EMS Creative iMedia Cambridge Nationals

1. Secondary Sources
Lesson 5

2. Complete Surveys
Fill out the surveys for the rest of the
class so that everyone has some data
to analyse.
Make sure you complete the surveys
honestly so that the results are fair.
You will need some good data to
complete the rest of this lesson.

3. Lesson Goals
 Know the difference between primary and secondary sources
 Understand methods of conducting secondary research
 Be able to carry out some secondary research
#primary #source
#secondary

4. What’s the difference?
Think about primary and secondary sources…

5. Primary Source
Know the difference between sources
Carry out secondary research
 A primary source is information on
a topic that is taken directly from
the original source.
 This is often regarded as the most
reliable information since it is a
first hand account of something.
 Primary sources include:
 Questionnaire
 Meeting
 Discussion
#primary #source
#secondary

6. Secondary Source
Know the difference between sources
Carry out secondary research
 A secondary source is information
on a topic that originally appeared
elsewhere first.
 This data can be used to back up
research from a primary source.
 Secondary sources include:
 Websites
 Books
 Statistics
#primary #source
#secondary

7. What’s the problem?
Think about secondary sources…

8. Secondary Source
Know the difference between sources
Carry out secondary research
 It is possible that secondary sources may not be very reliable because
they are not a first hand account of something.
 Secondary sources may also be biased because they may include the
opinion of the person who wrote the article and not just facts.

9. How can we trust a source?
Think about how we can judge if a source is reliable…

10. Accuracy
Know the difference between sources
Carry out secondary research
 The best methods of deciding if you can trust a source include:
 Date – Is the information recent?
 Author – Who created the source?
 Other Sources – Do any other sources back this one up?

11. Your Task
 Task 1: Analyse the results of your
Know the difference between sources
Carry out secondary research
 Task 2: Carry out some secondary
survey drawing some conclusions:
research about your product:
 What do the results show?
 Best selling fragrance
 Did you expect these results?
 Average cost
 Most expensive
 Top for Christmas
 Make sure you reference a few
different sources in your work.
#primary #source
#secondary

12. Key Words
 Source
 A place or person where information
can be gathered from.
 Primary
 Information taken from the original
source or someone who was there.
 Secondary
 Information about something that
originally appeared elsewhere.