4. ERP Systems
• An integrated systems that allow information to
enter at a single point in the process (e.g., at the
materials receiving stage of a manufacturing process)
and update a single, shared database for all functions
that directly or indirectly depend on this information
• This integration should take place in real-time, not
through interfaces or programs that transfer
information to one or more modules only after the
information has already been processed and updated
in the module through which it entered the system
•Once placed into the system, the information should
be available in all the necessary forms through which
it may be accessed, throughout the system
5. IS
Industry Solutions
CO
FI
AA
Costing & controlling
Financial Accounting
Asset Accounting
MM
HR
Materials
Management
Human Resources
PP
Production Planning
Central
Enterprise
Database
RM
Reports Management
QM
SM
Quality Management
Service Management
PM
Plants Maintenance
SD
Sales & Distribution
PS
Project Systems
CS
Country Specific
Solutions
ERP: Functional View
6. What does ERP do for an Enterprise?
Work as a transactional Information Systems to
- enable enterprise wide shared and integrated database
i. improved decision making
ii. improved MIS reporting
- enable enterprise wide cross functional
work flow automation for:
i. improving intra-organizational transactions
ii. reducing in business processes lead times
iii. improved inventory and working capital managem
iv. improved financial reconciliation
7. ERP enables improving
Business Process Performance
•Automation of business processes
• Simplification of business processes
• Elimination of non-value adding
business processes
• Reengineering of business processes
8. Getting to ERP II
Industry
Class A
Industry
Sector Q
ERP Declared
“Dead”
Industry X
ERP II
Industry
Segment
Z
Extended
ERP
Functionality
Deepens
ERP
MRP II
MRP
Source : Gartner Group
Functionality
Broadens
Technology
Infrastructure
Increasing External Connectivity
9. e-Business Scope
At Macro Level, Organizations can be viewed to
have following four environments
Buy side
(Supplier,
Service Providers
e.g. transporters)
Inside
(Employee)
Sale side
(Customers, Dealers,
Distributors)
Marketing side
(Customers, R&D
Partners)
As you move up beyond “Publish stage”- you need to
deepen
your Electronic interaction with customers, suppliers &
business partners on a 24x7 basis
10. e-Business Scope with examples
e-Business
Models
Buy Side
Inside
HLL, M&M,
BPCL, HPCL
IOC, TATA,
BHEL, ONGC
Reliance, etc.
Sale side Marketing
ICICI, HLL
Samsung,
LG, HLL,
MUL, Hundai
ICI, Sony
Enabler
Model
BPCL, BHEL,
TELCO, SAIL,
TISCO, ICI,
MUL,
Creator
Model
Dell, Amazon, Fedex, eSteel, eBay, Expedia
Destroyer
Model
CISCO, Intel, British Petroleum, …
12. E-Procurement
• Reverse Auction
- companies are experimenting and tasted success with
Reverse Auction using B2B Portals: FreeMarkets,
Commerce One, Trade2Gain, 01 Markets, IndiaMarkets,
MatexNet etc
- reverse auction comes at the end of the procurement cycle
and easy to implement
- speeds up slow negotiation price process
- entry cost low, low risk of exposing internal supply
chain processes to the security concern of the Web.
- effective in markets which are buyer led and supplier base
is fragmented
- transparent price setting mechanism
- market making / new supplier validation process
13. CRM
„Customer Relationship Management is the practice
of identifying, attracting and retaining the best
customers to generate profitable revenue growth‟
Why CRM ?
1. Customer loyalty is the key differentiating factor as
other factors like product quality, price, distribution,
features, technology etc. are no more unfathomable.
2. It costs 10 times as much to bring in a new
customer than it is retain one.
3. The need for accurate and timely information to
the sales team is really important. With sales
representative’s mobility increasing by the day, it is
difficult to expect the same person to come in contact
with the customer all the time.
14. … IS infrastructure for e-CRM
Home/Office PC
Internet
ATMs &
Enterprise
Kiosks
Intranet
RemoteBranch
Agents Offices
Host
Mainframe
Extranet
Network
Corporate
Channel Integration Systems Customer
s
CTI applications
Channel integration
middleware
Contact management software
Messaging applications
Security services
Intelligent agents
PSTN
Contact Center
