2. номер2осень2009 www.chinabusiness.ru
Русское издание
China
Business. ВилфридВанхонакер:
«Китайцы—прирожденные
бизнесмены,русские—
большефилософы»
38
тема номера
Зачем
иностранные
банки идут
в Китай?
ВноМере: ИнвестируемвКитаеСтр 56 С
овременноеискусство:
Шанхайкрупнымпланом Китайскиепотребители: сделановКитаеСтр 26
впогонезаГонконгомСтр 32 ктоони?Стр 50 МагиягрустныхчиселСтр 4
3. about the Magazine page 1 of 16
An analytical business magazine
China Business
began publication in 2009
The magazine is intended for the Most importantly, china business Our professional team of journa-
Russian and CIS entrepreneurs who are provides in depth studies, forecast and lists cooperate with leading experts at the
doing business in China and Asia, and for logistics for Russian-Chinese business executive level in the business communi-
those who are about to establish cooperation. It also provides information ty in both Greater China and Russia. They
businesses in the Asia-Pacific region. on existing and future projects in the ar- also draw on experts in business research
The main topics each issue covers eas of investment, trading, finaсing, and and academia within the leading financial
include: finance, investment, real-estate, joint-venture developments of infrastruc- centers of Asia — Hong Kong, Singapore,
stock market, law and featuring success ture. Tokyo, and Shanghai. This guarantees the
stories of business in Asia and Greater china business is the only source of validity and accuracy of information and
China, as well as of important business reference in the Russian language allows the magazine to create a unique
events in the region. providing valuable information to the niche amongst other Russian-language
business community through extensive re- business publications.
search, generating business ideas and sim-
plifying business decision making.
4. CharaCteristiCs of eaCh edition page 2 of 16
Characteristics of each edition
all editions of china business are officially registered in Russia
Certificate Registration № FS77-35826 Distribution through direct mail, exhibition
Date 31 March 2009 venues, trade fairs, conferences, press kiosks in
Publisher China Business Media Ltd. Russia and the CIS, Chambers of Commerce,
Circulation 10 000 copies Consulates of the CIS countries in HK and
Published Quarterly China, in-flight magazines, internet and media
Format А4 sponsorships.
Volume 94 pages Distribution regions Major cosmopolitan cities in
Language Russian, English, Chinese Russia and the CIS — Moscow, St. Petersburg,
the South East Asian region — Hong Kong, Chi-
na, Singapore.
5. Content of the Magazine page 3 of 16
Main topics of the magazine
real estate Companies Culture investment
Comprehensive and de- Success stories, compa- Updates on current events, Studying and forecasting
tailed analysis of region- ny profiles, biographi- happenings, and special current and potential Rus-
al property markets pri- cal sketches of Russian features of cultural life sian-Chinese business co-
marily focused on China and Chinese political and in Greater China and the operation. Updates on ex-
and other strategic loca- business leaders, compa- CIS. isting and planned invest-
tions in the Asia Pacific re- ny executives and entre- ments and joint venture
gion. Extensive coverage of preneurs. Special features stoCk market projects.
Asian real estate markets, with extensive research on Coverage of regional stock
updated information on firms of particular interest markets, comprehensive
new projects, as well as re- and their contributions. analysis of stocks and pro-
ports on recent sale trans- viding the most updat-
actions. ed information on market
trends.
14. distribution page 12 of 16
Circulation — 10 000 copies
5 000 Copies 1 800 Copies
In-flight inserts on the largest Russian Distribution in restaurants, travel agen-
passenger airline, Aeroflot, which flies cies, exhibitions, conferences and other
between Moscow and Beijing, Shanghai business gatherings.
and Hong Kong.
1 000 Copies
2 000 Copies Direct dispatch (in-house database).
In the First and Business Class waiting
and transit lounges of Sheremetyevo and 200 Copies
Pulkovo airlines’ Asia-bound flights. Regional and central representations of
Russian Chamber of Commerce and In-
dustry
15. audienCe page 13 of 16
Audience
ReadeRs and subscRibeRs to china business aRe impoRtant integRal paRts
of the active business, pRofessional and otheR communities in Russia and the cis
Magazine target audience—principals Readers of china business expect to be
and executives of the largest CIS - based properly informed on business develop-
and international companies, managers, ments in Russian-Chinese co-operation.
professionals and experts from various Readers require qualitative information
types of businesses, political leaders and and analysis which will help them with
general interest groups. important business decisions when doing
business in Asia.
16. advertiseMent page 14 of 16
Advertisement
foR the additional infoRmation:
maRketing depaRtment emedia@emedia.hk
oksana shevchuk
china business, with our Advertising in china For a more effective way of We will also provide you
in-depth analytical and business will gain you reaching out to your with exclusive services and
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es who will be receptive to managers of large foreign communities, we can administrative industries
your advertising. and domestic corporations, offer you free labeled ad- within Russia and the CIS.
consulates and diplomatic dress distributions to se-
representatives. lected potential clients and
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17. our advertisers page 15 of 16
Advertisers
Hong Kong Exchange Global Leaders Institute Intercorp Asia
United Industrial Corporation (OPK) Peninsula Hotels Eurasian Energy Summit
Cathay Pacific Airlines Lisboa Hotel Group MIRBIS (Moscow International Higher
Business School)
SF Express Jones Lang LaSalle
Sallmanns
Nomen Logistics
Hong Kong Polytechnic University
Finance Asia, Asian Investor (leading
Asian financial magazines) The Chinese University of Hong Kong
18. ContaCts page 16 of 16
Contacts Us
We thank you foR youR inteRest in ouR magazine.
foR additional infoRmation you may contact us at:
e-mail:
ad@asiamedia.ru
telephone:
Hong Kong: +852 2598 1200
Moscow: +7 495 646 0538
address: SooN!
4210, Office Tower, Convention Plaza, New
1 Harbour Road, Wanchai, Hong Kong BusiNess
internet version magaziNe
www.chinabiz.ru
Asia
Yours sincerely, The Editorial Team Business.