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Masthead Designs For My
      Magazine




                   Alice Williams
My initial ideas for my masthead
When Designing my Masthead, I wanted to reflect my target audience and genre. I
needed to create a Masthead which has connotations of rock, rebellion and has a
reflection onto rock music.

These are my first masthead design ideas:


Replay
Replay
Replay
Replay
I decided that these mastheads were not suitable for my magazine, as they didn’t reflect
the ideology of my magazine. I also wanted to show something more within the
masthead like having different effects, to appeal to the audience.
When designing my masthead
                                              further, I wanted to use
                                              effects when designing my
                                              masthead. I used serif draw
                                              plus, to help design and make
                                              my masthead.




This is my first attempt for creating a
masthead for my magazine. I merged all of
the letters and background and used an
effect of metal text, which creates a good
rock vibe which I wanted to convey.
However, although I like this masthead, I
don’t think that it conveys my genre and
brand identity well. I think that this
masthead looks polished, but the
connotations of this doesn’t suit my target
audience. Also, rock has connotations of
rebellion and rough looking.
When creating my mastheads for the second time, I was keeping in mind what would appeal
to my target audience. The typography used has more connotation's of rock and suggest of
loud music making the letters move, having more of a rock vibe to the masthead and
appealing more to my audience.

When deciding to use this type of font, I then choose to experiment with different styles
and effects to create a more ‘rocky’ feel.

                        I also experimented with the colours
                        used within the mastheads. I liked the
                        red as it connotes to danger which
                        connects closely to rock, but when I
                        looked back at ‘Kerrang!’, they used no
                        colour which appeals more to my target
                        audience so I have decided I am going to
                        use a plain black on my final masthead.


                                      On this masthead, I used a different colour
                                      background. I used a metal effect on the font and
                                      background to create a more rock edge towards it. I
                                      think the two colours work well together as they
                                      contrast well, but I don’t think that a background for
                                      my masthead works well, I think it will work better if
                                      I has individual letters and not a background.
My Final Masthead Design




This is my final masthead for my magazine. I think that it has many connotations of
rock and cutting edge. I think that the single use of black, makes the masthead stand
out and gives a good presentation of my brand identity and ideology, and also my target
audience.
Also the typography looks very male focused

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Masthead designs for my magazine

  • 1. Masthead Designs For My Magazine Alice Williams
  • 2. My initial ideas for my masthead When Designing my Masthead, I wanted to reflect my target audience and genre. I needed to create a Masthead which has connotations of rock, rebellion and has a reflection onto rock music. These are my first masthead design ideas: Replay Replay Replay Replay I decided that these mastheads were not suitable for my magazine, as they didn’t reflect the ideology of my magazine. I also wanted to show something more within the masthead like having different effects, to appeal to the audience.
  • 3. When designing my masthead further, I wanted to use effects when designing my masthead. I used serif draw plus, to help design and make my masthead. This is my first attempt for creating a masthead for my magazine. I merged all of the letters and background and used an effect of metal text, which creates a good rock vibe which I wanted to convey. However, although I like this masthead, I don’t think that it conveys my genre and brand identity well. I think that this masthead looks polished, but the connotations of this doesn’t suit my target audience. Also, rock has connotations of rebellion and rough looking.
  • 4. When creating my mastheads for the second time, I was keeping in mind what would appeal to my target audience. The typography used has more connotation's of rock and suggest of loud music making the letters move, having more of a rock vibe to the masthead and appealing more to my audience. When deciding to use this type of font, I then choose to experiment with different styles and effects to create a more ‘rocky’ feel. I also experimented with the colours used within the mastheads. I liked the red as it connotes to danger which connects closely to rock, but when I looked back at ‘Kerrang!’, they used no colour which appeals more to my target audience so I have decided I am going to use a plain black on my final masthead. On this masthead, I used a different colour background. I used a metal effect on the font and background to create a more rock edge towards it. I think the two colours work well together as they contrast well, but I don’t think that a background for my masthead works well, I think it will work better if I has individual letters and not a background.
  • 5. My Final Masthead Design This is my final masthead for my magazine. I think that it has many connotations of rock and cutting edge. I think that the single use of black, makes the masthead stand out and gives a good presentation of my brand identity and ideology, and also my target audience. Also the typography looks very male focused