A presentation given by Dr Laura-Jane Smith @_elljay_ as part of a workshop at: Trainees in Medical Education Conference UCL Oct 2012 http://www.ucl.ac.uk/medicalschool/postgraduate/teaching-fellows/conference
28. TiME
Worries
• what if my boss reads this?
• what if my patients read this?
• what if my students read this?
• what if my mum reads this?
• what if the world reads this?
31. TiME
What have I got from social media?
• Ideas • A better chance of effecting
change
• Contacts
• Invited to GMC meeting
• Information
• Presenting at AoMRC
• Feedback
• Meeting at RCP
• Helped me get my job?
• Invitation to be part of
• Noticed more at work? webcast for a BSc in Meded
32. TiME
• What do you want to do with social media?
• What do you want it to do for you?
• Think about the image you are projecting
• Forget the hierarchy
• Share, share, share
• Be open to criticism as well as to support
33. TiME
Final points
• Social media has potential for doctors
• Patients and students are already there
• Know what you want from it
• Digital professionalism is a challenge
• Keep talking, keep learning
34. TiME
References: papers
• It’s good to blog Nature 457, 1058 (26 February 2009) | doi:10.1038/4571058a; Published
online 25 February 2009
• Physician Violations of Online Professionalism and Disciplinary Action: a National Survey of
State Medical Boards JAMA. 2012;307(11):1141-1142. doi:10.1001/jama.2012.330.
• American Medical Association (2010). Professionalism in the use of social media
• Farnan, JM., Paro, JA., Higa, JT., Reddy, ST., Humphrey, HJ., Arora, VM. (2009)
Commentary: the relationship status of digital media and professionalism: it's complicated.
Academic Medicine, 84: 1479–81.
• MacDonald, J, Sohn, S, Ellis, P (2010) Privacy, professionalism and Facebook: a dilemma
for young doctors. Medical Education, 44 :805–13.
• Using social media: practical and ethical guidance for doctors and medical students, British
Medical Association, 1st edition, 2011
• Draft Social Media Highway Code (2012). Royal College of General Practitioners
• Doctors’ use of Social Media: a draft for consultation (2012). The General Medical Council
36. TiME
• Resources available at: www.scoop.it/t/social-media-
in-medical-education-1
• Slides available at: slideshare.net
Want to get started? Go here:
thecourse.webicina.com/
Notas do Editor
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Film by Michael Wesch in collaboration with 200 students at Kansas State University. 2007\n
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1991 - Tim Berners Lee www = open for all\n
Web 1.0 = passive, delivery of information, read-only\nWeb 2.0 = users create content, communities arise, collaboration, read-write\n
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Education doesn’t just take place in institutions. It is everywhere - liberating, exciting... and a bit scary!\n
Write: outside the hoops and biases of traditional publishing pathways - engage patients, professionals, students. Inspire.\nBuild career: stand out, make contacts, stay up to date, get known\nInternational reach: no geographical limitations to your audience\nNew resources: teaching - forget the flipped classroom! Active learning. Share.\nCollaborate: distributed knowledge, amazing communication platform - new scale and immediacy. Researchers, educators, practitioners. Conferences #TiMEUCL. Be challenged. Be supported. \nCitations: blogs cite papers, papers cite blogs + tweets. Increase readership\nLearn: there’s too much info out there - how do you find and filter it? Be challenged. \n\n
Wiki: wikipedia, wikiversity\nMOOCS: various places getting in on act including Yale\nWebsites: medicalmnemonics.com, Barts drugs site\nDynamic textbooks: linked to apps\nVirtual classes: WizIQ, second life\nResources: slideshare, memorize.com\nYoutube: has a medical education section\nTwitter: We will come to later: #twitjc #gasclass #twitfrg\nBlogs: We will come to later: students, doctors, nurses, patients, librarians, lawyers\nRSS: feeds knowledge to you eg Google reader\nApps: imedicalapps.com\nFacebook: various options for groups/pages\nCuration: scoop.it is one example\n\n\n
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Since 2004 explosion in blogs. Technorati “state of the blogosphere” report \n\nDave on wheels: “so i am write this today and ask nichole that if everything be fine in a week then trash this and i will write a funny new post with lot of boob jokes in it. but if i not be around in a week then publish this. so if you read this now it because i am not around anymore so there are people i want to thank and few things want to say.”\n
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@welshgasdoc: “covering a birthing shed...would prefer to be on the cabbage patch” “#working with madwives”\nJAMA: >50% 78 US Med Schls had reported cases of students posting unprofessional content, 1/10 were frank violations of patient confidentiality\nJAMA 2012: Doctors = inappropriate pt comm online eg sexual misconduct, internet prescribing, misrepresentation of credentials \nMed Educ 2010: Recent medical graduates member of “Perverts united” group on FB\n\n
@welshgasdoc: “covering a birthing shed...would prefer to be on the cabbage patch” “#working with madwives”\nJAMA: >50% 78 US Med Schls had reported cases of students posting unprofessional content, 1/10 were frank violations of patient confidentiality\nJAMA 2012: Doctors = inappropriate pt comm online eg sexual misconduct, internet prescribing, misrepresentation of credentials \nMed Educ 2010: Recent medical graduates member of “Perverts united” group on FB\n\n
@welshgasdoc: “covering a birthing shed...would prefer to be on the cabbage patch” “#working with madwives”\nJAMA: >50% 78 US Med Schls had reported cases of students posting unprofessional content, 1/10 were frank violations of patient confidentiality\nJAMA 2012: Doctors = inappropriate pt comm online eg sexual misconduct, internet prescribing, misrepresentation of credentials \nMed Educ 2010: Recent medical graduates member of “Perverts united” group on FB\n\n
@welshgasdoc: “covering a birthing shed...would prefer to be on the cabbage patch” “#working with madwives”\nJAMA: >50% 78 US Med Schls had reported cases of students posting unprofessional content, 1/10 were frank violations of patient confidentiality\nJAMA 2012: Doctors = inappropriate pt comm online eg sexual misconduct, internet prescribing, misrepresentation of credentials \nMed Educ 2010: Recent medical graduates member of “Perverts united” group on FB\n\n
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Actions on social media = actions offline\nSubstance abuse, sexual misconduct, abuse of prescribing privileges\nImpression of the public?\n
Actions on social media = actions offline\nSubstance abuse, sexual misconduct, abuse of prescribing privileges\nImpression of the public?\n