2. HR DEFINED : Strategic & coherent approach to the management of organisations most valued asset i.e people for the achievement of organisations objectives. INNOVATION AS KEY TO COMPETITIVE ADVANTAGE : Fortunes of several companies have been revised, thanks to innovation in relation to technology. Mahindra & Mahindra incident 1992. E-HR : Hr department making use of internet & related technologies to support there activities, the process becomes e-HRM. TECHNOLOGY: Technology is changing everything. Says Larry Dunivan, vice president of global HR solutions for Lawson Software in Minneapolis, Minnesota: "We've seen the first wave of technology enter the workplace and HR department. Today, companies have automated many processes and eliminated unnecessary work."