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Context Optional Building Loyalty through  Mobile Branding and  Community Building
Leading Brands in Social and Mobile Marketing Agencies Brands Publishers
History of Innovation Client Platform Innovation Facebook Most popular branded application  Facebook 1 st  branded Pages application  Facebook 1 st  branded alcohol applications MySpace 1 st  branded application Bebo 1 st  branded application
Social Marketing Ecosystem People Platforms Devices
Creating Engagement Engagement People Devices Platforms
Social Marketing Strategy
Usefulness ,[object Object],Location awareness enables display of nearby restaurants Access ratings and make real-time reservations
Usefulness ,[object Object]
Usefulness ,[object Object]
Entertainment ,[object Object]
Entertainment ,[object Object]
Entertainment ,[object Object]
Connectedness ,[object Object],[object Object],[object Object],[object Object]
Connectedness ,[object Object]
Connectedness ,[object Object]
Commerce ,[object Object]
Best Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Statistics are Foundation of Success
[object Object],Kevin Barenblat, co-founder (415) 738-7997 www.contextoptional.com

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