1. Strategic Social Media Rebecca Krause-Hardie Partner, AudienceWorks

3. The Opportunity

5. It’s all about Relationships

7. Personal Relationships are, well, personal Flickr attribution Amit Gupta

8. Trusting Flickr attribution opxphile

9. Sharing Flickr attribution Andy Woo

10. Responsive Flickr attribution ClickFlashPhotos

11. Valuing Flickr attribution avriette

12. Giving away control Flickr attribution kitchenkam

13. Being Real

14. Sharing Flickr attribution goldberg

15. Creating a Social Media Strategy

16. Use Social Media to…  Build deeper connections with your patrons  Increase patron satisfaction  Attract new audiences  Tell your story  ???

19. What is “Web Analytics”?

22. What’s the point?

34. Go Where Your Audience Is:

35. Go Where Your Audience Is:

36. Go Where Your Audience Is:

37. Tie in to your Mission

38. Tie in to your Mission

39. Collaborate

40. Trust and Giving Up Control

41. Trust and Giving Up Control

42. Trust and Giving Up Control

43. Trust and Giving Up Control

44. Trust and Giving Up Control

45. Trust and Giving Up Control

46. Trust and Giving Up Control

47. Match project with the right place

48. Match project with the right place

49. Match project with the right place

50. Match project with the right place

51. Be Personal

52. Just Do It (Take Risks) Flickr attribution b d solis

53. Just Do It

54. Just Do It (Take Risks)

55. Lessons Learned  Must tie to organizational strategy  Invite conversation  Invite collaboration  Don’t underestimate the cost.  Dive in. Start small.  Don’t neglect your core audience.  There is no such thing as done.  Ask forgiveness, not permission.

56. www.wearemedia.org share the love

57. Sharing ideas & experiences