Masterclass on Crowdfunding as a way to boost start-ups 30 january 2014 @enpcmbaparis
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Masterclass on The Crowdfunding Alternative: Using innovation, new technology and social media to boost your business. Presentation given as part of the ENPC MBA Paris at the Ecole des Ponts ParisTech. Covers the four types of crowfunding (rewards-based, equity-based, debt-based and donation-based) as well as key statistics on crowdfunding.
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Masterclass on Crowdfunding as a way to boost start-ups 30 january 2014 @enpcmbaparis
- 1. The Crowdfunding Alternative Using innovation, new technology and social media to boost your business Masterclass Prof. Alon Rozen 30 January 2014 ENPC MBA Paris Alon Rozen / ENPC MBA 1
- 2. Crowdfunding – in simple terms A little money Alon Rozen / ENPC MBA A lot of people (source: http://recharity.ca/crowdfunding/) A powerful model 2
- 3. Kickstarter and the Glif Alon Rozen / ENPC MBA 3
- 4. Kickstarter and the Glif 4
- 5. Crowdfunding – a new marketing model § An R&D, marketing and finance strategy? Alon Rozen / ENPC MBA 5
- 6. Crowdfunding – totally disruptive! Alon Rozen / ENPC MBA 6
- 7. What has crowdfunding changed in terms of: o Marketing o Starting a business o Funding a business Alon Rozen / ENPC MBA 7
- 9. Main types of crowdfunding for start-‐ups Equity • $ for equity • Platforms: Symbid, Crowdcube, GrowVC, FundedByMe, AngelList, Seedrs, Equity Net Alon Rozen / ENPC MBA Donation • $ as charity • Platforms: Crowdrise, Kickstarter, Indiegogo, 33 Needs, Rally, OpenIDEO, StartSomeGood, GiveForward Rewards • $ for rewards or pre-‐orders • Platforms: Kickstarter, Indiegogo, RocketHub, FundedByMe, Springboard, iPledg Debt • $ for financial return • Platforms: Prosper, Lending Club, People Capital, Kiva, Funding Circle, SoMoLend 9
- 10. CFPs: industry share and growth by approach http://www.crowdsourcing.org/editorial/crowdfunding-‐industry-‐trends-‐and-‐statistics-‐infographic/25662 10
- 13. Music too: Amanda Palmer -‐ $1.2M for 1 album and a tour Alon Rozen / ENPC MBA 13
- 14. Is anything not crowdfundable? Alon Rozen / ENPC MBA 14
- 15. crowd·∙fund·∙ing (noun, verb, trend, debate) Protection ? Alon Rozen / ENPC MBA 15