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The information presented in this online seminar is for information purposes only, and is not intended as legal or financial advice. The information does not amend or alter your obligations under your agreement with Fifth Third Bank, or under the Operating Regulations of any credit card or debit card association.
Can you relate? Your Profit
POP Quiz Terms like Non-Qualified and Mid-Qualified are Interchange Categories.  False Terms like EIRF and Standard are Interchange Categories .  The customer CVC code will help qualify your transaction at a lower interchange. True MasterCard and Visa charge for AVS. MasterCard and Visa charge an Auth fee. The customer’s address has to match his/her billing address to get the best rate  (CNP/MOTO Merchant).  Level III/Data III has the lowest interchange cost on non- consumer cards  (CNP/MOTO Merchant).   False False False False True
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Interchange? ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Three key entities manage the payment system ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Breakdown of Cost Interchange represents 92% of the cost of this transaction. * Based on Average Ticket currently qualifying for the Visa Credit Retail Rate, 1.54% + 0.10 Total Cost = $0.94
The Number One Mistake!
Number One Mistake ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Being Set-up Incorrectly ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Visa Consumer Card Interchange
Number One Mistake Being Set-up Incorrectly ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],$7,500 Visa Purchase Card Transaction $150.00 $106.25 30% Savings
Number One Trick
Number One Trick A processor can give you a very attractive base rate (the rate on page one of your statement) if they don’t have to disclose the rate they charge for downgrades.  Another way of looking at it: Does it matter how much you pay for the base price of a new car, if they don’t have to disclose any of the add-ons?  Interchange  01/31/08  0201014016  VI- CPS/Retail 2 (Emerging MKTS)  -1,318.78  Transaction Volume 2%  + .16 (data rate II) =  2.16% 1.89% + ? (data rate II) = ??? (a.k.a. whatever we debit your account) Over 80%
Stop The Downgrades!
Visa Consumer Card Not Present *Transactions originating from a Corporate or Purchasing cards do not require AVS. Also, recurring payment transactions do not require AVS as long as the transaction is not the first payment and the time between payments is less than a year. Consumer card transaction where card/ cardholder are not present No CPS Card Not Present Yes Yes Cleared within two days? No Yes One authorization per clearing message? Yes No AVS  performed?* Electronically authorized? No Yes EIRF No Shipped within 7 days and trans includes order number and ECI? Yes No Authorized through intl. Automated Referral Service? Standard No Cleared within three days? Yes
MasterCard Consumer Card Not Present Yes No Yes No No *For MC MO/TO transactions, the authorization and settlement amounts MUST match unless the MCC is a Direct Marketing MCC.  Consumer card transaction at MO/TO or E-Commerce  location where card/ cardholder are not present Authorized? MCC in auth and settle match? Yes Cleared within three days? Merit I Standard
Commercial Card Data Requirements Visa U.S.A. – Effective April 2006 Level II ,[object Object],[object Object],Level III ,[object Object],[object Object],[object Object],Purchasing Card Large Transaction ,[object Object],[object Object]
Commercial Card Data Requirements ,[object Object],Visa U.S.A. – Effective April 2006 GSA and Large Ticket requirements have NOT changed – Sales Tax, Customer Code and Line Item Detail still required This can not be accomplished on a dial terminal! Electronic ,[object Object],Standard ,[object Object]
[object Object],Commercial   Card Data Requirements The greater the amount of data provided… the better the interchange rate. MasterCard International Data I ,[object Object],Data II ,[object Object],[object Object],[object Object],[object Object],Data III ,[object Object],[object Object],[object Object],[object Object]
[object Object],Commercial   Card Data Requirements The greater the amount of data provided… the better the interchange rate. MasterCard International Corporate Face to Face ,[object Object],Corporate Standard ,[object Object],Corporate Large Ticket ,[object Object]
 
 
Effective Rate Calculations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Pad Processor A   Processor B (re-seller/ ISO) Swiped Transaction   1.75%  Swiped Transaction   1.55% Keyed Transaction   .31%  Keyed Transaction   .61% Total  Total Processor A   Processor B  (re-seller/ ISO) Swiped Transaction  1.75%  Swiped Transaction   1.55% EIRF Transaction   .76%  EIRF Transaction   1.20% Total  Total 2.75% 2.51 % 2.16% 2.06% .30 Pad .44 Pad
From Best to Worst Sometimes things are not as they appear  Statements
Best ,[object Object]
[object Object],[object Object],Best
[object Object],Good
[object Object],Transaction Volume Bad
[object Object],[object Object],Worst
Convenience Fees Rules When Where Why
Convenience Fees Rules Per Visa ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source : Visa  Operating Regulations
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Convenience Fees Rules Per MasterCard Source : Excerpts from Bylaws and Rules (published April 2005) & Excerpts from Global Maestro Rules July 2005
What or Why  Level/Data III?
Purchasing Card Usage: Buyer Benefits Streamlines the Purchasing Power Eliminates Paperwork Reduces Costs Increases Employee Productivity Provides Automated Controls Offers Customized Reporting
Card Acceptance: Supplier Benefits Increased Sales Volume Improved Cash Flow Fewer  Credit  Approvals and Collection Activities Increased  Productivity New  Sales  Channel Less  Paperwork  to Process Customer  Acquisition and Retention Reduced  Costs Enhanced  Competitive Position Improved  Customer Service
Level III Incentive Interchange Rates CURRENT FEES   Visa Fees MC Fees MC Purchasing   $6,050 (at Data Rate I) Visa Purchasing $10,350 (at Comm. Electronic) Visa Corporate $11,040 (at Comm. Electronic) V/MC Business $47,610 $48,950 (at Comm Electronic/Data Rate I) TOTAL   $69,000 $55,000 Current Effective Interchange 2.30% 2.75% *Optimal Effective Interchange 2.04% 1.75% Interchange Improvement  % 0.26% 1.00% Interchange Savings   =  $27,830 22.4% Cost Savings to the Bottom Line Visa Commercial Cards* Corporate/Business Level II Purchasing Level III MasterCard Commercial Cards* Corporate/Business Data Rate III Purchasing Data Rate III ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Case Study
Sample Transaction Costs: Interchange Expense ,[object Object],[object Object],[object Object],Visa Purchasing Card: $500 transaction   MasterCard  Purchasing Card: $500 transaction   22.5% reduction in cost by processing Level III versus Level I data ,[object Object],[object Object],[object Object],34.5% reduction in cost by processing Level III versus Level I data
Why Upgrade to Level III Support? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Common myths to dispel... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],There are misperceptions and misunderstandings about Level III enhanced line item detail information for Purchase Cards...   Historically, there was some truth to these generalizations.  However, for the last several years they have not been accurate.  Yet, their persistence holds back many organizations from participating with enhanced data.
Choosing a Business Partner VS a Processor Find a processor that will help you manage the evolving payment landscape and “navigate the networks” for you! ,[object Object],[object Object],[object Object],[object Object]
The Evolution of Credit Cards in B2B Transactions Presented by: Robert L. Day, AVP Commercial Interchange 1-800-884-0353 ?

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The Illusion of a Good Deal

  • 1. The information presented in this online seminar is for information purposes only, and is not intended as legal or financial advice. The information does not amend or alter your obligations under your agreement with Fifth Third Bank, or under the Operating Regulations of any credit card or debit card association.
  • 2. Can you relate? Your Profit
  • 3. POP Quiz Terms like Non-Qualified and Mid-Qualified are Interchange Categories. False Terms like EIRF and Standard are Interchange Categories . The customer CVC code will help qualify your transaction at a lower interchange. True MasterCard and Visa charge for AVS. MasterCard and Visa charge an Auth fee. The customer’s address has to match his/her billing address to get the best rate (CNP/MOTO Merchant). Level III/Data III has the lowest interchange cost on non- consumer cards (CNP/MOTO Merchant). False False False False True
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  • 7. Breakdown of Cost Interchange represents 92% of the cost of this transaction. * Based on Average Ticket currently qualifying for the Visa Credit Retail Rate, 1.54% + 0.10 Total Cost = $0.94
  • 8. The Number One Mistake!
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  • 12. Number One Trick A processor can give you a very attractive base rate (the rate on page one of your statement) if they don’t have to disclose the rate they charge for downgrades. Another way of looking at it: Does it matter how much you pay for the base price of a new car, if they don’t have to disclose any of the add-ons? Interchange 01/31/08 0201014016 VI- CPS/Retail 2 (Emerging MKTS) -1,318.78 Transaction Volume 2% + .16 (data rate II) = 2.16% 1.89% + ? (data rate II) = ??? (a.k.a. whatever we debit your account) Over 80%
  • 14. Visa Consumer Card Not Present *Transactions originating from a Corporate or Purchasing cards do not require AVS. Also, recurring payment transactions do not require AVS as long as the transaction is not the first payment and the time between payments is less than a year. Consumer card transaction where card/ cardholder are not present No CPS Card Not Present Yes Yes Cleared within two days? No Yes One authorization per clearing message? Yes No AVS performed?* Electronically authorized? No Yes EIRF No Shipped within 7 days and trans includes order number and ECI? Yes No Authorized through intl. Automated Referral Service? Standard No Cleared within three days? Yes
  • 15. MasterCard Consumer Card Not Present Yes No Yes No No *For MC MO/TO transactions, the authorization and settlement amounts MUST match unless the MCC is a Direct Marketing MCC. Consumer card transaction at MO/TO or E-Commerce location where card/ cardholder are not present Authorized? MCC in auth and settle match? Yes Cleared within three days? Merit I Standard
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  • 23. What is Pad Processor A Processor B (re-seller/ ISO) Swiped Transaction 1.75% Swiped Transaction 1.55% Keyed Transaction .31% Keyed Transaction .61% Total Total Processor A Processor B (re-seller/ ISO) Swiped Transaction 1.75% Swiped Transaction 1.55% EIRF Transaction .76% EIRF Transaction 1.20% Total Total 2.75% 2.51 % 2.16% 2.06% .30 Pad .44 Pad
  • 24. From Best to Worst Sometimes things are not as they appear Statements
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  • 30. Convenience Fees Rules When Where Why
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  • 33. What or Why Level/Data III?
  • 34. Purchasing Card Usage: Buyer Benefits Streamlines the Purchasing Power Eliminates Paperwork Reduces Costs Increases Employee Productivity Provides Automated Controls Offers Customized Reporting
  • 35. Card Acceptance: Supplier Benefits Increased Sales Volume Improved Cash Flow Fewer Credit Approvals and Collection Activities Increased Productivity New Sales Channel Less Paperwork to Process Customer Acquisition and Retention Reduced Costs Enhanced Competitive Position Improved Customer Service
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  • 41. The Evolution of Credit Cards in B2B Transactions Presented by: Robert L. Day, AVP Commercial Interchange 1-800-884-0353 ?

Notas do Editor

  1. The Visa System is comprised of Issuers and Acquirers. Each of these entities has important roles and responsibilities. Issuers Financial institution that issues the cards to buyers Acquirers Have the direct link into Visa that facilitates each transaction Take transaction information from the supplier Format transaction information Process transaction information through VisaNet Check with the Issuer that the card is good Visa is an association that functions as the intermediary between Issuers and Acquirers. It provides three basic functions: Branding, including advertising and promotions Product development The VisaNet system that processes the transactions VisaNet is: The fastest and largest payment processing system in the world. Capable of processing 5,000 messages per second over 3,300 VisaNet Access Points (VAPs), four Visa Processing Centers and five Network Operation Centers worldwide. One of the largest, most reliable and sophisticated global communications systems ever created. Only NASA and the IRS have systems larger than VisaNet! The stand-in processor for all the other card brands, including MasterCard, Amex and Discover. VisaNet processes $830 billion in annual transaction volume
  2. Using Visa cards for B2B purchases can also enhance the bottom line of your customer’s businesses by streamlining their purchase process and eliminating paperwork, such as purchase requisitions, purchase orders, invoices and checks. With less paperwork to handle, their employees will be more productive and they will be able to reduce costs. By using Visa Purchasing cards, companies set spending parameters for each card, so they can maintain control over card use. And Visa Purchasing reports provide companies with enhanced information that helps them with vendor management, program administration and spending control and audits
  3. Visa Card acceptance can help to boost your bottom line in several ways: 1. Increased sales from companies that either want the convenience of using a payment card for B2B purchases or are starting to factor in purchasing card acceptance when they choose suppliers. Also, your company can be listed in Visa’s Supplier Locator directory on our Web site. Buyers can search this directory to find businesses that accept purchasing cards. 2. Improved cash flow thanks to faster payment. Suppliers receive payment usually within two business days of every transaction. 3. Accepting Visa cards simplifies the order process by eliminating paperwork and the need to process purchase orders, invoices and checks. 4. You can also minimize the need for costly credit approvals and collection activities since the financial institution that issues the Visa card assumes the credit risk. 5. When you combine the reduction in paperwork with minimizing credit approvals and collections activities, your transaction costs are reduced and employee productivity is increased. 6. As more and more companies go online to order products, Visa card acceptance opens this new sales channel for your company. 7. And of course, suppliers have a distinct advantage over competitors who do not offer their customers the speed and convenience of Visa card acceptance. 8. Visa acceptance also helps you acquire new customers and strengthen your relationship with existing customers. 9. Accepting Visa Purchasing provides suppliers with the ability to collect additional data that your customers can use for cost allocation, expense reconciliation, and compliance with sales and use tax reporting, thereby improving the level of service you provide.