mShopper mobile platform ppt. SMS marketing

1. Mobile Commerce Made Easy™

3. “ Mobile Internet Will Soon Overtake Fixed Internet” Mary Meeker, former Managing Director and Lead Tech Analyst for Morgan Stanley, now with Kleiner Perkins, Q2, 2010

4. ECommerce ≠ MCommerce Hot Topics (web) Hot Topics (IPhone) Will Hot Topics succeed in mobile? Could Hot Topic’s current mobile experience hurt their brand? “ Our normal conversion rates are 2.3%. Our mobile conversion rates, excluding iPad, are under 0.40%.” Houston, we have a problem… … Anonymous mShopper client on why they decided to go mobile, Q4, 2010 Not Mobilized

5. What will happen to your sales when your competitors go mobile? DSW (non-mobile-optimized) Foot Locker (mobile-optimized) Steve Madden (mobile-optimized) ~0.4% VS. Conversion Rates Can range from 1.0% to 3.0%!

6. Existing Websites Do Not Convert on Mobile Devices Find out how much revenue your company is missing using our mCalculator

7. A quick tour of our mStores

15. Welcome to my mStore. Use promo code MOBILE11 for 15% off! Welcome / Offer Copy Display from 5 to 50 Brands Display from 5 to 50 Categories Sign-Up Form Link (can edit copy) Deal of the Day Hero Image Hot Deals Carousel You’re in control of your mStore! (example below: customizing the homepage) Top Brands (from search engine activity) Popular Categories (from search engine activity)

16. GetFirstDibs™ Driving Traffic, Sales and ROI

17. GetFirstDibs Helps Drive Traffic to Your mStore mShopper provides tools in red boxes Mobile Sign-Ups Text alerts to product pages Email to Database Links to web sign-up form Social / Viral Media Links to web sign-up form Auto-redirect for mobile viewers Form embedded on site YourStore.com Keyword Drivers in Print/ Radio Text XYZ to 1234 Bounce-back text link Paid Search Links to web sign-up form Mobile Search (Paid) Mobile Search (Organic) Mobile Banner Ads

18. Review opt-ins, alerts sent, transactions, sales amounts, time frame and even ROI.

19. mShopper sends order via API to your e-commerce site (can customize for how you want it, takes a few days’ IT time) mShopper sends order to live-order queue for pick-up/entry (your staff notified order is ready, gets info via email/web server, enters manually) mShopper’s Business Processing Center enters order into e-commerce site (PCI-compliant Business Center enters order immediately) 1 2 3 Order Processing Made Easy (Choose what works for you)

20. Pricing Made Easy (We make money when you succeed in mobile commerce) Monthly Licensing $99-$499-$999 based on web traffic Performance-Based Per-Transaction Fee >5% or published affiliate rate Text Messaging 1 penny per message (Wow!) We are your mobile business partner not just a technology partner Note: Text Messaging costs 1.5 cents per message when not purchased in volume (<100K messages)

21. Select Client Logos

22. Select Client Testimonials On the success of GetFirstDibs… “ mShopper helped us build a permission-based database of mobile subscribers and launch our first-ever text messaging campaign. They advised on what to promote, the copy to use, and even when to send alerts. Our text messaging campaign led to a clear increase in sales and a very good ROI.” On mShopper’s conversion rates… “ We needed a feature to tell mobile shoppers about our daily deals. Our mStore came with a very user-friendly Daily Deal scheduler with consumer-facing countdown timers. We have some of the finest conversion rates with mShopper's platform.&quot; On the mShopper-Client Relationship… “ mShopper has been with us every step of the way to make sure we had the best mStore possible. And it was ready faster and for much less money than other m-commerce providers we considered. ”

23. Take the Next Step Go Mobile Now! Make your data feed available to mShopper. We’ll build your mStore!

25. Thanks! www.MobileCommerceMadeEasy.com Follow us on Twitter at: mCommerceMadeEZ