Presentation I gave to 180 businesses at an internet marketing workshop series in North east England.Event run by MBL Solutions on behalf of Business Link North East.

1. SEO and Traffic Generation Andy Atkins Search Engine and Web Marketing Consultant MBL Solutions Ltd

2. Search engines

7. “ The Perfect Page”

9. State of the Market

10. Some techie stuff!

14. Search Engines LOVE relevant content!!

15. Web address: www.clownsinsurance.co.uk

20. The Code <title> Clown Insurance - Clown Insurance From The UKs Leading Insurer Of Clowns < &quot;Description&quot; content=&quot; Clowns Insurance provides low cost specialised insurance for UK clowns. Clowns Insurance can insure any full-time, part-time or weekend clown. Party clowns and circus clowns are insured by Clowns Insurance &quot; /> &quot;Keywords&quot; content=&quot; clown insurance,insurance for clowns,UK clowns,party clown insurance,part-time clown insurance,professional clown insurance,insuring UK clowns, circus clowns insurance, clowns liability cover &quot;

25. Getting to the top can be easy!

26. Directories

32. Blog

40. Tagging

42. You Tube

43. The Web Marketing Mantra….. Good content and good links equal good rankings and good rankings equal good traffic (popularity) and good traffic equals rankings, etc, etc,

45. Sponsored Links

46. Sponsored Links

50. Banners and online ads