1. Proyecto Diseño I Arte-objeto, artesanía, objeto utilitario y objeto industrial
2. Product types PDI “ Every object tells a story… If you know you to read it.” Henry Ford
3. Product types PDI “ Every object, intentional or not, speaks to who put it there” Jonathan Ives Apple Design VP OBJECTIFIED, 2010.
4. Product types PDI “ Everything transformed by man is, by it’s very nature, designed” OBJECTIFIED, 2010.
5. Product types PDI “ The goal of industrial design hasn’t always been mass production, it’s been standardize objects for consumption. ” Alice Rawsthorn Design Editor OBJECTIFIED, 2010.
6. Product types PDI “People react positively when things are clear and understandable.” Dieter Rams Braun former Design director OBJECTIFIED, 2010.
50. Cost of aestheticsDesirable Usable UCD Useful MARKETING Product concept based on Marketing Criteria ENGINEERING Product concept based on Technological Innovation Functional features Safety & reliability Product Cost