Daniel Alegre, Google's Vice President for Asia Pacific Sales & Operations, spoke about mobile internet trends and business opportunities at the CEO Summit Forum at Computex Taipei 2009. He discussed how the combination of mobile devices and browsers is important for the user experience. He also presented data showing that when mobile data plans are easy to use, mobile internet usage increases significantly. Finally, he talked about Google's mobile advertising business model and how Android provides a platform to simplify communication across the mobile ecosystem.

1. Computex Taipei 2009 CEO Summit Forum Mobile Internet Trends & Business Opportunities Daniel Alegre. Google’s Vice President, Asia Pacific Sales & Operations

3. Mobile Internet Trends & Business Opportunities There are several Internet Mobile devices in the market, but that is not enough to promote the use of internet mobile. Daniel commented the importance of a friendly browser too, the differences showed in the left graphic is not only from mobile devices, the browser play an important role. In the smart phone market iPhone + Android have 30% of the market share, but 50% of the search share. Why? Because the combination between device + browser.

4. Mobile Internet Trends & Business Opportunities A robust and innovative browser is what the users are asking to turn the cell phones as an extension of our physical selves.

5. Mobile Internet Trends & Business Opportunities The blue line represent the search index from a local USA Telcom vs. The red line Total USA Telcom Market. The conclusion form this graph is clear, when the user find a easy (doesn’t mean cheap) internet mobile data plan the use rise significantly.

6. Mobile Internet Trends & Business Opportunities The Japanese users’ search behavior is similar during the week, but the devices used for search during the weekends is different than the weekdays.

7. Mobile Internet Trends & Business Opportunities The Google’s ad business model is ready for mobile devices, more friendly and more powerful. Google see advertising as content, when you are in the street with one needs, why not use your mobile device to satisfy.

8. Mobile Internet Trends & Business Opportunities There are many app ready to use via mobile device, payments, coupons, 3D codes, product’s information, even the phone’s camara can be used as third eye; the mainly objective integrate your offline – online experience.

9. Mobile Internet Trends & Business Opportunities Focus in Android, Daniel commend the important to provide a robust platform to simplify the communication between manufactures, software companies and app stores and final user.

10. Mobile Internet Trends & Business Opportunities

11. Mobile Internet Trends & Business Opportunities