The document discusses designing for multiple devices. It notes that mobile device usage is increasing dramatically and surpassing the global population. People use their mobile devices in many contexts throughout the day for a variety of tasks. As a result, designers must consider how to provide equal and continuous experiences across different devices. Approaches include responsive design, which adapts content based on screen size, and apps, which are focused on specific platforms. The document also highlights important differences to consider between designing for Android versus iOS.
CALL ON ➥8923113531 🔝Call Girls Aminabad Lucknow best Night Fun service
Designing Websites for Multiple Devices
1. DESIGNING FOR MULTIPLE DEVICES
New York October 8th 2012
Anna Dahlström
co-founder byflock
www.annadahlstrom.com
annadahlstrom
2. I’m Anna
IA & UX DESIGNER | SWEDISH BUT LONDON BASED
FREELANCING + WORKING ON A STARTUP
LOVES QUOTES & CHALLENGES
This is Öresundsbron, the bridge between Sweden & Denmark
www.flickr.com/photos/dahlstroms/4411448782/
3. AGENDA
1. DEVICE USAGE & PATTERNS
2. IMPLICATIONS FOR UX & DESIGN THINKING
3. BESPOKE MOBILE SITE vs. RESPONSIVE vs. AN APP
4. RESPONSIVE
5. APPS
6. PRACTICE
7. SUMMARY
8. Q & A
www.flickr.com/photos/flatworldsedge/5151764959/
4. 1. FIRST UP...
DEVICE USAGE &
PATTERNS
www.flickr.com/photos/publicenergy/1846375599
5. DEVICE: a thing defined for a specific
purpose or task & which can connect
to the internet
http://desktopwallpaper-s.com/19-Computers/-/Future/
6. THE FOUCS OF TODAY
SMARTPHONES | DESKTOP ( TABLETS) - iOS & ANDROID
http://desktopwallpaper-s.com/19-Computers/-/Future/
7. By the end of 2012, the number of mobile-
connected devices will exceed the number
of people on earth, and by 2016 there will
be 1.4 mobile devices per capita.*
* Source: www.cisco.com/en/US/solutions/collateral/ns341/ns525/ns537/ns705/ns827/white_paper_c11-520862.html
www.flickr.com/photos/nasamarshall/6289116940
8. The average person looks at their phone
150 times a day.*
* Source: www.textually.org/textually/archives/2012/02/030229.htm
www.flickr.com/photos/jorgeq82/4732700819
9. 40% of people use their phone in the
bathroom*
* Source: http://www.lukew.com/ff/entry.asp?1500
www.flickr.com/photos/exlibris/2552107635
10. MOBILE DEVICES ARE
USED ANYWHERE
& EVERYWHERE
” The best computer is
the one you have with
you when you want
something done. “
- JACOB NIELSEN
www.flickr.com/photos/yahnyahn/2996454839
11. USAGE PATTERNS
ACROSS DEVICES
“...as devices become
more mobile, it’s not
only changing where
we read, but when. ”
- POCKET (formerly Read it Later)
www.flickr.com/photos/brandoncwarren/4236278556
15. PEAK TIMES
•When we get up
•On our way to/ just arrived at work
•Commuting home
•Post dinner
Source: http://readitlaterlist.com/blog/2011/01/is-mobile-affecting-when-we-read
16. “MOBILE USERS ARE
RUSHED &
ON THE GO”
THIS IS A MYTH
www.flickr.com/photos/theirmind/5001267661/
17. A LARGE PROPORTION OF
USAGE HAPPENS WHEN WE
HAVE TIME TO KILL
COMMUTING, WAITING BUT ALSO AT HOME
http://www.flickr.com/photos/hanhutton/320464105/
18. THE SAME TASKS ARE
CARRIED OUT ON
SMARTPHONES AS
ON DESKTOPS
AS DEVICES & EXPERIENCE BECOME MORE
OPTIMISED USAGE & TASK EXECUTION IS
INCREASING
www.flickr.com/photos/edduddiee/4307943164
19. Three purchases are made through
eBay’s mobile applications every second.*
Source: www.juniperresearch.com/reports/mobile_payments_for_digital_&_physical_goods
www.flickr.com/photos/stuckincustoms/440157748
20. 2. THIS HAS...
IMPLICATIONS
FOR UX & DESIGN
http://www.flickr.com/photos/eyesore9/3206408088/
21. LIMITED DEVICE CAPABILITIES
USED TO MEAN LIMITED TASKS
E.G. FOCUS ON SEARCH | OPENING HOURS | REVIEWS | MENU
www.flickr.com/photos/frantaylor/4296536332
22. RESULTED IN MOBILE
SPECIFIC WEBSITES
LESS CONTENT & LINKS BACK TO THE FULL DESKTOP VERSION
DESKTOP
FULL WEBSITE
BESPOKE
CUT
DOWN
WEBSITE
BESPOKE
CUT
DOWN
WEBSITE
http://desktopwallpaper-s.com/19-Computers/-/Future/
23. PEOPLE ARE CLICKING THE
‘FULL DESKTOP VERSION’ LINK
THERE IS A REASON FOR THAT
www.flickr.com/photos/demandaj/7287174776
24. AN EQUAL &
CONTINUOS
EXPERIENCE
ACROSS DEVICES
THIS EXPECTATION WILL
ONLY GROW STRONGER
www.flickr.com/photos/joachim_s_mueller/7110473339
25. 3. A CLOSER LOOK AT...
BESPOKE
MOBILE SITES vs.
RESPONSIVE SITES
vs. APPS
http://www.flickr.com/photos/young_einstein/74097753/
26. PRIMARY REASONS
FOR A BESPOKE
MOBILE SITE
• REQUIRED FOR THE AUDIENCE
• TECHNICAL LIMITATIONS TO CMS
www.flickr.com/photos/st3f4n/3476036180
27. BEST AVOIDED
IF WE CAN
IT CAN CAUSE ALL SORTS OF
PROBLEMS
http://www.flickr.com/photos/edenandjosh/2892956576/
28. BUT WHY?
” Today's popular devices are
not tomorrow's so building
something which works on any
device is better than building
something which works on
today's devices “
- COMBINED WISE WORDS FROM @ONEXTRAPIXEL &
@TRENTWALTON
www.flickr.com/photos/lastquest/1472794031
29. THE ALTERNATIVE
IS MESSY & COSTLY
MAINTAINING DIFFERENT VERSIONS
USERS HAVING PROBLEMS FINDING
WHAT THEY ARE AFTER
(E.G. IN SEARCH)
www.flickr.com/photos/ericconstantineau/5618576278
30. CORE CONTENT SHOULD
REMAIN THE SAME BUT THE
EXPERIENCE SHOULD BE
OPTIMISED
BOTH IN DISPLAY OF CONTENT &
REGARDING USING DEVICE CAPABILITIES
www.flickr.com/photos/jmtimages/2883279193
31. MOBILE PRESENCE vs. APP?
USE ANALYTICS FOR GUIDANCE
MOSTLY DIRECT TRAFFIC
POSSIBLE ARGUMENT FOR APP
MOSTLY VIA SHARED LINKS
MOBILE WEB PRESENCE NEEDED.
AN APP ALONE WON’T CUT IT
A BIT OF BOTH
THEN CONSIDER....
www.flickr.com/photos/andwhynot/2946734025
32. WHETHER TO DO AN APP
OR NOT COMES DOWN TO...
• THE OBJECTIVE (USER & BUSINESS)
• IF THERE ARE SPECIFIC DEVICE CAPABILITIES YOU WANT TO UTILISE
• IF OFFLINE READING/USAGE IS REQUIRED
• & OF COURSE BUDGET
www.flickr.com/photos/31878512@N06/4704140020
33. DIFFERENT
TYPES OF APPS
THE MAIN TWO TYPES
NATIVE APPS (e.g. Instagram)
• MOST OPTIMISED USER EXPERIENCE
• ACCESS TO DEVICE CAPABILITIES & APIs
• BUT REQUIRES PLATFORM SPECIFIC CODE BASE
HYBRID (e.g. Facebook)
• USE OF HTML5 & JAVASRIPT
• WRAPPER TO PROVIDE NATIVE CAPABILITIES
• FEWER “VERSIONS” TO MAINTAIN
• BUT CAN BE TIME CONSUMING TO CREATE APP LIKE INTERACTIONS
• CAN'T JUST BE WRAPPED. MUST HAVE APP LIKE FUNCTIONALITIES
34. ” Money spent developing a pretty but limited
iPhone app only benefits...the few, but money
spent on the website UI would have benefitted
everyone “
- Gary Marshall on ‘The app trap’ in .net Magaizine
www.flickr.com/photos/cristiano_betta/2909483129
35. 4. THERE IS SOMETHING
CALLED...
RESPONSIVE
DESIGN
http://www.flickr.com/photos/paperpariah/4301471586/
36. “ Design & development should respond to
the user’s behaviour & environment based on
screen size, platform & orientation.
[It’s]...a mix of flexible grids & layouts, images
& an intelligent use of media queries. ”
- SMASHING MAGAZINE
www.flickr.com/photos/adactio/5818096043
37. DEFINE
YOUR GRID
& BREAK
POINTS
• USE AS THE BASIS OF
YOUR PAGE LAYOUTS
• CHECKPOINT FOR
MODULE SIZES &
VARIANTS
• FIXED OR FLUID
COLUMNS
• DEFINES HOW
CONTENT WILL
BEHAVE ACROSS
DEVICES
http://foundation.zurb.com/docs/layout.php
38. DEFINE YOUR CONTENT
STACKING STRATEGY
ACROSS DEVICES & ORIENTATION
Mobile
1
2 Header
“ Content needs to be
Logo
3
Nav
choreographed to Desktop & Tablet
4
Bath
section
intro
5
Ad
ensure the intended 1
Logo
2
Header
message is preserved 4
Bath section intro
5
Ad
6
on any device and at
Types of baths
3
Nav
any width ” 6
Types of baths
7
Related 7
products Related products
- TRENT WALTON
8 Store
locator
9 Tools 8 Store
9 Tools
locator
10 10
Footer Footer
39. MOBILE VS. DESKTOP FIRST
• START LARGE OR SMALL
WHAT EVER WORKS BEST FOR YOU
• ABOUT CONTENT, PRIORITISING &
CONSIDERING HOW IT WILL WORK
ACROSS DEVICES
MOBILE VS. DESKTOP FIRST
• START LARGE OR SMALL
WHAT EVER WORKS BEST FOR YOU
• ABOUT CONTENT, PRIORITISING &
CONSIDERING HOW IT WILL WORK
ACROSS DEVICES
40. THE WEB IS
FULL OF
EXAMPLES
LOOK FOR INSPIRATION &
BEST PRACTICE
e.g. as shown on the right
http://mediaqueri.es/popular/
BUT DON’T BE AFRAID TO
CHALLENGE OR COME UP
WITH SOMETHING... BETTER.
http://mediaqueri.es/popular/
41. CONSIDER YOUR NAVIGATION
DIFFERENT WAYS OF OPTIMISING WITH DIFFERENT PROS & CONS
www.flickr.com/photos/tim_norris/2789759648
44. 5. WHAT ABOUT...
DOING AN APP?
http://www.flickr.com/photos/tomitapio/4053123799/in/photostream/
45. APPS ARE
FOCUSED & PERSONAL
” Small, downloadable chunks
of software, they give people
access to information in a
neatly packaged format “
- Apps on tap, The Economist Oct 8th 2011
www.flickr.com/photos/elwillo/5247084642
46. EVERY PLATFORM
IS ITS OWN
LITTLE
WORLD
WITH THEIR OWN UI
GUIDELINES THAT
USERS ARE USED TO
www.flickr.com/photos/gadl/3570118243
47. NOT AS
EASY AS JUST
ANDROID
OR iOS
FRAGMENTATION ACROSS
DIFFERENT VERSIONS &
BACKWARDS
COMPATIBILITY SHOULD
BE CONSIDERED
www.flickr.com/photos/nrkbeta/3906687294/in/photostream
48. RELATIVE NUMBER OF ACTIVE
ANDROID DEVICES RUNNING
A SPECIFIC VERSION
Source: http://developer.android.com/about/dashboards/index.html
www.flickr.com/photos/blakespot/4773693893
49. EXAMPLE OF ADOPTION
OF NEW iOS VERSION
Source: http://forums.macrumors.com/showthread.php?t=1347559&forceMobile=1
www.flickr.com/photos/blakespot/4773693893
50. KEY DIFFERENCES BETWEEN
DESIGNING FOR ANDROID & iOS
ANDROID iOS
FRAGMENTATION Design CONSISTENCY
DIFFERENT FOR DIFFERENT VERSIONS & UI elements & CONSISTENCY BETWEEN
HANDSETS principles VERSIONS & HANDSETS
SLOWER IMPLEMENTATION & UPTAKE Version adoption QUICK ADOPTION OF NEW
OF NEWER VERSIONS VERSIONS
HANDLED WITH EITHER SYSTEM BACK Back navigation BACK BUTTON
BUTTON (EARLIER VERSIONS) OR BACK
& UP BUTTONS (LATEST VERSION)
OPTIONS MENU USED TO HOUSE APP SETTINGS BUTTON OR 'MORE' TO
Settings etc. ACCESS APP WIDE SETTINGS &
WIDE SETTINGS & INFORMATION
INFORMATION
www.flickr.com/photos/nrkbeta/3906687294/in/photostream
53. iPhone 12:15 PM More
BASIC iOS
Customise
APP NAME
IMG Item
NAVIGATION
IMG Item
IMG Item
IMG Item
CONSISTENT ACROSS IMG Item
VERSIONS Content area
IMG Item
IMG Item
NAVIGATION BAR IMG Item
Enables navigation through the app IMG
hierarchy. Holds the back button, Home Item Item Item More
controls for managing screen content &
the title of the screen. Home Item Item Item More
BACK BUTTON
Should always take the user one step back
from where they came from & be descriptive.
TAB BAR
Can often be customised. Holds the main
sections of the app.
‘MORE’ TAB BAR ITEM
Used to hold & provide access to all other
sections of the app that don’t fit in the tab bar.
Source: http://developer.android.com/design/patterns/new-4-0.html
54. ANDROID
NAVIGATION
DIFFERENT BETWEEN
VERSIONS. IN ICE CREAM
SANDWICH:
NAVIGATION BAR
For devices that don't have the
hardware keys. Holds 'Back', 'Home'
and 'Recents'
ACTION BAR
Holds the most important action buttons for
your app (3 + overflow menu)
UP VS. BACK BUTTON
The Up button is used to navigate up one level
based on the hierarchical structure of the site.
Back is used to navigate back one step from
where you came from & as such works in
reverse chronological order.
Source: http://developer.android.com/design/patterns/new-4-0.html
55. HOW TO TAME THE BEAST?
YOU LEARN BY DOING
www.flickr.com/photos/jojoneil/6359536591
56. 6. TIME TO
PRACTICE
http://www.flickr.com/photos/kalexanderson/6302660289/
57. BESPOKE MOBILE
SITE vs RESPONSIVE
vs AN APP
CONSIDER THE FOLLOWING SITUATION
OR USE A PROJECT OF YOUR OWN:
In preparation for the Christmas season 2012
EXERCISE ONE Company A wants to create the ultimate
Christmas guide to New York City.
What do you recommend in terms of their
presence, particularly mobile & why?
10 MINUTES
www.flickr.com/photos/jojoneil/6359536591
58. MOBILE PRESENCE vs. APP?
USE ANALYTICS FOR GUIDANCE
MOSTLY DIRECT TRAFFIC
POSSIBLE ARGUMENT FOR APP
MOSTLY VIA SHARED LINKS
MOBILE WEB PRESENCE NEEDED.
AN APP ALONE WON’T CUT IT
A BIT OF BOTH
THEN CONSIDER....
www.flickr.com/photos/andwhynot/2946734025
59. WHETHER TO DO AN APP
OR NOT COMES DOWN TO
• THE OBJECTIVE (USER & BUSINESS)
• IF THERE ARE SPECIFIC DEVICE CAPABILITIES YOU WANT TO UTILISE
• IF OFFLINE READING/USAGE IS REQUIRED
• & OF COURSE BUDGET
www.flickr.com/photos/31878512@N06/4704140020
60. EXERCISE ONE
BESPOKE MOBILE
SITE vs RESPONSIVE HOW WOULD MOST PEOPLE
ACCESS IT?
vs AN APP • MOSTLY DIRECT TRAFFIC
POSSIBLE ARGUMENT FOR APP
CONSIDER THE FOLLOWING • MOSTLY VIA SHARED LINKS
MOBILE WEB PRESENCE NEEDED.
SITUATION OR USE A PROJECT OF AN APP ALONE WON’T CUT IT
YOUR OWN:
In preparation for the Christmas season
CONSIDER...
2012 Company A wants to create the
ultimate Christmas guide to New York City. • THE OBJECTIVE (USER & BUSINESS)
What do you recommend in terms of • IF THERE ARE SPECIFIC DEVICE
their presence, particularly mobile & why? CAPABILITIES YOU WANT TO UTILISE
• IF OFFLINE READING/USAGE IS
10 MINUTES REQUIRED
• & OF COURSE BUDGET
www.flickr.com/photos/jojoneil/6359536591
61. BUILDING A
RESPONSIVE SITE
COMPANY A WANTS TO INCLUDE THE
FOLLOWING ON THEIR SITE:
• Event calendar • Christmas focused maps
• Day planner & search • Basic travel search
• Itineraries suggestions • Ad spaces & offers
PART 1
EXERCISE TWO Pick either mobile or desktop & do a rough sketch of
what the home page should contain & how the
content should be prioritised. Where you see
appropriate include a reference to where imagery
should be used.
PART 2
Using content stacking methodology define how the
content should be prioritised on desktop and mobile.
www.flickr.com/photos/jojoneil/6359536591
15 MINUTES
62. DEFINE YOUR CONTENT
STACKING STRATEGY
ACROSS DEVICES & ORIENTATION
Mobile
1
2 Header
“ Content needs to be
Logo
3
Nav
choreographed to Desktop & Tablet
4
Bath
section
intro
5
Ad
ensure the intended 1
Logo
2
Header
message is preserved 4
Bath section intro
5
Ad
6
on any device and at
Types of baths
3
Nav
any width ” 6
Types of baths
7
Related 7
products Related products
- TRENT WALTON
8 Store
locator
9 Tools 8 Store
9 Tools
locator
10 10
Footer Footer
63. EXERCISE TWO
BUILDING A
RESPONSIVE SITE Mobile
1
2 Header
COMPANY A WANTS TO INCLUDE THE
Logo
3
FOLLOWING ON THEIR SITE: Nav
4
• Event calendar • Christmas focused maps Desktop & Tablet
Bath 5
section Ad
• Basic travel search
intro
• Day planner & search
• Itineraries suggestions • Ad spaces & offers 1
Logo
2
Header
4 5
PART 1
6
Bath section intro Ad Types of baths
3
Pick either mobile or desktop & do a rough sketch of Nav
what the home page should contain & how the
content should be prioritised. Where you see 6
Types of baths
7
Related 7
appropriate include a reference to where imagery 8 Store products Related products
locator
should be used. 9 Tools 8 Store
9 Tools
locator
PART 2 10
Footer
10
Footer
Using content stacking methodology define how the
content should be prioritised on desktop and mobile.
15 MINUTES
www.flickr.com/photos/jojoneil/6359536591
64. BUILDING AN APP
BASED ON THE CONTENT FOR THE SITE &
WHAT YOU KNOW ABOUT CHRISTMAS IN NEW
YORK CONSIDER WHAT WOULD BE SUITABLE
FOR AN APP:
• Event calendar • Christmas focused maps
• Day planner & search • Basic travel search
• Itineraries suggestions • Ad spaces & offers
PART 1
EXERCISE THREE Define the main sections your app would have.
PART 2
Looking at the navigation how would you structure
this if you were to do an iOS app & an Android app?
Focus on the Tab bar items respectively Action bar
items & what would go in the ‘More’ respectively
‘Overflow menu’.
www.flickr.com/photos/jojoneil/6359536591 15 MINUTES
65. iPhone 12:15 PM More
BASIC iOS
Customise
APP NAME
IMG Item
NAVIGATION
IMG Item
IMG Item
IMG Item
CONSISTENT ACROSS IMG Item
VERSIONS Content area
IMG Item
IMG Item
NAVIGATION BAR IMG Item
Enables navigation through the app IMG
hierarchy. Holds the back button, Home Item Item Item More
controls for managing screen content &
the title of the screen. Home Item Item Item More
BACK BUTTON
Should always take the user one step back
from where they came from & be descriptive.
TAB BAR
Can often be customised. Holds the main
sections of the app.
‘MORE’ TAB BAR ITEM
Used to hold & provide access to all other
sections of the app that don’t fit in the tab bar.
Source: http://developer.android.com/design/patterns/new-4-0.html
66. ANDROID
NAVIGATION
DIFFERENT BETWEEN
VERSIONS. IN ICE CREAM
SANDWICH:
NAVIGATION BAR
For devices that don't have the
hardware keys. Holds 'Back', 'Home'
and 'Recents'
ACTION BAR
Holds the most important action buttons for
your app (3 + overflow menu)
UP VS. BACK BUTTON
The Up button is used to navigate up one level
based on the hierarchical structure of the site.
Back is used to navigate back one step from
where you came from & as such works in
reverse chronological order.
Source: http://developer.android.com/design/patterns/new-4-0.html
67. EXERCISE THREE
BUILDING AN APP
iPhone 12:15 PM More Customise
APP NAME
IMG Item
IMG Item
BASED ON THE CONTENT FOR THE SITE & IMG Item
WHAT YOU KNOW ABOUT CHRISTMAS IN IMG Item
NEW YORK CONSIDER WHAT WOULD BE IMG Item
SUITABLE FOR AN APP: Content area
IMG Item
• Event calendar • Christmas focused maps
IMG Item
• Day planner & search • Basic travel search IMG Item
• Itineraries suggestions • Ad spaces & offers IMG
Home Item Item Item More
PART 1 Home Item Item Item More
Define the main sections your app would have.
PART 2
Looking at the navigation how would you
structure this if you were to do an iOS app & an
Android app? Focus on the Tab bar items
respectively Action bar items & what would go in
the ‘More’ respectively ‘Overflow menu’.
15 MINUTES
www.flickr.com/photos/jojoneil/6359536591
68. 7. TO
SUMMARISE
http://www.flickr.com/photos/martinteschner/4569495912/
69. DEVICE USAGE &
PATTERNS
FUTURE DEVICES
The number of different devices will
only grow & we don’t know what’s
coming.
USED EVERYWHERE &
ANYWHERE
And we’re not only using them on the
go but increasingly when we have
some downtime including the sofa.
USE OF MOBILE DEVICES
Our use of mobile devices is
www.flickr.com/photos/thecaucas/2597813380 increasingly replicating that of desktop.
70. IMPLICATIONS
FOR UX &
DESIGN
THINKING
AN EQUAL & CONTINUOUS
EXPERIENCE ACROSS DEVICES
As they & the services we use
become more sophisticated &
optimised we expect more from them.
KEEP THE CORE BUT OPTIMISE
Consider the limitations but also the
opportunities with mobile devices.
www.flickr.com/photos/thecaucas/2597813380
71. WHEN
DO WHAT
BESPOKE MOBILE WEBSITE
Try to avoid it but do it if necessary
RESPONSIVE & ADAPTIVE DESIGN
The most device & future adaptive
approach right now. Use if possible.
But challenge content delivery.
APP
Use if you require offline reading/
functionality & access to device
capabilities. Base which type on
objectives & stats.
www.flickr.com/photos/thecaucas/2597813380
72. FOR
RESPONSIVE
DEFINE YOUR GRID &
BREAKPOINTS
This is the backbone of responsive
design & content choreography.
DON’T FORGET THE
NAVIGATION
Consider the pros & cons of
different methods.
TEST & COLLABORATE
This is new grounds & we’re all
learning so work together & test as
www.flickr.com/photos/thecaucas/2597813380 you go.
73. FOR APPS
REMEMBER PLATFORM SPECIFIC
GUIDELINES
Adhering to them will make your
app easier to use.
CONSIDER BACKWARDS
COMPATIBILITY
Not everyone will be on the latest
version. Ensure you cater for the
majority.
CONSULT THE INTERNET
There are a number of great
resources for knowledge &
inspiration. Use them.
www.flickr.com/photos/thecaucas/2597813380
74. 8. BEFORE I GO...
REMEMBER THAT
BEFORE I GO REMEMBER THAT...
• DESIGNING FOR MULTIPLE DEVICES IS NOT
JUST ABOUT THE SMALLER SCREENS
• IT’S ALSO ABOUT THE LARGER ONES
• & IT’S ABOUT THINKING AHEAD
• & ABOUT BEING CLEVER IN WHAT WE DO
www.flickr.com/photos/publicenergy/1846375599
75. ...IT’S NOT JUST ABOUT
THE SMALLER SCREENS
BUT ALSO THE BIG ONES
www.flickr.com/photos/jolives/2889944573/
76. IT’S ABOUT
THINKING AHEAD
PLAN 5 YEARS AHEAD WITH
“FUTURE PROOFING” IN MIND
www.flickr.com/photos/jolives/2889944573/
77. IT DOESN’T
HAVE TO BREAK
THE BANK
BESIDES CONSIDER LOST
CUSTOMERS & MAINTAINING
MULTIPLE VERSIONS
http://www.flickr.com/photos/gi/5537770007/
78. BE CREATIVE & CHALLENGE
WHAT EXISTS TODAY
THAT’S WHAT MOVES US FORWARD
www.flickr.com/photos/oter/5090592214
79. CLOSER & MORE
REWARDING
COLLABORATION
BETWEEN DISCIPLINES & WITH CLIENTS
www.flickr.com/photos/stevendepolo/3378152784
80. BUT ABOVE ALL...
“ We’re not just making pretty
interfaces. We’re actually in the process of
making an environment where we’ll spend
most of our time, for the rest of our lives.
We’re the designers.We’re the builders.
What do we want that environment to feel
like? What do we want to feel like. ”
- Wilson Minor
http://www.flickr.com/photos/funch/4679422945/
81. 9. FOR THE ROAD
SOME TAKE
AWAYS
www.flickr.com/photos/st3f4n/4387291247