2. INTRODUCTION
FLY HIGH was initiated by the Online Communities and Partnership Team under the External Communications
Department of AIESEC in Delhi IIT. The Campaign spanned a period of 28 days focusing on Country Specific Issue
based Promotions to promote the Global Entrepreneur Program offered by AIESEC in Delhi IIT .
The campaign also aimed at enlightening the masses about AIESEC in Delhi IIT’s AIESEC School of Languages by
branding it as a winter course to learn authentic French or Spanish by International Faculty .
The Campaign helped in creating awareness among the people about the scope of AIESEC in Delhi IIT specifically,
two of its products that it offers. It helped in extending the reach of the Local Committee, and as a result AIESEC in
Delhi IIT fulfilled many dreams of people scouting for an experience of a lifetime
FLY HIGH
14. 15,000 LIKES
It was during the FLY HIGH Campaign that AIESEC in Delhi IIT hit a whopping
number of 15,000 Likes
FLY HIGH
15. OUR REACH – POST REACH
The number of people who saw any activity during the FLY HIGH Campaign. This includes posts, posts by other people, Page
like ads, mentions, and check-ins.
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19. FLY HIGH – AT A GLANCE
Duration: 16th October – 2nd November 2013
Countries Promoted: Mauritius, China, Russia, Kenya, Philippines, Indonesia, South Africa,
Morocco, Sri Lanka & Cambodia
Fly HIGH also Enlightened the masses about AIESEC in Delhi IIT’s AIESEC School of Languages.
OUTPUT:
Global Entrepreneurs Program: 67 Registrations
12 Conversions
5 Pipeline Realizations for December
10 Pipeline Realizations for January
AIESEC School of Languages: 58 Registrations
Excel Sheets attached for more Details ☺
FLY HIGH