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ARTICLE WRITING
  (STRUCTURE)

         Zareen Khan- BS-SS
B ASIC C OMPONENTS

   Title- First Opportunity To Grab Attention.


   Hook- Most Important Part That Reels The Reader.


   Summary- Concise Facts About The Article.


   Body- Strong/Weak Points In Detail.


   Conclusion- Crux Of The Article.


   Sting- Abstract/Short Sentence/Punch That Describes

    The Purpose Of The Article.
MEDIA


   Media- Plural Of Medium.


   News Gathering And Publishing Organizations .
JOURNALISM

   Investigating & Reporting Events.


   Purpose: inform the citizens.


   Covers organization, institutions, government and

    their cultural aspects etc.


   Jobs: editing, photojournalism and documentary.
GUIDELINES OF JOURNALISM
             ( BILL       KOVACH AND TOM
                      ROSENSTIEL )


   Truth                           Public criticism and
                                     compromise
   Loyalty to citizens
                                    Make news significant,
   Discipline of verification       interesting and relevant

   Independence                    Comprehensive and
                                     proportional
   Power
                                    Sense of right and wrong
                                     for journalists and
                                     citizens both.
T YPES                OF JOURNALISM

•Collection,                                           •Broadcasted instead
 preparation and                                        of printed. News is
 publishing of news                                     reported and
 through various                                        distributed using
 sources. (newspapers                                   electronic media
 and magazines).                                        (Radio, internet and
                                                        tv).



                               PRINT      BROADCAST
                            JOURNALISM    JOURNALISM




                            DEVELOPMENT      NEWS
                             JOURNALISM   JOURNALISM

•Developing nations and                                • Reporting news direct
 improving them.                                        and straight forward.
 Influence by government.                               concise and precise.
 Overlooked issues are                                  Cross checked facts.
 covered. (economic,                                    Authentic facts with no
 social issues)                                         media biasness. (political
                                                        suppression, social
                                                        change etc.).
•Particular sport                                       •Unearthing facts and
 event. Accurate facts                                   study of cases.
 and statistics for that                                 Create headlines
 event. In-depth                                         exposing scandals.
 details are captured.                                   Uncovering hitherto
 (interviews with sport                                  unsolved cases. In-
 stars or features                                       depth research is
 related to them).                                       required with
                                                         evidence.
                             SPORTS     INVESTIGATIVE
                           JOURNALISM    JOURNALISM




                                             ON-
                             CITIZEN
                                         LINE/CYBER
                           JOURNALISM   JOURNALISM

•Participation of                                       •Reporting facts via
 citizens. Reporting                                     internet. Updated
 news media as                                           news by minutes.
 volunteers. Issues                                      Captures implicit faith
 missed by media are                                     of people. (Advertising
 covered.                                                and public relation
                                                         tools for media).
•Articles and reports                                  •Coveys message
 related to fashion and                                 about science related
 trends. Covers latest                                  issues and topics to
 development and                                        interested public.
 changes in lifestyles.                                 Requires specialization
 Good opportunity for                                   in scientific
 fashion lovers.                                        knowledge. Builds
                                                        relation between
                                                        science and mass
                            FASHION         SCIENCE     media.
                          JOURNALISM      JOURNALISM




                                           BUSINESS/
                          ENVIRONMENTAL
                            JOURNALISM      FINANCE
                                          JOURNALISM

•Covers issue related                                  •Deals with in-depth
 to environment and                                     business activities
 its protection. Work                                   related to business
 on causes can be a                                     and organizations.
 form of                                                (launch or marketing
 environmental                                          of products, stock
 journalism.                                            exchange etc.).
C OMMUNICATION - OVERVIEW

   Most esoteric of sciences: difficult to understand.


   Effective communication is two way process of

    interaction.


   Poor communication leads to numerous bad

    effects.


   Powerful communication is active listening.
DEVELOPMENT
      JOURNLAISM
Conditions within a country. Includes : travelling to remote areas
along with interacting the respective citizens and reporting back.


  Influence from government of the nation. Powerful tool for
  education and empowerment. Can also suppress or restrict
                        journalists.

 Proposed government projects to improve country’s conditions
and analyze their effectiveness. Useful for local and international
    markets. Suggestions and solutions are also accumulated.


   Covers: economic, social, religious and political issues of a
                             system.
D EVELOPMENT C OMMUNICATION


     Dissemination of public opinion research to
      promote social development while helping to
      improve the capacity of the society to fulfill its
      aspirations.
     Development journalist deals with investigative
      reporting,
     Inform the community about important issues
      within developed and developing countries.
     Strengths and weakness of issues in country are
      solved as it is a tool for empowerment.
     Effective to bring social and economic tool for
      a society.

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Article writing (structure) M.Ahmad Sheikh

  • 1. ARTICLE WRITING (STRUCTURE) Zareen Khan- BS-SS
  • 2. B ASIC C OMPONENTS  Title- First Opportunity To Grab Attention.  Hook- Most Important Part That Reels The Reader.  Summary- Concise Facts About The Article.  Body- Strong/Weak Points In Detail.  Conclusion- Crux Of The Article.  Sting- Abstract/Short Sentence/Punch That Describes The Purpose Of The Article.
  • 3. MEDIA  Media- Plural Of Medium.  News Gathering And Publishing Organizations .
  • 4. JOURNALISM  Investigating & Reporting Events.  Purpose: inform the citizens.  Covers organization, institutions, government and their cultural aspects etc.  Jobs: editing, photojournalism and documentary.
  • 5. GUIDELINES OF JOURNALISM ( BILL KOVACH AND TOM ROSENSTIEL )  Truth  Public criticism and compromise  Loyalty to citizens  Make news significant,  Discipline of verification interesting and relevant  Independence  Comprehensive and proportional  Power  Sense of right and wrong for journalists and citizens both.
  • 6. T YPES OF JOURNALISM •Collection, •Broadcasted instead preparation and of printed. News is publishing of news reported and through various distributed using sources. (newspapers electronic media and magazines). (Radio, internet and tv). PRINT BROADCAST JOURNALISM JOURNALISM DEVELOPMENT NEWS JOURNALISM JOURNALISM •Developing nations and • Reporting news direct improving them. and straight forward. Influence by government. concise and precise. Overlooked issues are Cross checked facts. covered. (economic, Authentic facts with no social issues) media biasness. (political suppression, social change etc.).
  • 7. •Particular sport •Unearthing facts and event. Accurate facts study of cases. and statistics for that Create headlines event. In-depth exposing scandals. details are captured. Uncovering hitherto (interviews with sport unsolved cases. In- stars or features depth research is related to them). required with evidence. SPORTS INVESTIGATIVE JOURNALISM JOURNALISM ON- CITIZEN LINE/CYBER JOURNALISM JOURNALISM •Participation of •Reporting facts via citizens. Reporting internet. Updated news media as news by minutes. volunteers. Issues Captures implicit faith missed by media are of people. (Advertising covered. and public relation tools for media).
  • 8. •Articles and reports •Coveys message related to fashion and about science related trends. Covers latest issues and topics to development and interested public. changes in lifestyles. Requires specialization Good opportunity for in scientific fashion lovers. knowledge. Builds relation between science and mass FASHION SCIENCE media. JOURNALISM JOURNALISM BUSINESS/ ENVIRONMENTAL JOURNALISM FINANCE JOURNALISM •Covers issue related •Deals with in-depth to environment and business activities its protection. Work related to business on causes can be a and organizations. form of (launch or marketing environmental of products, stock journalism. exchange etc.).
  • 9. C OMMUNICATION - OVERVIEW  Most esoteric of sciences: difficult to understand.  Effective communication is two way process of interaction.  Poor communication leads to numerous bad effects.  Powerful communication is active listening.
  • 10. DEVELOPMENT JOURNLAISM Conditions within a country. Includes : travelling to remote areas along with interacting the respective citizens and reporting back. Influence from government of the nation. Powerful tool for education and empowerment. Can also suppress or restrict journalists. Proposed government projects to improve country’s conditions and analyze their effectiveness. Useful for local and international markets. Suggestions and solutions are also accumulated. Covers: economic, social, religious and political issues of a system.
  • 11. D EVELOPMENT C OMMUNICATION  Dissemination of public opinion research to promote social development while helping to improve the capacity of the society to fulfill its aspirations.  Development journalist deals with investigative reporting,  Inform the community about important issues within developed and developing countries.  Strengths and weakness of issues in country are solved as it is a tool for empowerment.  Effective to bring social and economic tool for a society.