1. Colleges and Universities
Role in
Community Development
Donald K. Carter, FAIA FAICP LEED AP
Director, Remaking Cities Institute
Carnegie Mellon University

2. Overview
• Remaking Cities Institute
• ASU/Scottsdale Technology Park
• The Future of Oakland Plan
• Carnegie Mellon Master Plan

3. Remaking Cities Institute
Mission
•International research in Urbanism
•Education in Urbanism
•Pittsburgh regional impact

4. ASU/Scottsdale Center
for New Technology
and Innovation

6. 1000 0 1000 2000 5000 feet
Aerial Photograph
16 december 2004
asu-scottsdale center for new technology and innovation
u r b a n d e s i g n a s s o c i a t e s concept plan | scottsdale, arizona

10. Three Phases
Phase I: Data and Analysis: Understanding
Phase II: Alternatives: Exploring
Phase III: Final Plan: Deciding
u r b a n d e s i g n a s s o c i a t e s

12. E Thomas Road
N 70th Street
East Oak Street
North Granite Reef Road
North Haiden Road
North Miller Road
North 77th Street
North 74th Street
N 68th Street
Scottsdale Road
East Palm Lane
McDowell Road
East Belleview Street
East Roosvelt Street
East Continental Drive
KEY
Study Area
Parks
Residential Use
Commercial Use
Institutional Use
u r b a n d e s i g n a s s o c i a t e s Portrait
16 december 2004
400 0 400 800 2000 feet asu-scottsdale center for new technology and
innovation conceptual plan | scottsdale, arizona

13. Scottsdale Road
McDowell Road
KEY
Study Area
Building Coverage
u r b a n d e s i g n a s s o c i a t e s Building Coverage
16 december 2004
400 0 400 800 2000 feet asu-scottsdale center for new technology and
innovation conceptual plan | scottsdale, arizona

14. Scottsdale Road
McDowell Road
KEY
Study Area
Streets
u r b a n d e s i g n a s s o c i a t e s Street X-Ray
16 december 2004
400 0 400 800 2000 feet asu-scottsdale center for new technology and
innovation conceptual plan | scottsdale, arizona

15. KEY
Study Area
Single Family Housing
Multi Family Housing
u r b a n d e s i g n a s s o c i a t e s Residential X-Ray
16 december 2004
400 0 400 800 2000 feet asu-scottsdale center for new technology and
innovation conceptual plan | scottsdale, arizona

16. Scottsdale Road
McDowell Road
KEY
Study Area
Commercial Uses
u r b a n d e s i g n a s s o c i a t e s Commercial X-Ray
16 december 2004
400 0 400 800 2000 feet asu-scottsdale center for new technology and
innovation conceptual plan | scottsdale, arizona

18. Strengths
• Central location
• Outdoor amenities
• Cleared vacant site
• Adjacent neighborhoods
• Scottsdale “brand”
u r b a n d e s i g n a s s o c i a t e s

19. Weaknesses
• 13-year history of mall site
• Declining retail
• Some blighted housing
• Missing neighborhood amenities
• No public gathering space
• Not connected to Downtown and ASU
u r b a n d e s i g n a s s o c i a t e s

20. Visions
• High quality design, but uniquely Scottsdale
• Public gathering space
• Vibrant urban place
• Mixed use
• Welcoming to all
• Revitalize South Scottsdale
• Climate sensitive, sustainable
• Connect to Downtown and ASU
• Connect to open space amenities
u r b a n d e s i g n a s s o c i a t e s

22. Guiding Principles
• Balance of Land Uses and Relationships Between Parcels
• Meaningful Open Space and Civic Uses
• Mobility and Interconnectivity
• Value Scottsdale’s Unique Character
• Revitalizing Scottsdale/McDowell Corridor
• Sustainability
• Add Economic Vitality
• Foster Technology Development
u r b a n d e s i g n a s s o c i a t e s

31. The Future of Oakland:
A Community
Investment Strategy

33. 1. Issues
2. Analysis
3. Benchmarking
4. Initiatives
u r b a n d e s i g n a s s o c i at e s

34. 2. Issues
•Not a college town image
• Mediocre business district
• Lack of cultural amenities
• Institutional encroachment
• Parking, trafAic, transit, crime
• No central gathering place

35. 2. Analysis
u r b a n d e s i g n a s s o c i at e s

43. 3. Benchmarking
Trips
Quantitative Analysis
u r b a n d e s i g n a s s o c i at e s

44. Cambridge, Massachusetts

47. Austin, Texas

50. Philadelphia, Pennsylvania

53. 4. Initiatives
u r b a n d e s i g n a s s o c i at e s

54. The goal of The Future of Oakland is to support the
continuing growth of Oakland as:
• an international center for research, education,
healthcare, and culture
• a magnet for technology-based entrepreneurial activity
• an outstanding mixed-income urban residential
neighborhood
• a cosmopolitan commercial district with local character
• a place that nurtures and celebrates creativity and
diversity
• a destination for local, national, and international
visitors
In short, to make Oakland a Great Place.
u r b a n d e s i g n a s s o c i at e s

55. 1. Create a Sense of Place in Oakland
2. Make it Easier to Get Into and Around
In Oakland
3. Stimulate Neighborhood Revitalization
4. Foster Technology Development
u r b a n d e s i g n a s s o c i at e s

56. Schenley Plaza
© 2002 ur ban de sign asso ciate s
• Redesign and program Schenley Plaza as an active
public plaza and gathering space
Northern Gateway • Redesign and program new traffic patterns and
parking management
Gateways
• Upgrade the appearance and function of the three
gateways to Oakland:
Cra
Western Gateway below Craft Avenue
ig S
tre
Southern Gateway at Bates Street
et
Northern Gateway at North Craig Street
Business Districts
• Upgrade streetscapes in the retail areas; attract new
businesses consistent with market studies and
nu
e retail recruitment strategies already completed,
Ave ue
en with particular emphasis on Forbes Avenue
fth Av
Fi s
be • Expand the OBID to include Atwood Street and
For
A
tw
North Craig Street/Centre Avenue and South
oo
d
Craig Street business districts
St
re
et
Western Gateway
Connector
• Make Forbes Avenue into a pedestrian-friendly
Boulevard of the Allies traditional commercial main street that links the
Southern Gateway universities and Schenley Plaza
Mo
non
gah
ela
Riv
er
Create a Sense of Place in Oakland

57. Regional Connectors
© 2002 ur ban de sign asso ciate s
• Increase direct bus routes from other regional
areas to Oakland
Bell
efie
Bi
ge
ld
lo
w
e
nu ue City Connectors
ve ven
A A
fth s • Develop a light rail extension from Downtown to
Fi rbe
Fo
Oakland
• Determine the feasibility of a shuttle bus system
Boulevard of the Allies for Oakland with connections to the riverfront
Se
co and other key areas
t
nd
ree
Av
St
en
ue • Develop a bike trail head near Schenley Plaza
tes
Mo
no
Ba
ng
ah • Develop bike lanes on arterial streets
ela
Riv
er
Regional Connectors Hot Spots
Hot Spots
key
LRT Link • Develop an integrated multi-modal strategy for
Bike Lanes
managing traffic and addressing the following
traffic “hot spots”:
Bell
Bike Trail Head
efie
Bates Street at the Boulevard of the Allies and I-
Craig
ld
376
Stree
e
nu ue Fifth/Forbes Avenues as one or two way streets
ve ven
t
A A
fth s
Fi rbe e e Bigelow Boulevard/Bellefield area traffic circula-
nu u
Fo ve ven
A A tion
fth s
Fi rbe
Fo
Boulevard of the Allies Parking
• Develop fringe/intercept parking facilities for
commuters
Mo
non
gah Se • Develop a comprehensive parking management
ela Mo
Riv no co
er ng nd
ahe Av plan for Oakland
la R en
ive ue
r
City Connectors Parking
Make it Easier to Get Into and Around In Oakland

58. Central Oakland
© 2002 ur ban de sign asso ciate s
• Develop improved single-family and multi-family
housing for renters and homeowners in Central
Oakland through rehab and new construction
North Oakland
Housing Programs
• Strengthen existing housing improvement pro-
grams through the Oakland Planning and
Development Corporation, including rehab and
Craig Street
new housing project funding
• Strengthen the code enforcement program in resi-
dential neighborhoods
• Provide incentive programs for absentee landlords
to improve their properties
e
nu
West Oakland Ave e
nu
fth ve
Fi
sA
be
For
Central Oakland
Boulevard of the Allies
South Oakland
Mo
no
ng
ah
ela
Riv
er
Stimulate Neighborhood Revitalization

59. Potential Technology Development
© 2002 ur ban de sign asso ciate s
• Conduct appropriate land use, urban design and
development feasibility studies for:
Western Gateway
North Oakland Junction Hollow
North Oakland
No
rd
leva
Bou
rth
Baum Baum/Centre Fifth/Forbes, South Craig/Bellefield Blocks
Cra
ue
ven Corridor
ig S
re A
Cent
tree
t
Links
• Coordinate technology development efforts with
Craig Street
Fifth/Forbes; other emerging initiatives:
Belle
South Craig/ Pittsburgh Technology Center (PTC)
field
Bellefield Hazelwood LTV Site (LTV)
Blocks Baum Boulevard/Centre Avenue Corridor
nu
e • Create a shuttle bus system to connect the tech-
ve ue
A en nology developments
fth Av
Fi s
Western Gateway be
F or
Junction Hollow
Boulevard of the Allies
PTC Se
co
nd
Av
en
Mo ue
no
ng
ah
ela
Riv
er
LTV
Foster Technology Development

61. Carnegie Mellon
University
Institutional Master Plan

62. INSTITUTIONAL MASTER PLAN
2012
City Council – 11 April 2012
1

63. Master Plan Objectives
Continue growth of the campus
– Maximize recent investments in real estate (Forbes/Craig area)
– Preserve and enhance the iconic core
– Develop at a higher density outside the core
Increase connectivity of real estate holdings
– Extend the east-west spine
– Create additional paths to Fifth Avenue
– Forbes is the center of campus – ½ mile
– Fifth is the new Forbes
Increase capacity and flexibility
– Support program adjacencies (academic, research, athletics , housing, dining, etc.)
– Be responsive to opportunities (grants, corporate partnerships, funding sources)
– Continue pattern of upper class student housing at edge
7

64. 2002 Campus Plan
3

65. Properties Acquired since 2002 Campus Plan
H
B
A C
I
D F
E
G
Acquired
A – 300 S Craig S(PSC, SCS, Police)
B – 4616 Henry St (INI)
C – McFadden Lot (Parking)
D – GATF (Devel, Tech Transfer)
E – South of Forbes (TBD)
F – Exxon Site (TBD)
G – Wallace House (Housing)
H – 4700 Fifth Ave (Housing)
I – Various Filmore Residences (TBD)
4

66. Buildings built since 2002 Campus Plan
A
B
G
C
D E
A – Stever House (Housing) F
B – Collaborative Innovation Center
(hi-tech offices)
C – Gates and Hillman Centers (SCS)
D – Doherty Hall Ph 1 (Chemistry)
E – Doherty Hall Ph 2 (Chem Eng)
F – Posner Center (Board of Trustees)
G – E Campus Garage 4th Level (Parking)
5

67. Existing Properties and Buildings
6

68. Campus Design Principles
Principle 1: Open Space Principle 6: Mixed-Use
Respect the central organizing function of open Encourage interaction through shared-use and
space on Carnegie Mellon University campus. flexible spaces.
Principle 2: Edges and Entrances Principle 7: Universal Design
Define campus edges and entrances, and Increase access for all in campus improvement
promote connections to surrounding projects and new development.
neighborhoods.
Principle 8: Public Art
Principle 3: Multi-Modality Enhance campus by including public art.
Design the campus for multi-modal
transportation. Principle 9: Neighborhood Compatibility
Continue relationships to benefit residents,
Principle 4: Sustainability shops and the university.
Integrate natural environmental processes into
the design of buildings and landscape.
Principle 5: Architecture
Preserve architectural heritage while
promoting contemporary and contextual
buildings.
2

69. 2012 Institutional Master Plan
North of Forbes New Tepper School
South of Forbes Heinz College
UC Addition
Nano-Bio-Energy Building
MMX
Skibo Gym
8

70. 10 Year Development Plan
9

71. Proposed Transportation Management Plan
10

72. Proposed Open Space and Circulation Plan
11

73. Community Outreach
13

74. Items Removed from 2012 Institutional Master Plan
NOT Rezoning
North of Filmore
Eliminated Recommendations
for Bike Lanes on Forbes Ave
NOT Rezoning Forbes &
MMorrison & Removed
Proposed Student Housing
14

75. 2012 Institutional Master Plan
15

76. Colleges and Universities
Role in
Community Development
Donald K. Carter, FAIA FAICP LEED AP
Director, Remaking Cities Institute
Carnegie Mellon University