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Copyright 2009 ? Prepared by: Andy de Sallis  Date: 28/6/10
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Copyright Andy de Sallis 2010
Copyright 2009 A results orientated business development leader
[object Object],Copyright 2009
Copyright Andy de Sallis 2010
Copyright 2009 ?
[object Object],Copyright 2009
[object Object],Copyright 2009 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Copyright Andy de Sallis 2010
Copyright 2009 Like the first  date
Copyright 2009
Copyright 2009 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Copyright 2009 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Copyright 2009 ,[object Object],[object Object],[object Object],[object Object],[object Object]
Copyright Andy de Sallis 2010
Copyright 2009 Competitors split across product categories We’re different, a smarter solution...  Support Security Storage/sharing Dashboard
Copyright 2009 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Copyright 2009
Copyright 2009
Copyright Andy de Sallis 2010
Copyright Andy de Sallis 2010 South Africa Zimbabwe Sudan Nigeria Tunisia Algeria Morocco Uganda Kenya Spain France Netherlands UK Sweden Poland Italy Ukraine Russia Turkey Iraq Iran Palestine Kuwait Bahrain UAE Israel Oman Saudi Arabla Lebanon Jordan Germany Egypt Syria Qatar Yemen Top 35 EMEA Countries by Internet penetration
Copyright 2009
Copyright 2009 Bar graphs = population M / Country = internet / Broadband users M
Copyright 2009
Copyright Andy de Sallis 2010
Copyright 2009 Customer Engagement Director Subscriber Marketing Director Technical Director Account Program Manager GM’s GM EMEA
Copyright 2009 Meet the UK/Canadian  teams . Immerse in the  product  &  proposition .  Culture . Research.  Agree KPI’s  with SMT. Build EMEA prospect  database  and CRM. Meet  RP clients .  Competitor  analysis  & EMEA ISP’s.  Contact   all hot AdS leads . Asses existing and create new EMEA marketing,  sales  & web  assets . Attend existing client  meetings  & demo’s.  Contact  key EMEA ISP’s and  Initiate sales  activity program.  Book  demo’s and meetings. Create  proposals, demo’s  and PowerPoint decks.  Travel  to key markets to pursue leads. New business  calls. Attain  first   RFP’s  from key ISP  prospects.  Investigate profile raising initiatives with RP  marketing .  Meetings with internal teams. Negotiation , technology, costs, synchronisation. Ongoing new business calls. Attain  second RFP  from prospect. Presentations and  responses to RFP’s.  Pitching  business, focus on  closing  the  first order.
Copyright 2009 Win Business / PO / Implement Financials / negotiation Solution evaluation and refinement Present solution Develop solution / tech / synchronisation RFP / fact finding Initial communications / product demos Multiple new ISP prospects
Copyright 2009 $
Copyright 2009 Av Revenue = approx $0.30 per subscriber per mth $
Copyright 2009 Av Revenue = approx $0.30 per subscriber per mth Annual Revenue per subscriber $3.60  pa $3.60
Copyright 2009 Average 1 million + subscribers per ISP Av Revenue = approx $0.30 per subscriber per mth Annual Revenue per subscriber $3.60  pa $3.60
Copyright 2009 Average 1 million + subscribers per ISP Av Revenue = approx $0.30 per subscriber per mth Annual Revenue per subscriber $3.60  pa Annual Revenue per order $3.6M  pa $3.6M
Copyright 2009 Average 1 million + subscribers per ISP Av Revenue = approx $0.30 per subscriber per mth Client win rate: Yr 1: Client  1   6-9 Clients 2&3  9-15 Yr 2: Clients 4&5  15-24  Annual Revenue per subscriber $3.60  pa Annual Revenue per order $3.6M  pa $3.6M
Copyright 2009 5 New Clients over 24 months 8 x $3.6M pa = $28.8M Average 1 million + subscribers per ISP Annual Revenue per subscriber $3.60  pa Av Revenue = approx $0.30 per subscriber per mth Annual Revenue per order $3.6M  pa Client win rate: 2010/11: Client  1   6-9 Clients 2&3  9-15 2011/12: Clients 4&5  15-24  $29M
Copyright 2009 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Copyright Andy de Sallis 2010

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Perfect partnerships master tc

  • 1. Copyright 2009 ? Prepared by: Andy de Sallis Date: 28/6/10
  • 2.
  • 3. Copyright Andy de Sallis 2010
  • 4. Copyright 2009 A results orientated business development leader
  • 5.
  • 6. Copyright Andy de Sallis 2010
  • 8.
  • 9.
  • 10. Copyright Andy de Sallis 2010
  • 11. Copyright 2009 Like the first date
  • 13.
  • 14.
  • 15.
  • 16. Copyright Andy de Sallis 2010
  • 17. Copyright 2009 Competitors split across product categories We’re different, a smarter solution... Support Security Storage/sharing Dashboard
  • 18.
  • 21. Copyright Andy de Sallis 2010
  • 22. Copyright Andy de Sallis 2010 South Africa Zimbabwe Sudan Nigeria Tunisia Algeria Morocco Uganda Kenya Spain France Netherlands UK Sweden Poland Italy Ukraine Russia Turkey Iraq Iran Palestine Kuwait Bahrain UAE Israel Oman Saudi Arabla Lebanon Jordan Germany Egypt Syria Qatar Yemen Top 35 EMEA Countries by Internet penetration
  • 24. Copyright 2009 Bar graphs = population M / Country = internet / Broadband users M
  • 26. Copyright Andy de Sallis 2010
  • 27. Copyright 2009 Customer Engagement Director Subscriber Marketing Director Technical Director Account Program Manager GM’s GM EMEA
  • 28. Copyright 2009 Meet the UK/Canadian teams . Immerse in the product & proposition . Culture . Research. Agree KPI’s with SMT. Build EMEA prospect database and CRM. Meet RP clients . Competitor analysis & EMEA ISP’s. Contact all hot AdS leads . Asses existing and create new EMEA marketing, sales & web assets . Attend existing client meetings & demo’s. Contact key EMEA ISP’s and Initiate sales activity program. Book demo’s and meetings. Create proposals, demo’s and PowerPoint decks. Travel to key markets to pursue leads. New business calls. Attain first RFP’s from key ISP prospects. Investigate profile raising initiatives with RP marketing . Meetings with internal teams. Negotiation , technology, costs, synchronisation. Ongoing new business calls. Attain second RFP from prospect. Presentations and responses to RFP’s. Pitching business, focus on closing the first order.
  • 29. Copyright 2009 Win Business / PO / Implement Financials / negotiation Solution evaluation and refinement Present solution Develop solution / tech / synchronisation RFP / fact finding Initial communications / product demos Multiple new ISP prospects
  • 31. Copyright 2009 Av Revenue = approx $0.30 per subscriber per mth $
  • 32. Copyright 2009 Av Revenue = approx $0.30 per subscriber per mth Annual Revenue per subscriber $3.60 pa $3.60
  • 33. Copyright 2009 Average 1 million + subscribers per ISP Av Revenue = approx $0.30 per subscriber per mth Annual Revenue per subscriber $3.60 pa $3.60
  • 34. Copyright 2009 Average 1 million + subscribers per ISP Av Revenue = approx $0.30 per subscriber per mth Annual Revenue per subscriber $3.60 pa Annual Revenue per order $3.6M pa $3.6M
  • 35. Copyright 2009 Average 1 million + subscribers per ISP Av Revenue = approx $0.30 per subscriber per mth Client win rate: Yr 1: Client 1 6-9 Clients 2&3 9-15 Yr 2: Clients 4&5 15-24 Annual Revenue per subscriber $3.60 pa Annual Revenue per order $3.6M pa $3.6M
  • 36. Copyright 2009 5 New Clients over 24 months 8 x $3.6M pa = $28.8M Average 1 million + subscribers per ISP Annual Revenue per subscriber $3.60 pa Av Revenue = approx $0.30 per subscriber per mth Annual Revenue per order $3.6M pa Client win rate: 2010/11: Client 1 6-9 Clients 2&3 9-15 2011/12: Clients 4&5 15-24 $29M
  • 37.
  • 38.