Introduction

1. Notemango
• Company Name- Notemango internet ltd
• Logo
• Contact Details- Bangalore,
balukimi@notemango.com
+919482061765
• URL - www.notemango.com
• https://www.facebook.com/notemango
• To connect 100 million college students and a million
colleges in India on a social network platform.
• To be global social network of choice for college students

2. Team
• Founder Dr Balamurali RB (Equity-100%)
o MBBS – Bangalore Medical College, Bangalore
o PGDM- SDMIMD Marketing & Finance, Mysore
o 3 + exp in Marketing.
o RenukaPrasad- Systems 5+ experience
• Website development at Village multimedia pvt ltd ,
Bangalore
• Advisors - Marketing Dept SDMIMD, Mysore
• Management Trainees for product development and
Marketing.

3. Issues / pain point that notemango.com addresses
• Pain point
Colleges conduct events (college fest, sport meet, convocation,
alumni meet etc) , publish (magazine, newsletter, slam book, journals
etc) ,lots of images and videos generated, but find difficult to
communicate to all colleges as there is no dedicated platform
to share
Currently – people communicate to others through phone &
facebook with limited reach and disorganised. Notemango
wants to organise college activities on single platform.
• Notemango.com is a exclusive platform for college
students and colleges to share events, magazine, images and
videos across colleges and friends in India

4. Notemango.com overview
• Notemango.com exclusive platform which connect all college
students and colleges with respect to their course across India on a
single page of expression.
• Leader board- Ranks the users among their similar course users
in India on the points they get on like, share and follow for their
post.
• Ranks users as most happening profile of the week, month and year
in India
• Platform for users to get recognized in colleges

5. Colleges and students can create & share
• Events- College festivals, Sports Activities, Fresher’s Day,
Convocation, Foundation Day, Conference, Alumni Meet,
Send off, Workshop etc
• Magazine- College Magazine, Newsletter, Journals, Slam
book, Academic materials, novels, short stories etc
• Images- College activities, photography, Arts etc
• Videos- College activities videos, batch videos, creative
videos etc
• Exciting Leader board

6. Business Model
• Internet advertisement model-
by brands, businesses, colleges and apps
Ex- Even Local businesses can post their ads to specific local target audiences(restaurants,
apparels, cosmetics, gadgets, service providers etc)
• Subscription Model
Businesses and Colleges for customer engagement
• Rewards Model
The points students collect by their post can be redeemed with coupons from brands which
increases the footfalls for business, product launches linked with most happening profiles
and brand promotion.

7. Market opportunity
• Around 100 million students are there in colleges in India
• Over a million colleges in India
Market potential-
India
100 million * Rs 100 INR from internet ads = 10 billion INR
1 million colleges * Rs 1000 INR for subscription = 1 Billion INR
Total = 11 billion INR
USA- After 3 years
30 million * 5 USD from internet ads = 150 million USD

8. Traction
• Beta version of website notemango.com is live from 2015
• 3000 plus registered Users In 1 Month
• Leader board feature is added recently
• 5 management trainees would be doing summer internship project in
product development and Marketing.
• Aim to get 1 million registered user by the mid of 2016
• 5 million users by end of 2017
• 25 million users by end of 2018
• Expansion into other countries in early 2017

9. Competitors
These are the website which targets colleges and students
Functionspace.com - social media for science
Indiacollegesearch.com - college information
Campusdiaries.com - campus projects
Campusnucleus.com- events
Thecollegefever.com - events

10. Differentiator
For Colleges and Students
• This platform brings similar course students across India on single page to share events, magazine,
images and videos.(Ex Kanyakumari engineering college event, magazine, images and videos can be
seen by Kashmiri engineering college students and also all engineering students simultaneously.
Same applies to other 100 courses in India MBBS, BSc, LLB etc)
• Leader board- Unique concept to have most happening profile for the week, month and year- stand
out among the crowd opportunity. Creates competition and regular engagement
• Points can be redeemed with coupons.
• Helps college brand building
• Creates a digital database of events, magazine ,images and videos to carry forward in their life.
For Brands
• A platform for product launches
• New customer acquisition and customer engagement through coupons for leader board points
Win - Win situation for users and Brands

11. Financials
Year 2018 2019 2020
Revenues Cr INR 25 50 100
Expenses 15 25 40
EBITA 10 25 60
Net profit 6 15 36

12. Fund Required- US$300K
Fund Utilization
This fund would last for 18 months
Target- 2.5 Million users
• Hiring - 40% of total fund
Coders & Marketing professionals
• Product development & Maintenance - 20% of total fund
App development and regular updates on the website
• Marketing – 40% of fund

13. Valuation & Funding
• This investment of US$300kwill last us for 18 months. With
this, we will be able to get to >2.5 million users.
• Valuation for this round – 1.25million USD

14. Current Equity
• Founder
• Dr Balamurali RB- 100%
• Investment till date- US$10k

15. Exit Options
• By IPO
• M&A