1. FMCS2100
Mercedes Bullock 3112528
Semester 1 2012
Music Assessment two

2. Melody In the Garden Music and Arts
Festival
Newcastle offers an array of music venues for an
array of genres from The Croatian Club, The Lass
O’gowrie, The Great Northern, to The Cambridge
Hotel, Panthers, Newcastle Leagues, Hamilton
Station Hotel and The Pharmacy. Each venue ranging from free
to very expensive. However, there are always local artists entertaining and touring bands,
whether they are big or small making a visit to the beloved Newcastle City.
Some would argue that the music scene in Newcastle is
dead. But niche events bring out the local supporters in all their
glory. Melody In The Garden is a festival for the indie rock, surf
punk, post punk listeners. Providing an encouraging event for
this niche and supporting local artists of Newcastle and Sydney. As well
as supporting small business in Newcastle that encourage and support
alternative music and art and lifestyle in Newcastle.

3. Melody In The Garden
Music and Arts
Cabins Festival
Mother and Son
Chicks Who Love Guns
Doc Holiday Takes The
Shotgun
Young Pretties
The Owls
The Nugs
Vulture Culture
Saturday 13th of October 2012, The Lass
Sweet Teeth O’Gowrie Hotel. 18+
Hells

4. Purpose
Melody In The Garden Music and
Arts Festival 2012 aims to support
the local Novocastrian alternative
music and the art scene by providing
the opportunity for bands to play
together who have similar sound and
attitudes. And for small independent
music, art and clothing business to
promote their creations and
passions, who in turn also support
local alternative lifestyles.

5. Purpose
Melody In The Garden
Festival aims to encourage the
lovers of the particular genre
and subculture and provide an
event that suits their niche and
taste within the one area.

6. Purpose is a
Melody In The Garden Festival
small indie rock ,surf
punk, postpunk festival consisting
of local Newcastle and Sydney
bands. The music genre of the
bands at
Melody In the Garden Festival is based
around the indie rock, post punk
and surf punk genre which
provides an opportunity for the
bands to play together as a
community and encourages the fans
to feel
welcome and be confident that it’s a
music festival for their taste.

7. Purpose
Melody In the Garden Festival 2012 consists of six local Newcastle bands and
four Sydney bands. Despite the festival being a festival for Newcastle artists, the
Sydney bands provide an opportunity for Newcastle artists to gain further fans,
support, contacts and provide further opportunity for the bands to promote their
music and gain future gigs within the community of indie rock, surf punk and
post punk. It’s also an opportunity for the Sydney bands to enhance their fan
base and continue to support niche music and Australian artists.
The four Sydney bands obtain a following of post punk, surf punk, indie rock,
alternative fans throughout Sydney, Brisbane and Melbourne.

8. Event Details
When: Saturday 13th of October 2012
Where: The Lass O’gowrie (Over 18s event)
Time: Doors Open 2pm
Artist Times: Each artist will have a rough 30-
40minute set with a 30minute break between
each set.
Local business markets: Odditorium
Vintage, Antique Sounds and Whites Records
Cost: Free

9. Event Details
Melody In the Garden Festival will be a free
festival. This is due to The Lass O’Gowrie being a
local music venue that gains their profits
through the service of alcohol. A cover charge
may apply if the festival is repeated and their is a
higher demand from bands. However, Sydney
bands will still be compensated for their efforts.

10. Event Details
Melody In The Garden Festival will be held on Saturday
the 13TH of October at The Lass O’Gowrie Hotel in
Wickham. Where there will be two stages set up,
one in doors and one outdoors. The stalls will be set
up throughout the outdoor area of the beer garden
where flowers and vines will be displayed
throughout the beer garden and within the pub.
The festival will begin at 2pm where each band will
have a 30-40minute set with 30 minutes to set up
pack up.

11. Melody In The Garden will be held during October because it’s during Spring which is in
congruent with the name and the warmer weather will encourage the punters and fans to
attend the the festival during the day and support the local Newcastle arts, music and clothing
stores. Melody In The Garden will be held at The Lass O’Gowrie Hotel because the hotel is
known for their support in local bands and art In Newcastle. The Lass is also known for its
indie, alternative punters and music vibe. The Lass also has an excellent layout for out door
music and markets.

12. Event Details
The Markets
Odditorium Vintage is a Vintage Store, Gallery, Live Music
and Exhibition space. The store entails art and culture
and supports the local alternative scene through
promotions and live gigs.
Antique Sounds Newcastle is music store that has been run
through the family business since 1925
Whites Records is a newly opened record store based in
Newcastle
These small Newcastle business all support local alternative
music and and culture within the Newcastle Community

13. The Line Up
• Cabins (Sydney)
• Mother and Son (Sydney)
• Chicks Who Love Guns (Sydney)
• Doc Holiday Takes The Shotgun (Sydney)
• Young Pretties
• The Owls
• The Nugs
• Vulture Culture
• Sweet Teeth
• Hells

14. In the final moments..
Overall, Melody In The Garden Music and Arts
Festival is putting some of the local indie rock,
surf punk, post punk artists and the local music
and arts supporters of Newcastle and Sydney
into one venue, on the same day at the same
time. Bringing the artists together as one
community and niche culture for the fans to
enjoy and the artists to come together as one.
* Support local artists*

15. References
• Peterson, Richard A and Andy Bennett (2004) Introducing
Music Scenes In Music scenes: local, translocal and virtual
Vanderbilt University Press, Nashville, Tenn: 1-15.
• David J. Hargreaves, Dorothy Miell and Raymond A.R.
Macdonald (2002) What are Musical Identities and Why are
they Important? Musical Identities Oxford University Press
• Flew, Terry (2008) Music, cities, and cultural and creative
industries policy. In: Bloustien, Gerry and Peters, Margaret
and Luckman, Susan, (eds.) Sonic synergies :
music, technology, community, identity. Ashgate Popular and Folk
Music Series . Ashgate Publishing, Aldershot, England ;
Burlington, VT, pp. 7-16.