"MALAYSIA, as the SWISS of ASIA". Project Presentation by Amirul HM for IMSME programme at AEI-UM. (January 2009)

1. STRENGTH IN DIVERSITY~Amirul’s weltanschauung(worldview!) ~ BUSINESS NETWORKS & CLUSTERS Educator: PROF. SAMUEL van den BERGH Presenter: AMIRUL HAJI MOHAMAD (QGC080001) 22 January 2009

2. Presentation outline Outline Literature Review Keywords – MI & SID 5th Skill - Mindful Interpreting (MI) Malaysian Examples of Strength in Diversity (SID) Recommendations Appendix *Presentation/Research Methodology *Brief Development of Industrial Clusters in Malaysia *Vision 2020 & MSC *MSC & Flagship Applications *MSC Rebranding (+ Outsourcing & Entrepreneur)

3. LITERATUREREVIEW(Strength in diversity) Paper: “THE IMPORTANCE OF THE FIFTH SKILL IN LANGUAGE LEARNING EXEMPLIFIED BY ENGLISH AS A LINGUA FRANCA” (Presented by Prof. SAMUEL van den BERGH at Malaysia International Conference on Foreign Language, 2007 ) Government Papers: * Outline Perspective Plan(OPP) @10years (OPP1-3. e.g.1991-2000. Now 3rd OPP 2001-2010) Chapter4:Page 127(Innovation Driven SME), Chapter 5:133-154(Mainstreaming ICT) * Malaysian Plan@ 5 years ( RMK 1 – 9. e.g. 2001-2005. Now RMK 9 2006-2010) * Vision 2020 – 9 challenges * MSC – International Advisory Panel @ yearly (IAP 1-12. Now IAP 12) * 7 Flagship Applications (+2 after rebranding) Book: CULTURE MATTERS – HOW VALUES SHAPE HUMAN PROGRESS ( L.E.Harrison & S.P.Huntington, 2000) Interview: MSC-TC at Cyberjaya Business Networks & Clusters Presenter: AMIRUL HAJI MOHAMAD (QGC 080001)

4. Capitalising on diversity( KEYWORDS ) “STRENGTH IN DIVERSITY MINDFUL INTERPRETING” “STRENGTH IN DIVERSITY MINDFUL INTERPRETING”

5. Capitalising on diversity( TouriSmexample) MALY ASIA

6. *Capitalising on diversity*( mINDFUL INTERPRETING – 5th skill in Language acquisition)

7. * capitalising on diversity *( MINDFUL INTERPRETING – 3R )

8. CAPITALISING ON DIVERSITY (Mindful interpreting + SID)

9. Capitalising on diversity(M/media Super Corridor) MSC (Multimedia Super Corridor) Malaysian initiative for Global ICT IAP (International Advisory Panel) 1st IAP (Jan.1997 at Gates Bldg, Stanford Univ., X-Cultural Panel) Outsource & Backroom Functions (e.g. Finance, HR )

10. Capitalising on diversity( some recomMendations ) Diversity as “Branding” (Malaysia as SWISS of ASIA) (e.g. China-Orient, India-South Asia, Middle East-OIC) Education Multi-Level Marketing (MLM)

11. * Capitalising on diversity*( conclusion ) Diversity SHOULD be encouraged! What Are YOUR THOUGHTS? ~Thank yoU~

13. PRESENtation/research METHODOLOGY(Strength in diversity) pURPOSE OF pRESENTATION: Course Requirements (45%) and, Introducing Concept of Mindful Interpreting of Others & Oneself in Engaging Cultures rESEARCHrATIONALE: Way to Capitalise on Cultural Differences rESEARCHmETHODOLOGY:

14. BRIEF DEVELOPMENT in MALAYSIA GENERALe.g. Petaling Jaya & Shah Alam( Geographical Clustering @GC ) SPECIFICe.g. Penang Island & Kulim Hitec( Sector Specific w GC: Electronics & Semi-Conductor ) SPECIALISED / NICHEe.g. Cyberjaya – MSC( Sub-sector specific: IT – 7 flagship application e.g. Smart Card, Tele-health )

15. Capitalising on diversity( Tourism & MSC ) TOURISM EDUCATION MSCCall Centres Backroom Functions (e.g. Finance, HR ) Multi-Level Marketing (MLM) (e.g. China-Orient, India-South Asia, Middle East-OIC)

16. VISION 2020 & MSC GENERALe.g. Petaling Jaya & Shah Alam( Geographical Clustering @GC ) SPECIAL (SECTORAL)e.g. Penang Island & Kulim Hitec( Sector Specific w GC: Electronics & Semi-Conductor ) SPECIFIC (SUB-SECTOR ) Multimedia Super Corridor(MSC)Cyberjaya – MSC (being replicated elsewhere)( Sub-sector specific: IT – 7 flagship applications e.g. Smart Card, Tele-health ) Surahar-rad: