2. Aim & Concept The aim was to make Wallis and Gromet: Curse of the Were-Rabbit a hit movie for kids during the autumn half term by getting them to discuss the Aradman animation. It’s also to get kids an families together to watch Wallace & Gromit, The concept was to create a plasticine paradise for Wallace & Gromit behind the red button.
6. Both movies are similar to Wallace and Gromit due to the fact they both are animated by stop motion. Also chicken run was created by the maker of Wallace and Gromit
7. How We Would PromoteWallace and Gromit Internet Billboards TV adverts Children magazines
8. The reasons for the choice of promotions is that through the internet it can be shared through things like YouTube, social networking sites, and ad banners. Through YouTube and social networking sites it can be advertised free meaning that it will reduce the marketing Budget also people can spread it around the internet getting more people to notice it.
9. Through TV advertisements it can be advertised in-between children's programs therefore reaching the target market . And for advertising on children's magazines it will also reach the right target market.
