This Presentation deals with How Social Media has influenced our public life , and how it has helped in Social Mobilization especially in India. In last few years social media has been in forefront in bringing sea-changes in several worthy social causes. Its one of the most vocal of all media and the most popular amongst them too. The generally public especially the youth are taking to it like never before thanks to some great names like Zuckerberg ,Aaron Swartz etc. to name a few and its USP: Free Speech and Global Reach!