Moral of the story: learn before you're 40.

1. By Andre Matarazzo A quick guide to personal happiness in Advertising
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WHERE
WHERE
DO
WHAT
DO
WHAT
HOW
MUCH
HOW
MUCH
WHAT
COMPANY
WHAT
COMPANY
WHO
WITH
WHO
WITH
The most important
thing is the people you
will have close to you,
period. Do I really know
and admire them? Or are
they uninspiring jerks
who I only stand for the
good of a bigger objec-tive
in the long run?
Then it’s about a place
where I feel good at. The
values and lifestyle of a
country/city impact my
life immensely and I want
to be able to enjoy my
private life fully.
It’s no longer about a
position, it’s about what
you’re asked to accom-plish,
the level of
empowerement you’re
given and the tools you
truly have at your
disposal.
Money is good, but better
yet is to spend your days
in joy rather than in pain.
Some trade-offs are
needed if you want to
achieve even greater
things.
If all the previous desires
have been met and the
company culture agrees
with your personality,
don’t give a shit about
reputation or accom-plishments,
help them
build it.
It’s all about reputation
and the chance to work
on big ideas for big
clients and win big
awards.
Then it’s about compen-sation.
We know adver-tising
pays well and we’re
ready to trade off our
sanity and free time for
cash.
As long as my position
increased a notch or at
least held where it was
previously, it was worth it.
The goal was to continue
climbing the corporate
ladder.
With all the previous
desires met graciously, I
could be off to an exotic
dream in Tokyo, or ice-fishing
in Sweden. Living
varied experiences was
the name of the game.
You may have light
“interview contact” with
your future peers, but
you have no idea who
they really are. You just
hope for the best.
How I picked a job until I was 40
How I pick a job now
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