Presentation for sabantuy acceleration

1. OSAGO KASKO
online

2. About project
Stage 1
OK-online actively sells
OSAGO insurance with free-of-charge
delivery and honest calculation
Стадия 2
OK-online sells KASKO insurance
with monthly cashback for safe
driving

3. Market data
Total OSAGO insurance market volume is 48 mln. people
Our segment - 960 thous. people
Growth Number: 1 944 mln. RUB

4. Our decision
● Concentrate on OSAGO insurance sales - it’s
growth driver
● Crossales of KASKO insurance with cashback
for our OSAGO-clients

5. Team
Vasil Zakiev, founder
● Kazan & Chelny techparks product ex-director for business-incubators
● “Shtrafy-GIBDD” fines payment agent startup
● First russian private hardware techpark «Navigator campus»
Denis Kislukhin, founder
● “Svarga” web-studio product director
● “Shtrafy-GIBDD” fines payment agent startup
● First russian private hardware techpark «Navigator campus»
Airat Salimov, producer
● credit inspector for “ProbisnesBank” bank
● “Brokers” Ltd. credit programms project manager
● “Allagent” finance agents network startup
Alexander Latypov, web-developer
● web-development
● CRM administraion
● “Allagent” finance agents network startup

6. Target audience
Drivers, that use web services & mobile applications

7. Monetization model
Insurance companies pay for converted leads

8. Advancing further
2. Vidgets & partner programms (getting
phone and OSAGO ending date)
1. Increasing users loyalty & involvement:
● referrals
● retention
● additional services
● cross-sells

9. Summary
● We get everyday traffic from shtrafy-gibdd.ru
(3 mln. users/ 50 000 everyday push notifications)
Clients:
● order insurance policy via any comfortable way (web,
mobile-app, call-centre)
● OSAGO policy free delivery
● Get proposal for KASKO policy with cashback
● Use mobile-app and get 30 % cashback via bank card
within a year

10. Contacts
Ayrat Salimov
📧 ayrat@shtrafy-gibdd.ru
📱 +7 987 420 42 73
Vasil Zakiev
📧 zvasil@gmail.com
📱 +7 937 615 18 28
Denis Kislukhin
📧 denis.kislukhin@gmail.com
📱 +7 917 249 80 26