2. Genre
Genre categorizes films in to different sections.
These will follow they’re own set of conventions.
These include• Romance
• Drama
• Comedy
• Horror
3. Use
Genre is used for marketing purposes, this helps
selling it to the public. The investors will fund
the film if they know it will sell and if there is a
big target audience for this genre. The genre
allows the audience to be aware of the film they
are seeing and allows the film to marketed
efficiently and advertised to the correct
audience so it appeals.
4. Importance
The audience will know what to expect as genres follow their own
convections
For western this would be
• Gunfights
• Weapons
• Horses
• Dry land like a desert
• Stables
For horrors this would be
• Dark
• Mysterious
• A dark setting like a forest
• A threat
• Deaths
