Every single day the market is rapidly changing. With new innovations coming in and the unprecedented growth of the internet and social media, there are more and more ways of reaching your target market. For more information visit http://www.atwconsultancy.com.au/

1. Marketing Consulting Firms
&
How Your Business Fits In
http://www.atwconsultancy.com.au

2. Introduction
Every single day the market is rapidly changing. With new innovations coming in and
the unprecedented growth of the internet and social media, there are more and more
ways of reaching your target market. But with the increase in the way you reach, there
are more companies who are taking advantages of this. This brings about a need to
stand out from the crowd. This is done through marketing consulting firms.
What are marketing consulting firms?
Marketing consulting firms have become an essential part of many companies. They
help companies chart out a plan, organize the resources and put the company on the
right track to reach the goal of the plan. From creating a strategy to helping implement
those strategies, your marketing consulting firm can do it all. Marketing consultants
provide companies with risk assessments and allow company directors to choose from
various strategies with input from the consultant.
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3. These are the positions marketing consultants usually work as –
• Content Marketing Specialist
• Market Research Directors
• Marketing Planner
What can I expect from a marketing consultant?
Marketing consultants have slowly but steadily become a very important part a
company’s growth and success. From marketing consulting firms in Sydney to
marketing consulting firms in Bombay, they are spread out around the globe and
advice you according to the field you work in. You can expect your consultant to help
you come up with a plan. You can also expect them to do in depth research into your
field and help you get a proper competitive assessment for your company. They also
help in making sure your brand is recognized by people by managing your social
media and online presence. Apart from all these, there are a lot more areas in which
your consultant can help you, but these mainly depends on your needs.
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4. What do marketing consulting firms do?
Marketing consultants also provide companies with training or workshops for
current marketing teams, informing them of new or better strategies. The job
description of a marketing consultant usually varies heavily on what company they
are working for and what the needs of the company are.
• Consumer insights and segmentation
• Product and category management
• Pricing
• Sales and channels effectiveness
• Marketing and brand strategy
• Customer Satisfaction
• Loyalty
• Go-to market strategy
Whether you’re looking at marketing consulting firms in Sydney or New York, there will
be some basic actions and processes they all take.
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5. What is the process do marketing consulting firms take during
consulting?
1. Discovery
2. Analysis
3. Starting Report
4. Strategize
5. Implementation
6. Ending Report
7. Follow Up
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6. THANK YOU.
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