The document advertises a report titled "The 8 Step Guide to Building a Social Workplace" by Adi Gaskell. It is published by Ark Conferences Ltd and available for purchase for £195 plus £10 shipping. The report provides an 8 step guide to help organizations implement social tools and philosophies to improve internal operations, collaboration, information sharing, and client services. It also includes case studies and expert input on topics like social business, ROI measurement, and benchmarking processes.

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ADI GASKELL
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What is social business?
For a start, what it’s not is just somewhere for your employees to share pictures
of their cats and chat online. Social business is the use of social technology
and networks to revolutionise the way your company works.
Why should I use social business?
It improves information management and distribution, increases productivity,
and enriches cross-department collaboration. It also improves client
satisfaction, reduces client care costs and can achieve higher sales.
How do we become a social business?
The 8 Step Guide to Building a Social Workplace will guide you through the
social tools and philosophies that are being used by organisations around
the world to improve what they do inside their organisation.
It includes topics such as:
 What social business is;
 How to measure the ROI of social business projects;
 Using social tools to improve business performance; and
 Learning how to benchmark your processes.
The report also includes case studies and input from experts in crowdsourcing,
crowdfunding, employee engagement, and workplace design.
ADI GASKELL
The 8 Step Guide to Building a
Social Workplace
PUBLISHED BY
The 8 Step Guide to Building
a Social Workplace
ADI GASKELL
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