The document provides definitions and descriptions of various media-related terms: Yellow Journalism refers to sensationalized newspaper reporting from the late 19th century; muckrakers were Progressive Era journalists who reported on corruption; leaks can politically damage administrations; horse race journalism focuses on political polls and winners; and media bias can appeal strongly to some audiences while alienating others.

1. Media

2. Yellow Journalism 3 point clue 2 point clue 1 point clue Term coined following the Spanish American War 1 st cartoon character printed in color Sole purpose was to sell newspapers

3. Television 3 point clue 2 point clue 1 point clue Vietnam was the first war that introduced this Eisenhower was the 1 st to utilize this Nixon and Kennedy’s most famous use of media

4. Ralph Nadar 3 point clue 2 point clue 1 point clue Co-founded Public Citizen and was a leader in the anti-nuclear power movement Consumer advocate Former Green Party candidate

5. Muckraker 3 point clue 2 point clue 1 point clue Ida Tarbell, John Rockefeller,Upton Sinclair Saw a rise in the Progressive Era Reporters committed to exposing the corruption of business practices

6. Leak 3 point clue 2 point clue 1 point clue Nixon created the “Plumbers” to prevent this Can politically damage the administrations Unauthorized release of information

7. Horse Race Journalism 3 point clue 2 point clue 1 point clue When covering a political campaign, the media is most focused with reporting this Coverage of tracking polls Synonymous with score keeper

8. Penny Press 3 point clue 2 point clue 1 point clue Extended the influence of paper media to the poorer classes Represented the crudest form of journalism Was famous for being one cent per paper

9. Media Bias 3 point clue 2 point clue 1 point clue Prevalent in the newspapers in the 18 th and 19 th centuries Conservatives: news reporters Liberals: NBC, ABC Appeals strongly to one segment of the population but alienates another

10. Attack Journalism 3 point clue 2 point clue 1 point clue Known as “aggressive journalism” Junkyard dog style Caring only about bringing down a prominent person

11. Media Events 3 point clue 2 point clue 1 point clue President Nixon’s trip to China Presidential elections Using media to promote one’s own interests, usually staged