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To Compete,
Seek A Strategy
      Session Summary



V56 Marketing Management
  Session 2: November 25, 2011

   Ma. Alexandria C. Bulaon
Outline:
     What we did?

1.   Watched the 3 segments of the
     "You've Got Mail video"
2.   Answered the 5 questions
3.   Discussed the answers
4.   Studied the SPADER MODEL
5.   Assignment
Task # 1

Watched "You've Got Mail”




                       http://youtu.be/jCetfaS7GAo

           http://www.slideshare.net/alexandria_bulaon
Task # 2

Answered the 5 questions
Task # 3

Discussed the answers

Business or Personal
Task # 4

SPADER Model




     http://www.slideshare.net/josephdeungria/v46-lecture-s-p-a-d-e-c-a-s-e-approach-explained
Task # 5

 Assignment

Create a slideshare   account.
To Compete,
Seek A Strategy
      Session Summary



V56 Marketing Management
  Session 2: November 25, 2011

   Ma. Alexandria C. Bulaon

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Session Summary 2

  • 1. To Compete, Seek A Strategy Session Summary V56 Marketing Management Session 2: November 25, 2011 Ma. Alexandria C. Bulaon
  • 2. Outline: What we did? 1. Watched the 3 segments of the "You've Got Mail video" 2. Answered the 5 questions 3. Discussed the answers 4. Studied the SPADER MODEL 5. Assignment
  • 3. Task # 1 Watched "You've Got Mail” http://youtu.be/jCetfaS7GAo http://www.slideshare.net/alexandria_bulaon
  • 4. Task # 2 Answered the 5 questions
  • 5. Task # 3 Discussed the answers Business or Personal
  • 6. Task # 4 SPADER Model http://www.slideshare.net/josephdeungria/v46-lecture-s-p-a-d-e-c-a-s-e-approach-explained
  • 7. Task # 5 Assignment Create a slideshare account.
  • 8. To Compete, Seek A Strategy Session Summary V56 Marketing Management Session 2: November 25, 2011 Ma. Alexandria C. Bulaon