SlideShare a Scribd company logo
1 of 30
Small Business SEO  On A Shoestring ,[object Object]
Aaron Weiche  (why-key) VP & Founder of Five Technology 12+ Years  Bunch of websites (500) Web firm with a staff of 14 Creative & strategy Blogger, Twitter-er, Facebook-er Husband, father of 3 daughters  Nebraska Husker football
Resources  +
SEO Tech Basics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SEO Tech Basics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Be Different Change Your Approach
The Trust Game The GOAL is to create a website that is trusted. By consumers By search engines
The Trust Game
Small Biz SEO Layers Design Content Optimization Links
Design DESIGN: Branded & Unique Photos Custom is your 1a WP Themes are your 1b
Design SEO is about trust, do you look the part?
Content ,[object Object],[object Object],[object Object],[object Object],[object Object]
Content Welcome To Our Website For over 10 years we have been providing the finest in products and services to our customers.  Through dedication, education and innovation we are recognized as an industry leader.
Content Trusted Minneapolis Plumber For over 10 years we have provided plumbing services and repair to Minneapolis homeowners. From showers to toilets, leaks to installs,  our plumbers are the best.
Content Trusted Minneapolis Plumber For over 20 years we have provided plumbing services  and repair to Minneapolis homeowners. From showers to toilets,  leak repairs  to installs, our  plumbers  are the best.
Content Content ,[object Object],[object Object],SERVICES PRODUCTS ABOUT
Content ,[object Object]
Optimize Let’s make it better!
Optimize ,[object Object],[object Object]
Optimize ,[object Object],[object Object],[object Object]
Optimize ,[object Object],[object Object]
Optimize ,[object Object],[object Object],[object Object],[object Object]
Optimize ,[object Object],[object Object],[object Object],[object Object]
Optimize Create A Website Footer That Offers Value HTML Links, Location Data, Calls to Action
Links Links are like gossip on the web & you need them to talk about you.
Links ,[object Object],[object Object],[object Object],[object Object]
Links ,[object Object],[object Object]
Links ,[object Object],[object Object]
Tie It All Together ,[object Object],[object Object],[object Object],[object Object],[object Object]
We can be friends forever ,[object Object],[object Object],[object Object],[object Object]

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Small Business SEO

  • 1.
  • 2. Aaron Weiche (why-key) VP & Founder of Five Technology 12+ Years Bunch of websites (500) Web firm with a staff of 14 Creative & strategy Blogger, Twitter-er, Facebook-er Husband, father of 3 daughters Nebraska Husker football
  • 4.
  • 5.
  • 6. Be Different Change Your Approach
  • 7. The Trust Game The GOAL is to create a website that is trusted. By consumers By search engines
  • 9. Small Biz SEO Layers Design Content Optimization Links
  • 10. Design DESIGN: Branded & Unique Photos Custom is your 1a WP Themes are your 1b
  • 11. Design SEO is about trust, do you look the part?
  • 12.
  • 13. Content Welcome To Our Website For over 10 years we have been providing the finest in products and services to our customers. Through dedication, education and innovation we are recognized as an industry leader.
  • 14. Content Trusted Minneapolis Plumber For over 10 years we have provided plumbing services and repair to Minneapolis homeowners. From showers to toilets, leaks to installs, our plumbers are the best.
  • 15. Content Trusted Minneapolis Plumber For over 20 years we have provided plumbing services and repair to Minneapolis homeowners. From showers to toilets, leak repairs to installs, our plumbers are the best.
  • 16.
  • 17.
  • 18. Optimize Let’s make it better!
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24. Optimize Create A Website Footer That Offers Value HTML Links, Location Data, Calls to Action
  • 25. Links Links are like gossip on the web & you need them to talk about you.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.