1. In order to create an advertising proposal, I need to gather information
about the company that makes the product, where it wants to
advertise what it wants the advertiser to achieve and how much it has
to spend.
The advertising budget for my campaign to advertise my perfume
is £100,000.
1. What do you want your adverts to achieve?
Introduce a new product with a new different smell similar to no
other perfumes. To boost up the sales of this product.
2. What type of advertising will suit your campaign?
Online adverts
3. Describe the type print advert you have in mind?
I want my advert to be really colourful but the colours will be light
pinks and purples.The style I want my website to be is stylish and
urban.
4. What is the target market?
The target market of my product is teenagers from 13-16.This
product is for young ladies who want to smell fresh,relaxed,flowy
and pretty.