks Loyalty Cloud 2020
 
Digital Wallet App Development Guide 2023.pdf
Digital Wallet App Development Guide 2023.pdfDigital Wallet App Development Guide 2023.pdf
Digital Wallet App Development Guide 2023.pdf
 
Initio digital innovation Digest 14 march 2019
Initio digital innovation Digest 14 march 2019Initio digital innovation Digest 14 march 2019
Initio digital innovation Digest 14 march 2019
 
General MatchMove Pitch Deck
General MatchMove Pitch DeckGeneral MatchMove Pitch Deck
General MatchMove Pitch Deck
 
General MatchMove Pitch Deck
General MatchMove Pitch DeckGeneral MatchMove Pitch Deck
General MatchMove Pitch Deck
 
How do Online Payments Function with Digital Wallets.pdf
How do Online Payments Function with Digital Wallets.pdfHow do Online Payments Function with Digital Wallets.pdf
How do Online Payments Function with Digital Wallets.pdf
 
SCS - The Value of Digital Receipts
SCS - The Value of Digital ReceiptsSCS - The Value of Digital Receipts
SCS - The Value of Digital Receipts
 
Increase your value proposition...
Increase your value proposition...Increase your value proposition...
Increase your value proposition...
 
Veritiv E.
Veritiv E.Veritiv E.
Veritiv E.
 

Recently uploaded

TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorSocial Samosa
 
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfEastern Online-iSURVEY
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...CIO Business World
 
Codes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxCodes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxGeorgeCulica
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfHigher Education Marketing
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local LeadsSearch Engine Journal
 
McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)DEVARAJV16
 
VIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceVIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceSapana Sha
 
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024CIO Business World
 
top marketing posters - Fresh Spar Technologies - Manojkumar C
top marketing posters - Fresh Spar Technologies - Manojkumar Ctop marketing posters - Fresh Spar Technologies - Manojkumar C
top marketing posters - Fresh Spar Technologies - Manojkumar CManojkumar C
 
The Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO CopywritingThe Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO CopywritingJuan Pineda
 
Digital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G AgeDigital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G AgeDigiKarishma
 
The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...sowmyrao14
 
What’s the difference between Affiliate Marketing and Brand Partnerships?
What’s the difference between Affiliate Marketing and Brand Partnerships?What’s the difference between Affiliate Marketing and Brand Partnerships?
What’s the difference between Affiliate Marketing and Brand Partnerships?Partnercademy
 
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...CIO Business World
 
Michael Kors marketing assignment swot analysis
Michael Kors marketing assignment swot analysisMichael Kors marketing assignment swot analysis
Michael Kors marketing assignment swot analysisjunaid794917
 
5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software SolutionsDevherds Software Solutions
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garsiderobwhite630290
 
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdfResearch and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdfVWO
 
2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)Jomer Gregorio
 

Recently uploaded (20)

TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
 
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
 
Codes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxCodes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptx
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdf
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
 
McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)
 
VIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceVIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts Service
 
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
 
top marketing posters - Fresh Spar Technologies - Manojkumar C
top marketing posters - Fresh Spar Technologies - Manojkumar Ctop marketing posters - Fresh Spar Technologies - Manojkumar C
top marketing posters - Fresh Spar Technologies - Manojkumar C
 
The Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO CopywritingThe Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO Copywriting
 
Digital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G AgeDigital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G Age
 
The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...
 
What’s the difference between Affiliate Marketing and Brand Partnerships?
What’s the difference between Affiliate Marketing and Brand Partnerships?What’s the difference between Affiliate Marketing and Brand Partnerships?
What’s the difference between Affiliate Marketing and Brand Partnerships?
 
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
 
Michael Kors marketing assignment swot analysis
Michael Kors marketing assignment swot analysisMichael Kors marketing assignment swot analysis
Michael Kors marketing assignment swot analysis
 
5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
 
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdfResearch and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
 
2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)
 

Win customers through award winning marketing solutions

  • 2. 2 www.VSCplatform.com The Enterprise Solution for your Membership, Loyalty and Transactional Cards on smartphones
  • 3. 3 www.VSCplatform.com Offering consumers a Virtual Card experience similar to the plastic card they are familiar with. Managing your membership and loyalty strategies encompassing digital and B&M channels.
  • 4. 4 www.VSCplatform.com  Loyalty  Brand Awareness  Identification  Transactions  New Marketing Strategies  Eliminate plastic, handling & mailing costs  Increase Customer Service, Communication & Interaction PlasticCard Take everything a plastic card has to offer and add interaction and customer service +
  • 5. SECURE & MANAGEABLE INTEGRATE & PERSONALIZE GROW YOUR BUSINESS CLEAR ADVANTAGES
  • 6. 6 www.VSCplatform.com No personal data is stored on the Virtual Card. Only visible IDs and an encrypted Hash Issued through an authorization process (similar to Plastic Card) Management Console Records all Virtual Cards, status and activities CENTRAL MANAGEMENT AND CONTROL CECENTERPRISE SYSTEM
  • 7. 7 www.VSCplatform.com Control each Virtual Card. Issue, Suspend, Reactivate, Revoke. Device level control (manage each Virtual Card in a specific Smartphone device) Obtain aggregated and detailed statistics of your clients
  • 8. 8 www.VSCplatform.com Visual validation: dynamic objects help Service Operator validate the card Card Issuing & Validation according to business rules. Validation prior use or transaction activated. A QRCode or Barcode can be used to trigger an automatic transaction (or via NFC). Allows for additional security systems (user photo, security PIN), depending on the business model needs Encrypted Hash allows tight control and transaction validation to device level Configurable to enterprise authentication system ADAPTABLE TO YOUR SECURITY NEEDS
  • 10. 10 www.VSCplatform.com INTEGRATE WITH YOUR ENTERPRISE SYSTEMS  With CRM and Authentication systems  With Call-Center, Billing, Payment systems  With your Loyalty systems  With CMS systems  With User Account/Home Banking systems  With Affiliation Programs
  • 11. 11 www.VSCplatform.com  Not allowing the Virtual Card to be simultaneously issued in more than one Smartphone (or a certain number),  Automatic revalidation and update  Enforce use of a security PIN for transactions,  Expiration on a certain date  Add user photo  … CONFIGURE IT TO YOUR BUSINESS RULES CEC BusinessRules
  • 12. 12 www.VSCplatform.com INTEGRATE IT WITH OTHER PAYMENT AND WALLET SYSTEMS Apple makes available a wallet for third party virtual cards to connect. The VSC Platform is able to integrate and take advantage of the iOS wallet features. VISA payWave system is in trial mode. In the future a Virtual Card can use a VISA virtual card to make a purchase. You will be able to use the VSC Platform to integrate with VISA and other payment systems Android Wallet is, still, a closed environment. Windows 8 Wallet, in the current form, works just as memory (photo style) for third party traditional cards. (SOME EXAMPLES)
  • 13. 13 www.VSCplatform.com The Smartphone is everywhere the consumer goes. Encompass eCommerce, B&M Stores, Social Media Channels and generate more sales. Its not just an App. The Virtual Card is able to operate with B&M point-of- sale (human operators or machines). Use the digital to trigger sales on B&M and vice-versa. CONNECT ALL CHANNELS
  • 14. 14 www.VSCplatform.com ACTIVATE TRANSACTIONS IN ALL CHANNELS  Visual Validation  QRCode / Barcode reading  Reverse reading (Virtual Card reads PoS QRCode/ Barcode ID)  Manual initiation  NFC
  • 16. 16 www.VSCplatform.com GROW YOUR BUSINESS Do much more than plastic can do  The App supports multiple Virtual Cards in a Digital Wallet.  Take advantage of the digital economics. Create temporary cards, niche cards, etc  Automatically upgrade your clients Virtual Cards (from Silver to Gold to Platinum, etc) at no cost  Freemium models (offer one, sell the others in the wallet )  …
  • 17. 17 www.VSCplatform.com Do much more than plastic can do  Configurable options menu on the «Back» of the Virtual Card  Provide a wealth of services and information to your customers  Public information and Account Information (the Virtual Card belongs to a specific customer)  Explore push-notifications, geo- localized offers, special deals, customized to a specific customer  Sell additional services and products GROW YOUR BUSINESS
  • 18. 18 www.VSCplatform.com CREATE INNOVATIVE MARKETING STRATEGIES Example: Create a Facebook Friend Card that certifies and rewards clients that «Like» and follow your corporate Facebook page. Offer them in-store discounts, special offers, etc.
  • 19. INTEGRATE & PERSONALIZE SECURE & MANAGEABLE GROW YOUR BUSINESS CLEAR ADVANTAGES
  • 20. 20 www.VSCplatform.com 1. Reach your customers on Smartphones, increase your digital footprint 2. Off-line usable, always available 3. Provide a better service, increase your revenue 4. Get custom Apps for your Brand (it’s not inside a third party Wallet) 5. You are in control; the Apps, the business model, the infrastructure, the communication 6. Simple to use (like a plastic card) 7. Secure and centrally managed 8. Ecofriendly (like eBilling) 9. Reduce your costs (plastic, handling & mailing costs) 10. Be proactive, take advantage of alerts, push notifications, geo-localized offers, etc CLEAR ADVANTAGES
  • 21. 21 www.VSCplatform.com CEC MANAGEMENT CONSOLE • Integration API • Virtual Cards Database • Block, suspend and reactivate Virtual Cards • Detailed Reporting • Virtual Card Activity Logging • Push Notifications (optional) • Geo-targeting of Customers (optional) GENERAL FEATURES • Cross-platform • Scalable & Secure Platform • Low-cost • Adaptable to business & brand • Centrally Managed • Transaction capable • Fast deploy of new Virtual Cards • Cloud or on-premises installable FEATURE LIST
  • 22. 22 www.VSCplatform.com SMARTPHONE APPS • Branded Virtual Card «front» • Branded icon App • Configurable «back» menu options • Off-line usable • Numeric/ Barcode/ QRCode ID Card Number • Reverse QRCode / Barcode reading (optional) • Integration with authentication system • Automatic Revalidation • Expiration Date • Wallet Function (optional) • NFC support (optional) • PIN Function (optional) • Card Mode • Client Mode (optional) • Automatic Upgrade/Downgrade Cards - from «Silver» to «Gold», etc (optional) • Take Photo function (optional) • Development of special services in native code (optional) FEATURE LIST
  • 24. 24 www.VSCplatform.com Thank You! For more information please contact: Basant Sanwal bsanwal@innovagency.com +91 93 11 33 25 00