Social Media Virality by Argyle Social
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Learn how to grow your brand with Retweets and Likes. What types of content are most viral? How long does virality last on Twitter? How should you identify your viral influencers?
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Social Media Virality by Argyle Social
- 3. • • • •
- 4. Featuring interviews with social pros from:
- 10. • • • •
- 12. • • • •
- 13. 1,088 Retweeters
- 15. • • • • •
- 23. • • •
Notas do Editor
- Tom – ephemeral vsevergeen
- Tom re: other types of media to drive online viral.
- Exclamations as proxy for passion about content.
- As a corollary to previous slide…
- Buzzfeed, StumbleUpon research:For every Twitter share, 5 people click the link1. “stories go viral when lots of people engage with their normal-sized circles to share content”
- Product – The product exceeded expectationsSelf – I know a lot about the product or subject matterOther – I want to help others make good decisionsMessage – The content is funny or helpful and warrants sharing
- People click links that they think will be interesting.People favorite posts that they find particularly notable.People RT content that they think will resonate with their followers.
- Tom thoughts on Sports.