Internet marketing means to explore your business/website online on various social networking platforms. There are key questions related with web marketing i.e. what, why, when, where, who, how and how much.
Top reason to get success in internet marketing is to find effective answers of these questions. There are some major terms that are helpful to build a business online.
These terms are SEO, SMO and SEM. All these factors build reputation of a website on search engines as well as social medias.
Search engine optimization boosts the ranking of a website on search engines like Google, Yahoo.
Social media optimizations helps to drive traffic on website and create reputation of site on social networks.
Search engine marketing is used for advertisement purpose on search engines.
Main reason to work with internet marketing is that maximum people are now online and they like to sell and purchase thing online. Hence good opportunity for business to get more exposure. Even we can share knowledge through our website and get fame and money.
There is no age limit to work in internet marketing. Just require basic knowledge of internet use, English.
Internet marketing takes time, so we have to be patient to get success here.
Future is bright for online marketers and bloggers because internet won't be closed ever.
4. But it means …
Exploring your product or website online
5. There are 7 Wh-words associated with internet
marketing.
What
Why
Who
When
Where
How
How much
6. Also known as web-marketing, online
marketing, i-marketing.
Internet marketing is to explore product,
knowledge, business.
It is about having an error free website &
promote it through various online platforms.
7. SEO
SEM
SMO
- Main object of all these factors is to boost
ranking of a website on search engines.
- These factors play role for ON-PAGE and OFF-
PAGE activities of a site.
11. It is a long term process
Not require too much investment
Most popular and effective
12. PPC advertisement is specially run by search
engines.
Quick time process
Need good budget
13.
14. Focus on building website/product
reputation on SOCIAL NETWORKS.
Goal is to drive traffic from social sites, as
well as let people know about
us, product, website.
15.
16.
17. Daily internet users are increasing
According reports spread over internet, since
2006-2007 number of internet users is
doubled than forever.
Maximum People are online in the
world, more than 2 billion daily internet
users.
So, good to work in web marketing.
19. One more advantage of internet marketing is
that we can have detailed analysis how many
people are getting in contact with us.
Google analytics help In this.
Main drawback of Offline marketing is that we
can’t analysis how many people listening
about us on Radio, T.V. etc.
20.
21. No age limitation
Needn’t to be highly qualified, educated
Basic computer knowledge and English
language
Good opportunity for students
22. It is a process, not an event. So it takes time.
For bloggers, about 1.5 – 2 years require to
get some success here.
For business/product sites, it takes around 3
- 4 months.
23.
24. Any kind of business can be successful on
internet by targeting proper areas.
Use local domain extensions (.in, .uk) for
local business.
25. Development and design of website, A big
factor in online marketing …
26. Keyword – Search query
Keyword types
(i.) Generic Keywords
Example :- Apple iPhone
(ii.) Long Tail Keywords
Example :- Apple iPhone Specs
Keywords analysis
31. Content is king in internet marketing
Content has to be original
Full informative
Lengthy, recommended 300+ words
(Not a thumb rule)
32. Its goal to create backlinks for website.
To drive more traffic on site.
Build Authority / Branding
Create online network
33. Blog Commenting
Web Directory Submission
Social Bookmarking
Top Tip : Create backlinks to your site’s
relevant niche.
34. Maximum people are online, so good
chances to get success.
People buy and sell things online
Like Angara brand, success can be achieved
Thousand of dollars you can generate every
month.
38. Good opportunity for business people to get
more exposure
Excellent way for students to get good
carrier ahead
Top way to get fame and money
39. Share Your Views and Thoughts with Me.
If you think it is good and beneficial for your
friends & colleagues, you can share with
them.
Sharing on social media network, enhances
your social and market value…
- AMAN BANSAL