Valuation of ip assets

Background ,[object Object],[object Object],[object Object]

Broad Range of Intangibles With Value ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Technical Bundle of Intangibles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Marketing Bundle of Intangibles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

IT Bundle of Intangibles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

IP Valuation ,[object Object],[object Object]

Investors Value Intellectual Property ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The IBM Story Annual licensing revenue increased from $30 M in 1992 to over $1.3 B in 1999 ,[object Object],[object Object],[object Object],[object Object],[object Object],R&D Process Financial Gains Intellectual Property

Reasons for Valuing IP Assets ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Factors Driving IP Value ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

PURPOSES AND USES OF IP VALUATIONS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Valuation Effort Required Circumstance Expected Degree of Scrutiny Level of Effort Required Litigation Very High Large Tax-Related Ventures High Large Joint Ventures High Large Intra-Company Transfers High Large

Valuation Effort Required (cont.) Circumstance Expected Degree of Scrutiny Level of Effort Required Business Decision Making Medium Medium Licensing (Sale & Purchase) Medium Medium In-Kind Contribution Medium Medium R&D Investment Medium Medium

VALUATION OF IP - THREE APPROACHES ,[object Object],[object Object],[object Object]

MARKET APPROACH ,[object Object],[object Object],[object Object],[object Object],[object Object]

Disadvantages ,[object Object],[object Object],[object Object],[object Object]

COST APPROACH ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Disadvantages ,[object Object]

INCOME APPROACH ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Economic Benefits Valuation ,[object Object],[object Object]

Net Present Value ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Discounted cash flow (“DCF”) analysis ,[object Object]

Conclusion ,[object Object],[object Object]

Valuation of ip assets

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Valuation of ip assets