Commerce is a significant segment of the globaleconomy. The commerce landscape is undergoing massive change driven by consumers adopting disruptive social, mobile and local technologies. Learn why we are building the X.commerce platform and how developers and merchants can leverage it to meet this increasing demand and grow their business. Get details of how the platform is built, the opportunities it presents and the current roadmap.
8. +
Online $600B
Web enabled
offline $3T
Offline $4.5T
+
-
Sources: Forrester, IDC, Internal Estimates, Proprietary Model
(1) Online refers to TCV$ earned via online channels
(2) Web-Enabled Offline refers to TCV$ earned via offline channels but were influenced by a website
(3) Offline refers to TCV$ earned via offline channels
11. Consumer
Products Your Consumer Services and Apps
Merchant Your Carts Your Apps
Products
Platform X.commerce Fabric
Products
Capabilities Your Capabilities
12. Consumer
Products Your Consumer Services and Apps
Merchant Your Carts Your Apps
Products
Platform X.commerce Fabric
Products
Capabilities Your Capabilities
13. Consumer
Products Your Consumer Services and Apps
Merchant Your Carts Your Apps
Products
Platform X.commerce Fabric
Products
Capabilities Your Capabilities
14. Merchants Capabilities Merchants Capabilities
Merchant: easy adoption of new capabilities, low switching costs
Developer: no barriers to entry, easy on-boarding of customers
16. Off-the-shelf Carts
Magento Custom Carts Other Apps
X.commerce Fabric
Comparison
… Online Offline
eBay
Marketplace Shopping SEM
Kenshoo
Social
SEO Display Ads Affiliate Analytics
Terapeak …
Store Store Media
Engine
22. Consumer
Products Your Consumer Services and Apps
Merchant Your Carts Your Apps
Products
Platform X.commerce Fabric
Products
Capabilities Your Capabilities
23.
24. Wednesday
Introducing the X.commerce Platform 12:30-1:15
Room 3000
Magento and the X.commerce Platform 1:45-2:30
From Code to Capability 3:00-3:45 Room 2009
Thursday
An Overview of X.commerce Capabilities 12:30 - 1:15
X.commerce: The Road to Monetization 1:45 - 2:30
X.commerce Identity Strategy 3:00 - 3:45 Room 2009
Community: The Next Generation 4:15 - 5:00
Notas do Editor
In the demo we’ll show you how to
Keep pace with innovationIntegrate once, distribute anywhereLeverage network effect
Large merchant storyProblem: How can I stop being a showroom for other online retailers? i.e. In store shopper converges on a product to buy, but ends up purchasing elsewhere after doing price comparison. Objective: Paint a picture of how x.commerce can process interesting events from shoppers to create meaningful offers to increase conversion. Scenario:Jane is at a ToysRUs store shopping for a crib. After finding the right one, she scans the product via RedLaser, and finds that some online retailers carry the same product for $20 less. She has to decide whether to buy the product from the store (or) order online and wait for 5 days.ToysRUs finds about this using x.commerce, and makes a real time promotional offer to Jane for $10 off the crib valid the same day. Jane decides to buy from the store. Flow:RedLaser app sends X.commerce the selected product, user location, and any available information to identify the user.x.commerce matches the commerce profile of the user and merchant promotional campaign settings, to recommend a promotional offer.The promotional offer is delivered to RedLaser app along with price search results.Interaction Inc. Identity on any Cart Competitive storefronts also leverage X.commerce platform to bolster capabilitiesPlatform capabilities include eBay Inc. and non-eBay Inc. assets to build the most comprehensive set