Presentation of the platform simplifying interaction between car owners and automotive business (car service centers, shops, insurance companies). Presentation has been shown at Seedcamp Berlin 2012.

1. A platform simplifying interaction
between car owners and service
centers, shops, insurance companies
Fedor Tyurin Berlin May 15th, 2012

2. Problem
Car owners Car services, shops,
insurance companies
No easy way to find best offers
• No easy access to new
•maintenance & repair
customers
•accessories
• Hard to keep customers loyal
•insurance

3. Value proposition
For car owners
• All services available at one place
• Easy-to-use applications (web and mobile)
• Discounts and bonuses
• Protection
For service providers
• Better tools for interaction with clients
• Cheaper and better targeted advertising
• Loyalty system for their customers
• Co-branding

4. Product
• Web site with a rich set of features
• Easy-to-use mobile applications
• Web interface for the partners
• Integration with larger partners

8. Market
Russian market
Spendings / year
Number of cars
Our commission
× Maintenance ~ 400€ ×
Total amount ~ 34M
Accessories ~ 200€ 5 - 7%
Accessable ~ 10M
Insurance ~ 100€

9. Way to market
• SMM (application for VK.com)
• Leaflets
• Referral system (10 invitations = 1 t-shirt)
~ 2 months in private beta
~ 500 users registered
~ 40 repair shops in Saint-Petersburg
Integrated with insurance broker (25 insurers)
Plans
•SEO
•Build community
•Publications in local communites and news

10. @Seedcamp
Looking for
•customer acquisition expertise
•opportunities to do business in Europe
Thank you!