A l’occasion de sa conférence de rentrée, Yahoo! annonce le lancement de nouveaux programmes originaux sur ses chaînes Yahoo! Sport, Yahoo! Actualités et Yahoo! Finance. Plus que jamais au cœur de l’actualité, chacun de ces rendez-vous, mêlant information et divertissement, sera animé par de nouvelles têtes d’affiche. Au programme : Nicolas Batum, Christophe Hondelatte, Elisabeth Levy, Clémentine Autain, Pascal Praud, Denis Balbir, Alexandre Delperier, Thierry Clopeau, Marjorie Paillon. Côté régie publicitaire, Yahoo! lance Sport by Yahoo!, un nouveau département dédié aux marques qui souhaitent se différencier dans l’univers du sport. Autre innovation majeure : le lancement de Yahoo! Consumer Connect, une solution de ciblage unique répondant aux objectifs de performance des annonceurs du secteur de la Grande Consommation.

1. Grille de rentrée
2012‐2013
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2. Brigitte
Cantaloube
Directrice Générale,
Yahoo! France
2

3. Photo de
Élections Présidentielles
#CherPrésident
24 000 propositions
d’internautes et plus de
4 000 000 de votes.
Proprietary and Confidential.©2012 All Rights Reserved 3

4. Photo de
Festival de Cannes
48 modules vidéos
produits et 1,2 million de
vidéos vues, un #Festival !
#Yahoo!FaitSonCinéma
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5. Photo de
Jeux Olympiques
150 millions de visiteurs
uniques et 3,5 milliards de
minutes de temps passé
#RecordDuMonde #JO
Proprietary and Confidential.©2012 All Rights Reserved 5

6. Martial
Viudes
Directeur des Programmes
Yahoo! France
6

7. Photo de
Vivre ensemble les émotions du sport
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8. Photo de
Yahoo! Foot
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9. Photo de
Batum Inside
Twelcome à
@nicolas88batum et à ses
133 347 followers !
Proprietary and Confidential.©2012 All Rights Reserved 9

10. Photo de
L’info qui compte pour vous
Estelle Dumas
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11. Photo de
Le débat
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12. Photo de
I Love Politics
Proprietary and Confidential.©2012 All Rights Reserved 12

13. Photo de
L’envers de l’éco
Proprietary and Confidential.©2012 All Rights Reserved 13

14. Photo de
L’interview Yahoo! Pour Elles
Proprietary and Confidential.©2012 All Rights Reserved 14

15. Erin
McPherson
VP & Head of Video
Yahoo!
15

16. Online Video is EXPLODING
US Online Video Viewers, 2009–2015
Millions and % of Internet Users
196M people
Online video viewers % of internet users 196 will be watching
188
179 online video by 2015
169 More than 3 / 4
158 people online
146
75% 76%
131 73%
68% 71%
65% Viewers watching
61%
almost 9x
as much video
now vs. 2008
2009 2010 2011 2012 2013 2014 2015
Source: Frank N. Magid Associates, 2011
Proprietary and Confidential.©2012 All Rights Reserved 16

17. 2011: TIPPING POINT for Online Video
Tablet viewers PC/laptop 89%
up most of any device
15% Mobile phone
TV set connected
11% to the internet
Wireless
9% tablet
Source: Frank N. Magid Associates, 2011
Proprietary and Confidential.©2012 All Rights Reserved 17

18. 50+ Originals, 400+ Episodes/Mo
Proprietary and Confidential.©2012 All Rights Reserved 18

19. Photo de
PREMIER Digital Studio
Top Producing the top original programs on the web.
Emmy nominated, Edward R. Murrow award &
Awards Webby award.
Years of combined production experience
100+ on the team.
State of the art studio complexes in Santa Monica,
Three New York and Sunnyvale.
Proprietary and Confidential.©2012 All Rights Reserved 19

20. Where DIGITAL ENTERTAINMENT Comes To PLAY
Proprietary and Confidential.©2012 All Rights Reserved 20

21. Partnered with the BEST
Top
Talent
Top Hollywood Producers
Defining
Voices
Proprietary and Confidential.©2012 All Rights Reserved 21

22. Photo de
BLOCKBUSTER HITS Only on Yahoo!
•Day and date launch in 11
global territories and
9 different languages.
•Over 5MM streams and
over 600k hours spent.
•Reached target audience
with 69% of viewers
skewing Male.
Proprietary and Confidential.©2012 All Rights Reserved 22

23. Photo de
BLOCKBUSTER HITS Only on Yahoo!
•One of the first scripted
video "hits" online.
•Over 9M streams.
•Show was the #1 search
term driving traffic into
Yahoo! in June.
•69% of social visits to
Screen were to Burning
Love.
Proprietary and Confidential.©2012 All Rights Reserved 23

24. GLOBAL Day & Date Launch 9.25
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25. Yahoo! is a LEADER in Premium Video
1. 7.7MM UVs
• Yahoo! has 10 out of the
from
2.
top 10 original programs. 6.5MM UVs
3. 6.2MM UVs
• 35,100,000 unique users. 4. from
5.9MM UVs
5. 5.6MM UVs
• Nearly 1 in 6 online
6. 5.3MM UVs
Americans watched Yahoo!
7. TV
original programs. 4.7MM UVs
8. 4.3MM UVs
• More users than Hulu.com 9. FINANCE 3.6MM UVs
TV
10. 3.3MM UVs
Source: comScore June 2012
Proprietary and Confidential.©2012 All Rights Reserved 25

26. Julien
Guagliardo
Manager Sport by Yahoo!
Yahoo! France
26

27. Photo de
Le sport se vit connecté
Source: Panel Yahoo! France ‐ août 2012
Proprietary and Confidential.©2012 All Rights Reserved 27

28. Photo de
La charnière des univers
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29. Photo de
Sport by Yahoo!
Proprietary and Confidential.©2012 All Rights Reserved 29

30. Photo de
Sport by Yahoo!
Proprietary and Confidential.©2012 All Rights Reserved 30

31. Photo de
Consumer Connect
Proprietary and Confidential.©2012 All Rights Reserved 31

32. Photo de
Consumer Connect
Proprietary and Confidential.©2012 All Rights Reserved 32

33. Grille de rentrée
2012‐2013
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