SEM Basic | Paid web marketing overview

Search Engine Marketing ( SEM )

Contents 4 : SEM FAQs 3 : SEM Estimates 2 : How SEM Model Work ? 1 : What is SEM 5 : Future Trends

Burning Questions ,[object Object],[object Object],[object Object],[object Object],[object Object]

What is SEM ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is SEM ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

How does a SEM Model work? CPC : Cost Per Click CPM : Cost per thousand impression CPA : Cost per Aquisition

How does a SEM Model work? Although SEM refers to placing ads just on search engines, online advertising as a whole is much broader. The possibilities of online advertising include placing ads on nearly any type of website or page a user might browse, such as news, blogs, reviews, entertainment, online magazines, and marketplaces. Typical Adwords Account Structure :

Google Adwords ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Google Adwords Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Adwords Optimization ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Reporting ,[object Object],[object Object],[object Object],[object Object]

Facebook Advertising ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

LinkedIn Advertising - LinkedIn Profile/Page or External URL - Up to 20 Add variations - Geography - Company - Job Title - Group - Gender - Age

SEM FAQs ,[object Object],[object Object],[object Object],[object Object],[object Object]

Review ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Future Trends ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Thank You Amish Keshwani (Innovative SEO) [email_address] http://www.innovativeseo.net

SEM Basic | Paid web marketing overview

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