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WAAPP/PPAAO
Training Workshop on
Management of Agricultural
Projects Communication
A presentation on WAAPP Ghana
Communication
Technical Committee (GCTC)
Venue: Noda Hotel, Fumesua, Kumasi
Date: 19 June, 2013
Presenter: Emmanuel Alorigiya
Communication Officer
PRESENTATION OUTLINE
• Concept of GCTC
• Objectives of Communication Strategy
• Specific Objectives of GCTC
• Composition/Membership of GCTC
• Functions/Activities
• Challenges
• Lessons Learnt
Concept of GCTC
• Undertake the coordination and
implementation of WAAPP Ghana broad
objectives of the communication strategy and
action plan
Broad Objectives of Communication
Strategy and Action Plan
• Accelerate adoption of improved technologies through
behaviour change communication.
• Enhancing the reputation of WAAPP, CORAF and
Country Teams as providers of quality information and
technologies regarding Agricultural Research and
Development.
• Develop Regional Cooperation.
• Achieve sustainable capacity of CORAF and WAAPP
countries to deliver complex communication
assignments.
Specific Objectives of GCTC
• To identify available technologies for
dissemination and adoption along agricultural
value chain.
• To identify potential communication channels for
agricultural technology dissemination.
• To design appropriate media activities to
disseminate technologies.
• To make WAAPP Ghana visible nationally and
regionally.
Composition/Membership of GCTC
• National Project Coordinator (Chairperson)
• WAAPP Communication Officer
• Representative (Focal Person) – DAES
• Communication Officer, NCOS
• Training Officer, NCOS
• Website Manager
• Media Representative (Private Media)
Functions/Activities
• Organize TV, Radio (Community
Radio), Sensitization and Awareness Creation
Programmes.
• Organize newspaper articles (commissioned).
• Develop farmers handbooks, production
guides, fact sheets etc.
• Produce bulletins, website articles, souvenirs
like T-Shirts, caps etc.
Challenges
• Lukewarm attitude of stakeholders to
contribute articles for bulletin/publication.
• Inability of Committee to fulfill its meeting
schedules.
Lessons Learnt
An active, vibrant and committed
communication committee can guarantee an
effect implementation of communication
strategy/plan
Thank You !!!
Merci Beaucoup !!!
Effects of marriage

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A presentation on WAAPP Ghana Communication

  • 1. WAAPP/PPAAO Training Workshop on Management of Agricultural Projects Communication
  • 2. A presentation on WAAPP Ghana Communication Technical Committee (GCTC) Venue: Noda Hotel, Fumesua, Kumasi Date: 19 June, 2013 Presenter: Emmanuel Alorigiya Communication Officer
  • 3. PRESENTATION OUTLINE • Concept of GCTC • Objectives of Communication Strategy • Specific Objectives of GCTC • Composition/Membership of GCTC • Functions/Activities • Challenges • Lessons Learnt
  • 4. Concept of GCTC • Undertake the coordination and implementation of WAAPP Ghana broad objectives of the communication strategy and action plan
  • 5. Broad Objectives of Communication Strategy and Action Plan • Accelerate adoption of improved technologies through behaviour change communication. • Enhancing the reputation of WAAPP, CORAF and Country Teams as providers of quality information and technologies regarding Agricultural Research and Development. • Develop Regional Cooperation. • Achieve sustainable capacity of CORAF and WAAPP countries to deliver complex communication assignments.
  • 6. Specific Objectives of GCTC • To identify available technologies for dissemination and adoption along agricultural value chain. • To identify potential communication channels for agricultural technology dissemination. • To design appropriate media activities to disseminate technologies. • To make WAAPP Ghana visible nationally and regionally.
  • 7. Composition/Membership of GCTC • National Project Coordinator (Chairperson) • WAAPP Communication Officer • Representative (Focal Person) – DAES • Communication Officer, NCOS • Training Officer, NCOS • Website Manager • Media Representative (Private Media)
  • 8. Functions/Activities • Organize TV, Radio (Community Radio), Sensitization and Awareness Creation Programmes. • Organize newspaper articles (commissioned). • Develop farmers handbooks, production guides, fact sheets etc. • Produce bulletins, website articles, souvenirs like T-Shirts, caps etc.
  • 9. Challenges • Lukewarm attitude of stakeholders to contribute articles for bulletin/publication. • Inability of Committee to fulfill its meeting schedules.
  • 10. Lessons Learnt An active, vibrant and committed communication committee can guarantee an effect implementation of communication strategy/plan
  • 11. Thank You !!! Merci Beaucoup !!! Effects of marriage