Pinterest for Business presented by AbracadabraSocialMedia.com. They talk about Pinterest basics, how to monetize pinterest, Pinterest Etiquette, and provide awesome Pinterest tools.
2. About Us
We, at Abracadabra Social Media expand your social footprint and
perform marketing and social media tasks in social networks for
those business owners who don’t have time to do their social
media effectively.
Additionally, we analyze small businesses to increase their
profitability and engineer marketing campaigns to increase ROI.
‘Social Media Done For You’
Presented by
Clyde Lerner & Rosemarie D’Amiani
Abracadabra, A Social Media Company
contactus@abracadabrasocialmedia.com
P: 888.688.0477
3. Pinterest Business Branding
Pinterest is an online pinboard: where you can
post collections of things you love and follow
collections by people with great taste.
interest
4. Pinterest Business Branding
Getting Started on Pinterest
1. Get Invited
2. Set up Account w/Twitter/Facebook
3. Set up Profile
4. Invite Friends
5. Add Boards
5. Pinterest Business Branding
Getting Started on Pinterest
1. Share, Share, Share
2. Share in increments, not LARGE bursts of images
3. Start Re-pinning
4. Pin from your favorites sites
5. Upload Original Content with links
6. Add contributors to your boards
6. Pinterest Business Branding
What is it that you can do on Pinterest?
• Follow other pinboards and get more followers
• Be sure to use the right phrases on your pinboards for
commercial use
Content Sharing Ideas on Pinterest
• Photos and Videos
• Powerful stats and inspirational quotes
• Infographics
• Calls to action
• Share your unique style
• Share your brand
7. Pinterest Business Branding
Increase the Value (Monetize) of Pinterest
• Optimize your Pinterest pins/ greater search engine results
• Rework and SEO Your Phrases
• Rank well for the phrase on your Pinterest account
• More overall exposure
• Search Engines rank what people are interested in
• Why you see an increasing number of images & videos
• Target should be focused
• Pinterest boards & pins don't rank well for the phrases yet
8. Pinterest Business Branding
Connecting Social Media on Pinterest
• Connect to Twitter & Tweet Pins/photos
• Connect to Facebook and Post to Facebook
• If there is a website on a pin, don’t change it
• Click on all pins to see where they go
• Create a new unique graphic for Pinterest
• Allow click through to your website on graphics
• Announce ‘Specials or Coupons’ through your graphic
• Set up a price list
9. Pinterest Business Branding
• Get the “Pin It” button
• Place “Pin It” button on your Website & Blog
• Show Pinterest Stream on website
• Make it easy to share your content, product photos
• Share your book covers on Pinterest to drive incoming
traffic
• Have a “Pin It” button on your bookmark bar, so you can pin
things you find interesting fast
• Remember, Pinterest is Fun
10. Pinterest Business Branding
Make other media Pinterest-Friendly
• Put Images on everything thing you do
• Put at least 1-2 images per blog entry to make it pinnable
• Revisit your website – fill it with images
• Revisit old blog posts – make them pinnable – pin ‘em
• Go Mobile with iPhone App (ipad – soon to be released)
11. Pinterest Business Branding
Pinterest Resources
Beginner’s Guide
http://bit.ly/yc8rdL
Goodies – Tools to Promote your Pinterest
http://pinterest.com/about/goodies/
Pinterest Wordpress Widget
http://wordpress.org/extend/plugins/pinterest-rss-widget/
Pinterest for Business (lots of Pinterest news)
http://pinterest.com/pinterestbiz/
12. Pinterest Business Branding
Pinterest Resources
Cont.
Pinnerly – Schedule Your Pins
http://www.pinerly.com/i/qHpQC
Our Pinterest Presentation to Natural Healer’s Network
http://www.slideshare.net/secret/eVtMO5ZRt3EsOP
13. Pinterest Business Branding
Businesses Using Pinterest
Etsy http://pinterest.com/etsy/
Land’s End Canvas http://pinterest.com/landsendcanvas/
Nordstrom http://pinterest.com/nordstrom/
Real Simple http://pinterest.com/realsimple/
Abracadabra Social Media http://pinterest.com/abracadabrasm
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14. Pinterest Business Branding
Still have questions on Pinterest?
contactus@abracadabrasocialmedia.com
P: 888.688.0477
Pin With Us: http://pinterest.com/abracadabrasm
FB: http://www.abraonfacebook.com
THANKS FOR ATTENDING.