1. 1
South Fort Collins Business Association
September 25, 2013
www.fcgov.com/midtown
Midtown Plan
An Urban Design Vision for a Revitalized Corridor
2. 2
Plan Area
North Boundary:
Prospect Road
South Boundary:
¼ mile south of Harmony Road
East Boundary:
Commercial on east side
of College Avenue
West Boundary:
Mason Corridor
4. 4
Process
Existing
Conditions
• July – October 2012
• Tour the corridor
• Stakeholder outreach
Design
Concepts
• November – January
• Community workshop
• City Council work session
Draft Plan
• February – June
• Stakeholder outreach
• Public open house
Adopt Plan
• October 2013
6. 6
Pedestrian Promenade
• Parallel to MAX
• Future redevelopment orients to promenade
• Dotted line = pedestrian connection, not full promenade
7. 7
Frontage Roads
Use combination of frontage roads and
wide, detached paths for north-south
biking along College Avenue
Create alternative design for frontage
roads that allows cars, bikes, and
pedestrians to share the street.
9. 9
Character Areas
Gardens
Arts & Entertainment
Innovation
• Break down length of corridor
• Unique design themes for each
expressed through:
• Signs
• Benches
• Planters
• Bike Racks
10. 10
Public Space
1 large public
space per
Character Area
Network of
interconnected
walkways, smaller
courtyards
& plazas
11. 11
Site Design
• Achieve excellence in design
• Promote creativity
• Provide open spaces and habitat
• Enhance pedestrian experience
• Keep automobile subordinate
12. 12
Implementation Strategy
• Promote Midtown’s vision
• Engage the private sector – coordination
between public and private entities essential
• Incentivize new investment
– Financing and regulatory tools
• Set priorities for implementation
– Continue coordination with the South Fort Collins Business
Association