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Mobile
           Right Here, Right Now




Private & Confidential – Copyright Addictive Ltd 2011
Private & Confidential – Copyright Addictive Ltd 2011
Private & Confidential – Copyright Addictive Ltd 2011
IF YOU HAD KNOWN THEN
WHAT YOU KNOW NOW,
WHAT WOULD YOU
DO DIFFERENTLY?
Private & Confidential – Copyright Addictive Ltd 2011
Private & Confidential – Copyright Addictive Ltd 2011
DISRUPTION




Private & Confidential – Copyright Addictive Ltd 2011
Private & Confidential – Copyright Addictive Ltd 2011
Private & Confidential – Copyright Addictive Ltd 2011
Private & Confidential – Copyright Addictive Ltd 2011
Private & Confidential – Copyright Addictive Ltd 2011
Private & Confidential – Copyright Addictive Ltd 2011
Google Now




Private & Confidential – Copyright Addictive Ltd 2011
OPPORTUNITY




Private & Confidential – Copyright Addictive Ltd 2011
Is your Site Fit for Mobile?




80% of brand sites
are closed to
mobile browsers
Private & Confidential – Copyright Addictive Ltd 2011
Private & Confidential – Copyright Addictive Ltd 2011
Private & Confidential – Copyright Addictive Ltd 2011
Is your Search Fit for Mobile?




Private & Confidential – Copyright Addictive Ltd 2011
Is your Search Fit for Mobile?




Private & Confidential – Copyright Addictive Ltd 2011
Is your Email Fit for Mobile?




Private & Confidential – Copyright Addictive Ltd 2011
Is your Social Fit for Mobile?




Private & Confidential – Copyright Addictive Ltd 2011
Is your Display Fit for Mobile?




Private & Confidential – Copyright Addictive Ltd 2011
Precise Targeting is feasible




Men 18 – 24
& In Central London (postcodes W1, WC1, W2)
& Between 9am and 4pm Monday to Saturday
& searched for sports content in last 28 days
Private & Confidential – Copyright Addictive Ltd 2011
Is your AdStrategy Fit for
Mobile?




Private & Confidential – Copyright Addictive Ltd 2011
By Xmas 2012?
                                                           iPhone 5
                                                          Next Nexus
                                                          Kindle Fire
                                                            iPad 4
                                                        Ubiquitous WiFi
Private & Confidential – Copyright Addictive Ltd 2011      4G &……
simon@addictivemobile.com

                                                mobilefix@addictivemobile.com

                                                @addictivemobile
Private & Confidential – Copyright Addictive Ltd 2011

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Notas do Editor

  1. 6 .5 million shares traded468 m Facebook traded on first day