There is a view in #brand_marketing research these days that random sampling is on its last legs.
With tons of data in hand and #real-time testing on the rise, many #claim there is no need for random sampling anymore.
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Brand marketing
1. There is a view in #brand_marketing research these days that
random sampling is on its last legs.
With tons of data in hand and #real-time testing on the rise,
many #claim there is no need for random sampling anymore.