1. i
DAFTAR ISI
HALAMAN
DAFTAR ISI............................................................................................i
RINGKASAN...........................................................................................iii
BAB I
PENDAHULUAN.....................................................................................1
1.1 Judul Program.................................................................................1
1.2 Latar Belakang Masalah..................................................................1
1.3 Perumusan Masalah.........................................................................2
1.4 Tujuan Program...............................................................................2
1.5 Luaran yang Diharapkan..................................................................3
1.6 Kegunaan Program..........................................................................3
BAB II
GAMBARAN UMUM RENCANA USAHA.........................................4
2.1 Lokasi Usaha...................................................................................4
2.2 Desain Outlet...................................................................................4
2.3 Rencana Pengembangan Usaha ......................................................4
2.4 Strategi Pemasaran..........................................................................5
2.4.1 Jenis Produk yang Ditawarkan ..............................................5
2.4.2 Harga.....................................................................................5
2.4.3 Lokasi....................................................................................5
2.4.4 Promosi..................................................................................5
2.4.5 Segmentasi Pasar..................................................................6

2. ii
BAB III
METODE PELAKSANAAN...................................................................8
3.1 Perencanaan Operasional Produk ...................................................8
3.1.1 Alat-Alat................................................................................8
3.1.2 Bahan-Bahan..........................................................................8
3.1.3 Cara Pembuatan.....................................................................9
BAB IV .....................................................................................................10
BIAYA.......................................................................................................10
DAFTAR PUSTAKA...............................................................................11
LAMPIRAN-LAMPIRAN ......................................................................12