The document discusses creating irresistible e-learning. It suggests e-learning should enhance learner motivation, focus on behavior-enhancing tasks, and create meaningful experiences. To be effective, e-learning needs instructional interactivity through context, challenges, activities and feedback. Design factors that make e-learning irresistible include managing appropriate levels of risk for learners, providing meaningful choices, and establishing a compelling framework that links to the real world. The presenter provides examples and encourages connecting on additional resources available online.
3. Irresistible e-learning???
Yes or No
Your students think
e-learning is interesting.
Creating Irresistible e-Learning
#irresistible #astdTK14
4. Irresistible e-learning???
Yes or No
Your students think
e-learning addresses their
individual needs.
Creating Irresistible e-Learning
#irresistible #astdTK14
5. Irresistible e-learning???
Yes or No
Your students think
e-learning tests and
quizzes help them learn.
Creating Irresistible e-Learning
#irresistible #astdTK14
6. Irresistible e-Learning???
Yes or No
e-learning makes your
students excited about
doing their job.
Creating Irresistible e-Learning
#irresistible #astdTK14
7. Think about these e-apps…
Text messages
Online shopping
Online banking
Facebook
iTunes
Wikipedia
Google Maps
Creating Irresistible e-Learning
#irresistible #astdTK14
8. Benefits of e-Learning
Reduce Training Time
Provide emotional safety
Reduce teaching resources
Reduce printing costs
Easily trackable
Save travel costs
Ongoing reference
Geographic reach
Consistent message
Immediate updates
Available 24/7
Create individual learning experience
Creating Irresistible e-Learning
#irresistible #astdTK14
9. Benefits of e-Learning
Benefits to the Organization
Reduce Training Time
Available 24/7
Geographic reach
Easily trackable
Reduce teaching resources
Benefits to the Learner
Provide emotional safety
Create individual learning experience
Ongoing reference
Consistent message
Save travel costs
Immediate updates
Reduce printing costs
Creating Irresistible e-Learning
#irresistible #astdTK14
10. Keys to Success
Enhance learner’s motivation
Focus on behavior-enhancing tasks
Create meaningful and memorable
experiences
Creating Irresistible e-Learning
#irresistible #astdTK14
14. E-learning Design
Must create Instructional Interactivity—
actively engaging the learner’s mind to
do things to improve skills and readiness.
Creating Irresistible e-Learning
#irresistible #astdTK14
15. Instructional Interactivity
Context—framework to provide
meaning
Challenge—stimulus to act
Activity—physical gestures
Feedback—response back to
the learner
Creating Irresistible e-Learning
#irresistible #astdTK14
20. Irresistible Design Factors
•Risk
Learner needs to have clear sense of consequences
Failure must be possible (at first, likely) but not final
Minimize randomness
Creating Irresistible e-Learning
#irresistible #astdTK14
21. Irresistible Design Factors
•Risk
•Meaningful Choices
Clear and accessible choices
Thoughtfulness more productive than guessing
Risk is commensurate with choices
Creating Irresistible e-Learning
#irresistible #astdTK14
22. Irresistible Design Factors
•Risk
•Meaningful Choices
•Compelling Frame
Rules add up to create a rational universe
Create formal links to the real world
Makes intrinsic feedback possible
Creating Irresistible e-Learning
#irresistible #astdTK14