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TWITTORIAL
 Using Twitter for Business
what’s with this

birdbrain?

      INTERESTING STORY
      http://feldmancreative.com/2011/11/how-i-became-a-social-media-catalyst/
What the flock is

 Twitter?
     A POWERFUL TOOL FOR:

People, organizations and businesses

Big & small
Local & international

Connecting with customers
Growing your business
A TwEET
        twanslated


(1) # [hashtag] = a topic
(2) @ [mention] = a Twitter handle or user
(3) reply = respond to a tweet publicly
(4) RT [retweet] = send to your followers
(5) t.co [/etc.] = shortened links


     d = direct message
     MT = modified tweet
     ff = follow Friday
YOUR PROFILE, YOUR little nest
      Your (company) name
      Twitter handle: 15 characters or less
      Bio: 160 characters or less
      Location • link
listen, follow n’ learn


Search keywords (Advanced search options)

Follow and learn from others (search people, i.e. actor)

What turns your tweeps on?

Search yourself
SO WHADDAYA’ SAY?
  Special promotions
  News
  Tips
  Stories
  Tweeps n’ peeps
  Questions
  Pix n’ flix
  Quotes
pleased to tweet you
                Tweeting tips

Convey your voice, style & personality
Follow newsmakers
Be responsive
Go mobile
Establish a habit
“Anybody know...?”
AMPLIFY YOUR IMPACT
 Promote your @username
 The “t” chiclet
 Encourage retweets
 Twitter promotions
 Connect with others
 Twitter apps




                          Tweeeeeet!
questions?
CHIRP up. chime in. ch-cha-chat.
TWEesources
      TWITTER FOR BUSINESS
      business.twitter.com

       TWITTER marketing
 copyblogger.com/ultimate-twitter
hubspot.com/twitter-marketing-hub

              sites
    socialmediaexaminer.com
      socialmediatoday.com
a good egg
VISIT > feldmancreative.com

TWITTER > @feldmancreative.com

SLIDESHARE > @feldmancreative.com



 thank you

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Twittorial (Twitter for Beginners)

  • 2. what’s with this birdbrain? INTERESTING STORY http://feldmancreative.com/2011/11/how-i-became-a-social-media-catalyst/
  • 3. What the flock is Twitter? A POWERFUL TOOL FOR: People, organizations and businesses Big & small Local & international Connecting with customers Growing your business
  • 4. A TwEET twanslated (1) # [hashtag] = a topic (2) @ [mention] = a Twitter handle or user (3) reply = respond to a tweet publicly (4) RT [retweet] = send to your followers (5) t.co [/etc.] = shortened links d = direct message MT = modified tweet ff = follow Friday
  • 5. YOUR PROFILE, YOUR little nest Your (company) name Twitter handle: 15 characters or less Bio: 160 characters or less Location • link
  • 6. listen, follow n’ learn Search keywords (Advanced search options) Follow and learn from others (search people, i.e. actor) What turns your tweeps on? Search yourself
  • 7. SO WHADDAYA’ SAY? Special promotions News Tips Stories Tweeps n’ peeps Questions Pix n’ flix Quotes
  • 8. pleased to tweet you Tweeting tips Convey your voice, style & personality Follow newsmakers Be responsive Go mobile Establish a habit “Anybody know...?”
  • 9. AMPLIFY YOUR IMPACT Promote your @username The “t” chiclet Encourage retweets Twitter promotions Connect with others Twitter apps Tweeeeeet!
  • 10. questions? CHIRP up. chime in. ch-cha-chat.
  • 11. TWEesources TWITTER FOR BUSINESS business.twitter.com TWITTER marketing copyblogger.com/ultimate-twitter hubspot.com/twitter-marketing-hub sites socialmediaexaminer.com socialmediatoday.com
  • 12. a good egg VISIT > feldmancreative.com TWITTER > @feldmancreative.com SLIDESHARE > @feldmancreative.com thank you